SwiSSport international ltD. Corporate Design Manual print & layout · 2013-10-29 · Poster 28...

SwiSSport international ltD.

Corporate Design Manual

print & layout

1 SwiSSport Ci-guiDelines 2012

Chapter two

print & layout

Colour1 Primary colours 2

Secondary colours 3 Tertiary colours 4

typography2 Corporate fonts 6

Examples 8

Material3 Corporate Paper 11

logoS anD awarDS4 Placement and sizes 12

iMageS5 Grids and placement 15

Examples 17

external CoMMuniCation

layout griD6 A4 booklet/brochure (portrait) 18

A4 booklet/brochure (landscape) 20 Booklet/brochure examples 22 A4 advertisement (portrait) 23 A4 advertisement (landscape) 26 Advertisement examples 27 Poster 28 Poster examples 30 Banner 1000 x 700 mm 31

internal CoMMuniCation

layout griD7 Letter 32

Business card 35 Special business card 36 Envelope 37 Fax 39 Agenda 41 General Word template 43 Corporate stationery examples 46


1 Colours

Primary colours

For print productions and stationery we work only with primary and secondary colours. Tertiary colours in print are only used for graphs.

For primary colours there are a range of specifications for different applications.

For print, use Pantone and CMYK.

The colours code for coated paper.

The colours code for uncoated paper.

SPI Red

pantone: 7626 CCMyK 0/93/95/2rgB: 198/53/39HeX: #C63527scotchcal: 100-368

pantone: 7626 uCMyK u: 0/71/66/4

Black

pantone: BlackCMyK: 0/0/0/100 rgB: 0/0/0HeX: #000000scotchcal: 100-12

White

pantone: WhiteCMyK: 0/0/0/0 rgB: 255/255/255HeX: #FFFFFFscotchcal: 100-10


1 Colours

Secondary colours

We use these colours for print productions as additional information elements. For print, use Pantone and CMYK.

Our recommended grey tone is Dark Grey 01, which should ideally be used together with Bright Grey 01. Or as a variation, we use one Dark Grey in combination with the same Grey in different shades.Don’t use too many greys together in one layout.

For typography markups you may use the SPI Red as an additional colour in print productions.

You may use the Dark Greys in different shades, in tone steps of 20%.

100% =

80% =

60% =

40% =

20% =

Dark Grey 01

pantone: 431 CCMyK: 45/25/16/59 rgB: 83/95/106HeX: #535F6ascotchcal: 100-012

Dark Grey 02

pantone: 445 CCMyK: 50/23/30/74 rgB: 55/69/70HeX: #374546

Bright Grey 02

pantone: 441 CCMyK: 15/4/15/8 rgB: 212/220/210HeX: #D4DCD2

Bright Grey 01

pantone: 427 CCMyK: 7/3/5/8 rgB: 227/230/229HeX: #e3e6e5

Dark Grey 03

pantone: 417 CCMyK: 33/23/35/63 rgB: 92/93/96HeX: #5C5D56

Dark Grey 04

pantone: Warm grey 10 CCMyK: 24/34/35/60 rgB: 108/93/86HeX: #6C5D56

Bright Grey 03

pantone: 413 CCMyK: 9/5/12/14 rgB: 212/213/205HeX: #D4D5CD

Bright Grey 04

pantone: Warm grey 1 CCMyK: 3/3/6/7 rgB: 236/234/230HeX: #eCeae6

Main grey tone


1 Colours

Tertiary colours

These colours we use specifically for additional information and graphic elements in PowerPoint presentations and as navigation colours for websites.

It is not possible to use these colours as design elements in print productions, except for graphs. For design elements please choose the colours of the first or secondary level.

You may use these colours in different shades, in tone steps of 20 %.

For example Dark Red 01

100 % =

80 % =

60 % =

40 % =

20 % =

Generally: For RGB colours we work in the “Adobe RGB 1998” workflow.

Dark Red 01


Dark Red 02


Dark Blue

pantone: reflex Blue CCMyK: 100/89/0/0 rgB: 0/20/137HeX: #001489

Bright Blue

pantone: 2707 CCMyK: 20/6/0/0 rgB: 165/215/238HeX: #a0C3e3


1 Colours

Our recommended grey tone is Dark Grey 01, which should ideally be used together with Bright Grey 01. Or as a variation, we use one Dark Grey in combination with the same Grey in different shades.Don’t use too many greys together in one layout.

Please consider to use only these colours for external print productions (examples on page 27).

a Bright Grey 01B Bright Grey 01C Dark Grey 01

swissport intErnational ltd.

ground handling, cargo services, aircraft maintenance, fueling services, executive aviation, aviation security

p.o. box, 8058 Zurich-airport, switZerlandp: +41 43 812 20 20f: +41 43 321 29 [email protected]

www.swissport.com

Swissport International Ltd. including all its affiliates (hereinafter „Swissport“ or „Swissport Group“) believes in quality customer orientation that delivers top-class service on all levels through outstanding enthusiasm, commitment, professionalism and integrity of our personnel.

Swissport maintains and promotes a corporate culture and behaviour in which honesty, integrity and respect for the law are viewed as essential to achieving its desired success. Swissport‘s ethical and behavioural principles, which apply throughout all the countries in which it is active, are enshrined and explained in this Code of Conduct, which is intended to serve as a guide to its corporate and employee ethical behaviour. This Code is supple-mented by more detailed standards, directives and guidelines (e.g. the SPI Group Directive on financial authority levels, the SPI Antitrust law guidelines etc.) which are applicable to specific areas of Swissport‘s activities. The Board of Directors and the Group Executive Management Board will insist on the observance of this Code of Conduct and its provisions.

Each employee shall seek guidance and promptly report any evidence of potential severe violations of this Code. The employee may contact his or her superior or, if appropriate and/or in cases of high severity from a Group perspective, to the SPI Legal department, through the Group Whistleblower e-mail hotline ([email protected]), the Group Whistleblower telephone hotline under +41 (0) 43 812 38 38 or the Chairman of the Audit Committee. The Group Whistleblower e-mail or telephone and/or the Chairman of the Audit Committee can be contacted in severe matters and as a last resort under their official contact details. All good faith correspondence, whether oral or written, will be treated confidentially if permitted by law and requested.

introduction

our thrEE corE valuEs arE: pEoplE

We show respect towards our people and their values; we do not compromise on safety and work with enthusiasm and enjoyment.

profEssionalism

We are pioneers; working constantly on achieving sustainable results, we creatively explore new options and improved solutions.

partnErship

Continually striving to exceed the expectations of our clients and our commitments, we deliver excellent service; in any place at any time.

a

B

C


2 Typography

Corporate fonts

Futura and Times New Roman are the principal corporate typefaces. They are used in all print media.

Futura Bold and Light are used as headline typefaces. The combination of both font styles gives the headline a modern face.

You may use Futura Bold and Light in combination, if you work with two separate parts in a headline(as illustrated on page 28 and 29). The bold typeface should preferably be in Dark Grey 01 in the shade of 60 %.If you have only one typeface in the headlineyou must use Futura Light.

Headlines for print productions are always in capital letters.

The size of headlines on cover pages generally is:font size: 25 pt line spacing: 30 pttracking: 20 (InDesign)

For headlines on inside pages:font size: 22 pt line spacing: 26 pttracking: 20 (InDesign)

aBCDeFgHiJKlMnopQrstuVWXyZabcdefghijklmnopqrstuvwxyz1234567890

aBCDeFghiJKlMnopQrStuVwxyZabcdefghijklmnopqrstuvwxyz1234567890

Futura light

Futura Bold


2 Typography

Corporate fonts

For copy text we use Times New Roman. We can use other font styles, such as Italic, Bold and Bold Italic for emphasis in body text.

The size of copy text generally is:font size: 10 pt line spacing: 13 pt

Table text can be smaller:font size: 8 pt line spacing: 11 pt

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890




times new roman Bold

times new roman Bold italic

times new roman italic

times new roman regular


2 Typography

Examples

a Claim: Futura Light 9 pt / 14 ptB Headline cover (only one headline): Futura Light 25 pt / capital lettersC Sub headline cover: Futura Bold 12 pt / 20 pt / capital letters / 60% Dark Grey 01 D Copy text: Times New Roman Regular 10 pt / 13 pte Headline inside: Futura Light 22 pt / 26 pt / 20 trackingF Subtitle: Futura Bold 10 pt / 13 pt / capital letters / spi redg Box text: Times New Roman Regular 10 pt / 13 pt

code of conduct Ethical bEhaviour guidElinEs for thE swissport group

from landing to take off: we care!

Swissport International Ltd. including all its affiliates (hereinafter „Swissport“ or „Swissport Group“) believes in quality customer orientation that delivers top-class service on all levels through outstanding enthusiasm, commitment, professionalism and integrity of our personnel.

Swissport maintains and promotes a corporate culture and behaviour in which honesty, integrity and respect for the law are viewed as essential to achieving its desired success. Swissport‘s ethical and behavioural principles, which apply throughout all the countries in which it is active, are enshrined and explained in this Code of Conduct, which is intended to serve as a guide to its corporate and employee ethical behaviour. This Code is supple-mented by more detailed standards, directives and guidelines (e.g. the SPI Group Directive on financial authority levels, the SPI Antitrust law guidelines etc.) which are applicable to specific areas of Swissport‘s activities. The Board of Directors and the Group Executive Management Board will insist on the observance of this Code of Conduct and its provisions.

Each employee shall seek guidance and promptly report any evidence of potential severe violations of this Code. The employee may contact his or her superior or, if appropriate and/or in cases of high severity from a Group perspective, to the SPI Legal department, through the Group Whistleblower e-mail hotline ([email protected]), the Group Whistleblower telephone hotline under +41 (0) 43 812 38 38 or the Chairman of the Audit Committee. The Group Whistleblower e-mail or telephone and/or the Chairman of the Audit Committee can be contacted in severe matters and as a last resort under their official contact details. All good faith correspondence, whether oral or written, will be treated confidentially if permitted by law and requested.

introduction

our thrEE corE valuEs arE: pEoplE

We show respect towards our people and their values; we do not compromise on safety and work with enthusiasm and enjoyment.

profEssionalism

We are pioneers; working constantly on achieving sustainable results, we creatively explore new options and improved solutions.

partnErship

Continually striving to exceed the expectations of our clients and our commitments, we deliver excellent service; in any place at any time.

B

a

C

e

F

g

D

55 mm 44 mm


StaffMagazineGeneva

nº 3 • noveMber 2012

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StaffMagazineGeneva

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Autor Name

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swIssport InternatIonal ltd.

groUnd handling, cargo ServiceS, aircraft Maintenance, fUeling ServiceS, execUtive aviation, aviation SecUrity

p.o. box • 8058 zUrich-airport • Switzerlandp: +41 43 812 20 20 • f: +41 43 321 29 [email protected] • www.swIssport.com

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Geneva • nº 3 • noveMber 2012

32

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https://intranet.ch.swissport.com/zrh/interview

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https://intranet.ch.swissport.com/zrh/news

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Geneva • nº 3 • noveMber 2012

76

2 Typography

Examples

a Date: Futura Light 8 pt / 10 pt / capital lettersB Title: Futura Light 45 pt C Subtitle: Times New Roman, Bold Italic 22 pt / Dark Grey 03D Index: Futura Light 15 pt / 18 pt / Dark Grey 03 e Index number: Times New Roman, Bold Italic 17 pt / 18 pt / SPI Red F Header Date: Futura Light 8 pt / capital letters g Headline: Futura Light 22 pt / 26 pt / capital letters H Copy text: Times New Roman, Regular, 10 pt / 13 pt i Imprint: Futura Light 7 pt / 11 pt / capital letters / Dark Grey 03J Imprint subtitles: Futura Bold 7 pt / 11 pt / capital letters / Dark Grey 03K Headline number: Times New Roman, Bold Italic 24 pt / SPI Redl Headline: Futura Light 22 pt / 26 pt / Dark Grey 03 / capital lettersM Text markups: Times New Roman, Bold Italic 10 pt / 13 pt / Dark Grey 03n Headline variation: Futura Bold 22 pt / 26 pt / SPI Red / capital letterso Author: Times New Roman, Italic 8.5 pt / 13 pt / line above 0.5 ptp Box text: Futura Light 8 pt / 13 pt / Box colour: Bright Grey 03 / line above Dark Grey 03 40 % Q Info text: Futura Light 8 pt / 13 pt / doted line above 0.5 pt / Dark Grey 03 40 %r Page number: Futura Bold 8 pt / Dark Grey 03

44 mm

55 mm

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F


9

swissport

missionstatement

CertifiCations & awarDs

To provide the aviation industrywith consistent and tailor-made

solutions around the globe,for a better customer experience.

isagoSwissport has been awarded the IATA Safety Audit for Ground Operations for both our Corporate Headquarters and our Zurich Station, listed in the ISAGO registry.

Cargo 2000Swissport has achieved certification as a fully compliant Cargo 2000 company, a landmark certification recognising Swissport’s active endeavours to fully comply with all agreed industry quality standards.

itmBest Global AviationGround Services Company 2012Awarded to Swissport 12 years in a row.

aCwAir Cargo Handling Agentof the Year 2012Awarded to Swissport 4 years in a row.

In order to achieve the goal of our mission, Swissport is focused on consolidating and strengthening our market position to ensure we are constantly driving industry innovation in key areas such as service, quality and reliability.

Swissport is a people-focused organisation – without our people we simply cannot meet our goals and achieve our vision. As such, we focus on the principles of sustainability and compliance, living by the “Three Ps”:

― People ― Professionalism ― Partnership

The ongoing professional development of the people within the Swissport family ensures that:

― We show respect towards our people and their values; we do not compromise on safety and work with enthusiasm and enjoyment.

― We are pioneers; working constantly on achieving sustaina-ble results, we creatively explore new options and improved solutions.

― Continually striving to exceed the expectations of our clients and our commitments, we deliver excellent service; in any place at any time.

2 Typography

Examples

a Futura Bold 9 pt / 13 pt / 60% of Dark Grey 04B Futura Light 22 pt / 28 pt / blackC Special quote or markups: Times New Roman, Bold Italic, 10 pt / 14 pt / SPI redD Subtitle 01: Futura Bold 9 pt / SPI red e Subtitle 02: Futura Bold 9 pt / 60% of Dark Grey 04 F Copy text: Times New Roman, Regular, 10 pt / 13 pt g Mark up: Times New Roman, Italic, 10 pt / 13 pt H Mark up: Times New Roman, Italic, 10 pt / 13 pt i Bold typeface part of the headline: Futura Bold 22 pt / 26 pt / Dark Grey 04, 60% / capital lettersJ Light typeface headline: Futura Light 22 pt / 26 pt / Black / capital lettersK Futura Bold 8.5 pt / 13 pt / Dark Grey 04l Futura Bold 8.5 pt / 13 pt / Black

55 mm

44 mm

swissport international ltD.

ground handling, Cargo serviCes, airCraft maintenanCe, fueling serviCes, exeCutive aviation, aviation seCurity

p.o. box, 8058 ZuriCh-airport, sWitZerlandp: +41 43 812 20 20f: +41 43 321 29 [email protected]

www.swissport.Com

15

tHeswissport

formulais a proven

model ofstandardising

managerial and operational

proCesses

This enables Swissport to deliver the high-est service quality for our customers and to apply the same proven standards in all our Ground Handling and Cargo operations all over the world. The Swissport Formula has been derived from the best practices not only from our opera-tion, but also from comparative industries. It ensures pro-active management at all operational levels and is focused on a KPI-driven performance culture, optimised resource utilisation, technical and mana-gerial training and efficient operational processes. This approach enables continu-ous improvement in the stations through a change of mind-set and behaviour.

The Swissport Formula aims to change the company culture from a local under-standing of the “Swissport way of doing things” to a global approach. The tried and trusted procedures are reinforced with the Swissport core values.

swissport formula Benefits

Efficient and secure operations form a sustainable basis for development and provide customer confidence and peace of mind, in addition to reducing costs.

With the Swissport Formula, customers and employees experience the benefits of global alignment, standardisation and consistency every day.

swissportformula

global foCusfor loCal needs

Highproductivity

andcompetitive

costs

Continuous improvement

throughKPIs and

technology

Activeleadership

management training

Standardtraining

programmes

Consistent level ofquality

and services

DeF

K

g

l

a

B

C

i

J

H


3 Material

Corporate Paper

Olin Smooth is a premium offset paper, with a brilliance for colour prints. Olin Smooth is a calendered paper, which gives it a very smooth surface feeling.

This paper exists in four tones, from cream to absolute white. For our print productions we use the tone high white. It is a off-white, which gives the prints a warmly look and feel.

Olin Smooth, high white (main paper)Olin Regular, high white (e.g. envelopes)

Antalis, the distribution company of this paper, is an international company. Olin Smooth is available in Europe, parts of Asia and South America. For details please contact Antalis International.

[email protected]://www.antalis.com

Where possible we use the Olin Smooth paper. If it is not available, we use another appropriate alternative paper. In this case please contact the consulting service for this paper distributors in your area to get the best solution.


Decoentem Deraesilint

4 Logos and Awards

Placement and sizes

Logos on brochures and booklets are on the top right. The blue frame indicates the minimum free space around the logo.The logo should be aligned with the design grid.

The following details are for brochures in A4 format. For other formats the logo size should conform to the scale of the logo.

a On cover pages, logos should be 125% of the standard size.B On inside pages we use the standard size of 100%.C On the outside back cover page we use the logo size of 125% again.

a

a

B

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54

swissport international ltd.p.o. box8058 Zurich-airportswitzerland

phone +41 43 812 20 20Fax +41 43 812 90 [email protected]

6

B C


4 Logos and Awards

Placement and sizes

a Awards should be aligned with the text. If possible place them together or in a row (C). B Adverts are the exception for logo placement. Because adverts should be eyecatching and readerfriendly, logos are placed on the bottom right and images are on the top.C Placing the Awards in a row is recommended to show the whole range of Swissport awards.D Please check the logo size table in the ‘Principles’ chapter of the Corporate Design Manual for the correct logo sizes for different design formats.

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swissport

missionstatement

In order to achieve the goal of our mission, Swissport is focused on consolidating and strengthening our market position in order to ensure we are constantly driving industry innovation in key areas such as service, quality and reliability.

Swissport is a people-focused organisation – without our people we simply cannot meet our goals and achieve our vision. As such, we focus on the principles of sustainability and compliance, living by the “Three P’s”:

— People

— Professionalism

— Partnership

The actively applied sustainable development of the people within the Swissport family ensures that:

— We show respect towards our people and their values; we do not compromise on safety and work with enthusiasm and enjoyment.

— We are pioneers; working constantly on achieving sustainable results, we creatively explore new options and improved solutions.

— Continually striving to exceed the expectations of our clients and our commitments, we deliver excellent service; in any place at any time.

In recognition of the Swissport mission:

itmBest Global AviationGround Service Company 2012Awarded to Swissport 12 years in a row.

aCwGlobal Cargo Handling Agentof the Year 2012Awarded to Swissport 4 years in a row.

isagoSwissport has been awarded the IATA Safety Audit for Ground Operations for both our Corporate Headquarters and our Zurich Station, listed in the ISAGO registry.

Cargo 2000Swissport achieved the certification of being a fully compliant Cargo 2000 company, a landmark certification recognising Swissport’s active endea-vours to fully comply with all agreed industry standards.

awarDs & CertifiCations

To provide the aviation industrywith consistent and tailor-made

solutions around the globe,for a better customer experience.

8 9

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From landing to take oFF: we care!

a

C

B

D


SWISSPORT INTERNATIONAL LTD.Marketing & Sales / BVP.O. BoxCH-8058 Zürich-Airport

Phone: +41 44 000 0000 Mobile: +41 79 000 0000Fax: +41 44 000 [email protected]

Maximilian MustermannExecutiveVice PresidentMarketing & Sales

4 Logos and Awards

Placement and sizes

On corporate stationery the logo is always on the top left.

Always use the coloured logo, except for faxes.

For standard letterheads on A4 letters, faxes and other corporate stationery, use the standard logo size of 100%= 44 mm / 1.73 inches

On covers or pages, including back cover pages, of booklets and other print productions, the logo has the size of 125% = 55 mm / 2.16 inches

The logo size on business cards is 85% = 37.4 mm / 1.47 inches

Also for smaller formats such as business cards, memos and address labels, the logo is on the top left.

a On the letterhead you have the option of the ISO/TQM logo. For detailed information please see page 33.

Place, 14th August 2012

Subject

Dear all

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SwiSSport international ltd.

First name / Last nameJob tite

FLughoFstrasse 558152 gLattbrugg

sWitZerLanD phone +41 44 000 00 00

Fax +41 44 000 00 00 [email protected]

RegisteredCompanyFirst name / Last nameAddressCityP.O. Box NumberCountry

page 1WWW.sWissport.com

Fax

author Name • Date 2012 • File Name Page 1 oF 3

Title

Dear All

TextDam faccae laborem olendebist adition sernatiis qui num re, idebita tiores sequam quiberi atiur, simust optatem aut of-ficime pore rem quoditem aut unt quiatatent aut volecum nus, sequos debis aut quiducid quibus as voluptat aut aute non proreic iminus moloreperia il explaborrum repudisquas mod et veliqui dellorem dolupta tiberro evercie nissinctus, om-modiscimet ipicit la volorem arum, omnis aut eati aut ea dolupta quassimolut erovitiorum et maione verios etur simet earit, quiame earitia verchil

Sincerely yours,

NameJob Title

Name, Function

Name, Function

Company

+41 43 812 90 60

Name, Function

14th August 2012

1 (incl. cover page)


FlughoFstrasse 558152 glattbrugg

sWitZerlaND

PhoNe +41 44 728 61 26Fax +41 43 321 25 60

[email protected]

From:

atteNtioN:

comPaNy:

Fax Number:

coPy to:

Date:

Number oF Pages :

a


5 Images

Grids and placement

An image can give a layout atmosphere. We use images to help describe who Swissport is and what it does.

Our visual language includes images of people and outdoor scenes, and we also use a range of closeup images to illustrate detail.

Here are some examples of how you can design a layout with images in a panel format. Please be generous with images and the white space on pages. Don’t hesitate to design a page with a lot of blank space on it.

For more information about the image substance, please check the ‘Principles’ chapter of the Corporate Design Manual on page 32.

Image frame


5 Images

Grids and placement

Here are some examples of how you can design a layout with images in a landscape format.

On the next page you will find some examples of a template layout.


5 Images

Examples



6 Layout grid

A4 booklet/brochure (portrait)

We work with a layout grid which gives us many possibilities for designing a page individually, but nevertheless maintaining a recognisable visual character.

Every layout has a free white frame and a design grid (blue frame). This free space contains only the logo and elements such as page numbers or headers and footers.

This design grid is for brochures with a lot of content (e.g. information brochures).

The specifications of the grid lines are:

CoverHeadline line 53.5 mmtop 60 mmbottom 8 mmoutside 8 mminside 8 mm

Inside pagetop 30 mmbottom 8 mmoutside 8 mminside 15 mm

The layout grid is based on 6 columns (red lines), and the space between the columns is 5 mm.

32

32

cover

inside page

inside pages

inside pages

30 mm

53.5 mm

8 mm 15 mm

15 mm

5 mm



6 Layout grid

A4 booklet/brochure (portrait)

This design grid is for brochures with less content (e.g. image brochures).





32

32

cover

inside page

inside pages

inside pages

60 mm

53.5 mm

8 mm 15 mm

15 mm

5 mm



6 Layout grid

A4 booklet/brochure (landscape)

This design grid is for brochures with a lot of content (e.g. information brochures).





3

3

cover

inside page

30 mm

8 mm

8 mm 15 mm 15 mm

5 mm

53.5 mm



6 Layout grid

A4 booklet/brochure (landscape)

This design grid is for brochures with less content (e.g. image brochures).





3

3

cover

inside page

60 mm

8 mm

5 mm

53.5 mm

8 mm 15 mm 15 mm



6 Layout grid

Booklet/brochure examples


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2 laut qui offici

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14 ipsapitatus este quo

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54

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32



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—








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54

cover

inside pages reverse pages



6 Layout grid

Booklet/brochure examples




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6 7

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4 5

cover

reverse page

inside pages

inside pages



6 Layout grid

A4 advertisement (portrait)

Adverts should be eye-catching and reader-friendly. This is the reason why images are placed in the top area and logos are in the bottom right.

The text grid (magenta) is variable within the fixed layout grid (cyan).

Layout gridright 8 mmleft 8 mmtop 8 mmbottom 32 mm


Exact specifications are on the next page.grid example logo first level grid example logo second level grid example with two logos


32 mm 32 mm

8 mm 8 mm8 mm 8 mm

8 mm 8 mm

8 mm 8 mm

8 mm

8 mm

5 mm 5 mm



6 Layout grid

A4 advertisement (landscape)

It is the same principle as for advertisements in portrait format. Images are on the left side and logos are on the bottom right.


Layout gridright 8 mmleft 8 mmtop 8 mmbottom 32 mm


Exact specifications are on the next page.



6 Layout grid

Advertisement examples



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elias aborum ressus ex eaquis autem landae vid maximaxim qui viderum, con coneseque mil eicia quis rem volest as nulpa voles sam.


With its headquarters in Zurich, Switzerland, Swissport Executive Aviation aims to serve the business aviation market on the ground – providing all it takes to make life easier for passengers, crew and aircraft.

Our services include handling requests, reception of passen-gers and crew at aircraft, transportation of passengers and crew between aircraft and terminal, escorting passengers and bag-gage through customs and immigration to waiting limousines, coordinating ground transportation, as well as the organising of catering cleaning, aircraft services, refuelling and security services. Crew benefit from accommodation and transportation arrangements and enjoy full administrative support and facili-ties. We ensure the smooth running of these services in order to obtain full customer satisfaction. Our mission is to make ar-rivals, stopovers, and departures as convenient as possible for business jet passengers and crew, and to provide a customized spectrum of aircraft care services.

our nEtworkSwissport Executive Aviation (SEA) & PrivatPort are present at close to 60 stations in Algeria, Argentina, Brazil, Bulgaria, Costa Rica, Cyprus, Dominican Republic, France, Greece, Isra-el, Kenya, Republic of Korea, South Africa, Spain, Switzerland, Tanzania, Ukraine and United States of America.

our dEdicationAll services are provided by professionals with good expertise and servicing skills who offer assistance beyond expectation. Our staff members are carefully selected. They are alert, per-sonally committed and highly motivated. They understand the importance of efficiency and trustworthiness in the world of business aviation. It goes without saying that they abide by the rules of discretion and confidentiality.

The company is backed by all the experience of its parent company Swissport International Ltd., one of the world‘s lea-ding commercial aviation ground handlers, providing ground services at 180 airports in 37 countries on five continents with 35 000 employees for over 108 million passengers and 3.2 mil-lion tonnes of cargo a year on behalf of some 650 client com-panies.

Swissport has been awarded 'Best Global Aviation Service Company 2012' by ITM for the

twelfth time in a row.

From class in the airto class on the Ground

Swissport is named “Ground Handler of the Year 2012” by the renowned Institute for Transportation Management the 12th year in a row.

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elias aborum ressus ex eaquis autem landae vid maxi-maxim qui viderum, con coneseque mil eicia quis rem volest as nulpa voles sam.

With its headquarters in Zurich, Switzerland, Swissport Executive Aviation aims to serve the business aviation market on the ground – providing all it takes to make life easier for passengers, crew and aircraft.

Our services include handling requests, re-ception of passengers and crew at aircraft, transportation of passengers and crew between aircraft and terminal, escorting passengers and baggage through customs and immigration to waiting limousines, co-ordinating ground transportation, as well as the organising of catering cleaning, air-craft services, refuelling and security servi-ces. Crew benefit from accommodation and transportation arrangements and enjoy full administrative support and facilities. We en-sure the smooth running of these services in order to obtain full customer satisfaction. Our mission is to make arrivals, stopovers, and departures as convenient as possible for business jet passengers and crew, and to provide a customized spectrum of aircraft care services.

our nEtworkSwissport Executive Aviation (SEA) & Pri-vatPort are present at close to 60 stations in Algeria, Argentina, Brazil, Bulgaria, Costa Rica, Cyprus, Dominican Republic, France, Greece, Israel, Kenya, Republic of Korea, South Africa, Spain, Switzerland, Tanzania, Ukraine and United States of America.

our dEdicationAll services are provided by professionals with good expertise and servicing skills who offer assistance beyond expectation. Our staff members are carefully selected. They are alert, personally committed and highly motivated. They understand the importance of efficiency and trustworthiness in the world of business aviation. It goes without saying that they abide by the rules of discre-tion and confidentiality.

The company is backed by all the expe-rience of its parent company Swissport International Ltd., one of the world‘s lea-ding commercial aviation ground handlers, providing ground services at 180 airports in 37 countries on five continents with 35 000 employees for over 108 million pas-sengers and 3.2 million tonnes of cargo a year on behalf of some 650 client compa-nies.

From class in the air to class on the Ground

Swissport has been awarded 'Best Global Aviation Service

Company 2012' by ITM for the twelfth time in a row.

sometimes it´s not easy to stay on the GroundSwissport is named “Ground Handler of the Year 2012” by the renowned Institute for Transportation Management the 12th year in a row.

portrait advertisement

landscape advertisement



6 Layout grid

Poster

Logos are top right, image is on the bottom.


Layout grid paneltop 100 mmright 10 mmleft 10 mmbottom 10 mm

Layout grid landscapetop 80 mmright 10 mmleft 10 mmbottom 10 mm






6 Layout grid

Poster (also possible for landscape posters)

In this version neither headlines nor text is placed over the image. It can be used for posters with just a headline or posters without copy text.


The text grid (magenta) is variable within the fix layout grid (cyan).

Layout grid paneltop image line 155 mmtop headline line 145 mmright 10 mmleft 10 mmbottom 10 mm



AciA si tempos eic te prepers peritAquiatetur aut aut idis pre expeditaque es quas pelitiust

From lAnding to tAke oFF: we cAre!



6 Layout grid

Poster examples

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portrait poster landscape poster


ACW World Air CArgo AWArds 2012

You did it again!

For the fourth time in a row Swissport International has been awarded ACW Air Cargo Handling Agent of the Year 2012.


6 Layout grid

Banner 1000 x 700 mm

Here is an example of an ACW Awards banner poster. The layout grid is based on the design of the posters.



Layout grid version 01top image line 303.5 mmtop headline line 378.5 mmright 20 mmleft 20 mmbottom 20 mm

Layout grid version 02top image line 348 mmtop headline line 360 mmright 20 mmleft 20 mmbottom 20 mm


aCW World air Cargo aWards 2012

You did it AgAin!For the fourth time in a row Swissport International has been awarded ACW Air Cargo Handling Agent of the Year 2012

version 01

version 02

303.5 mm

348 mm 360 mm

378.5 mm

165 mm

165 mm


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Sincerely yours,

Name NameJob Title Job Title

• Pudam que re et aut • quodit ut molore • cusdant



Subject

Dear all











Letter Letter


7 Layout grid

Letter grid

The logo is on top left. This placement ensures that the company can be identified immediately, at first glance. Layout grid page one top line address 55 mmtop line subject 118.5 mmright 20 mmleft 25 mmbottom 30 mmbottom footer 15 mm

Layout grid for subsequent pagestop line text 35 mmright 20 mmleft 25 mmbottom 30 mmbottom footer 15 mm

25 mm 25 mm

15 mm 15 mm30 mm 30 mm

20 mm 20 mm

17.5 mm 17.5 mm55 mm 35 mm100 mm 118.5 mm

page one subsequent page



7 Layout grid

Letter typography

X is the blank line between text lines. Text boxes are dynamic and with these fixed specifications we can ensure the same layout in every letter. In this case the space is 13 pt.

a Delivery options: Times New Roman, Bold 10 pt / 13 ptB Address text: Times New Roman, Bold 10 pt / 13 ptC Date: Times New Roman, Regular 10 pt / 13 ptD Subject: Times New Roman, Bold 10 pt / 13 pte Text: Times New Roman, Regular 10 pt / 13 ptF Footer: Futura, Light 7.5 pt / 12 pt / capital letters Page number is hidden for singlepage documentsg Sender address and company name: Futura Bold 8.5 pt / 5 pt / Dark Grey 01 / capital lettersH Sender address: Futura Light 9 pt / 13 pt / capital letters i Signature line: Tab stop second name by 60 mmJ Listing: Times New Roman, Regular 8 pt / 13 pt / bullet points tab stop by 4 mm

Letter


Subject

Dear all











Letter

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Laudae nobistio te peditem. Equi id quodior aut officitae laut eaqui volorep erfererorum qui remporit ex endel iuntis eosti ut entis rehendunt ommosae raepel id modis dolorita vit reium ant fugiatum autas quo evenisquas ni blam doluptu repere

Sincerely yours,


• Pudam que re et aut • quodit ut molore • cusdant


X 13 ptX 13 ptX 13 pt

3x2x

4x

5x

1x1x

X 13 ptX 13 pt

X 13 ptX 13 ptX 13 ptX 13 pt

X 13 ptX 13 ptX 13 ptX 13 ptX 13 pt

X 13 pt

X 5 pt

X 13 pt

a g

HB

C

D

e i

J

F

44 mm 44 mm



7 Layout grid

Letter specifications for ISO / TQM logo

a Actual positionB Preferred position

Letter


Subject

Dear all











Letter


Subject

Dear all











a B

150 mm centred

on the letter centred

on footer line

15 mm












7 Layout grid

Business card grid & typography

Logo placement is on the top left. The logo size is 85% of the original size. (37.4 mm / 1.47 inches)

Layout grid top headline 11 mmright 4 mmleft 5 mmbottom 4 mm

a Name: Times New Roman, Bold 7.5 pt / 9 ptB Job title: Times New Roman, Regular 7.5 pt / 9 ptC Company name: Futura Bold 7 pt / capital letters / Dark Grey 01D Address: Futura Light 7.5 pt / 9 pt / Blacke The blank space between address and phone numbers is 5 pt.

To improve readability, we have made an exception and used ‘Title Case’ for the address (a mixture of lower and upper case). (Font size is very small at 8 point.)

5 mm 4 mm

4 mm

11 mm 21.5 mm 41 mm

(85% of the original size)

37.4 mm

55 mm

85 mm

a

B

C

D

eX 5 pt



7 Layout grid

Special business card

If there are more than four lines in the left column B, we set a space of 5 pt between name and job description.Otherwise it is written on four line a without space, or in three lines as it is shown on the previous page.

Example C is a special business card. If there is not enough space for the full address in the right column, we use the left column for overflow.

D First name / Last name: Times New Roman, Bold 7.5 / 9 pt Job title: Times New Roman, Regular 7.5 pt / 9 pte Space between: 9 ptF Address overflow: Futura Light 7.5 pt / 9 pt g Company name: Futura Bold 7 pt / capital letters / Dark Grey 01H Space between Company name and address: 5 pti Address: Futura Light 7.5 pt / 9 pt / Black



Maximilian MustermannExecutiveVice PresidentMarketing & SalesAdditional Information

AEROchARTER SWISSPORT SERvIcIOS

S.A. de C.V., Cpt. Carlos León s/nEdif. B, Nivel 2, Local 31 y 32Terminal Intl.AeropuertoCd.de MéxicoCol. Peñón de los Baños,Apdo.Postal 39-290,15621 MéxicoD.F.

Gabriel Aldana MartinezControllerInternational Operations

T: +52 55 2599 0290‘91‘92F: +52 55 2599 [email protected]



Maximilian Mustermann

ExecutiveVice PresidentMarketing & SalesJob titleJob title

a

e

B

C

D

F

gH

i

X 5 pt

X 9 pt

X 5 pt X 5 ptX 5 pt



7 Layout grid

Envelope specifications C5 / C5/6

C5: 229 x 162 mmC6/5: 224 x 114 mmor US equivalent

The address window is always on the left.

Logo placement is on top left, the same as in letters. The logo size is 100% of the original size.

a Company name: Futura Bold 9 pt / 13 pt / capital letters / Dark Grey 01B Address: Futura Bold 10 pt / 13 pt / capital letters / Black

SWISSPORT INTERNATIONAL LTD.P.O. BOxCH-8058 ZüriCH-AirPOrt

44 mm

aB

20 mm

14 mm

17 mm

25 mm



7 Layout grid

Envelope specifications C4

C4: 324 x 229 mmor US equivalent

Logo placement is on the top left, the same as in letters. The logo size is 125% of the original size.

a Company name: Futura Bold 9 pt / 13 pt / capital letters / Dark Grey 01B Address: Futura Bold 10 pt / 13 pt / capital letters / Black

SWISSPORT INTERNATIONAL LTD.P.O. BOxCH-8058 ZüriCH-AirPOrt

55 mm

aB

20 mm

14 mm

20 mm

25 mm


Fax


Title

Dear All

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Name, Function

Name, Function

Company

+41 43 812 90 60

Name, Function

14th August 2012




sWitZerlaND

PhoNe +41 44 728 61 26Fax +41 43 321 25 60

[email protected]

From:

atteNtioN:

comPaNy:

Fax Number:

coPy to:

Date:

Number oF Pages :

Fax


numque dolorpor sint rectatur seque eum iliquos nobis Dam faccae laborem olendebist adition sernatiis qui num re, idebita tiores sequam quiberi atiur, simust optatem aut officime pore rem quoditem aut unt quiatatent aut volecum nus, sequos debis aut quiducid quibus as voluptat aut aute non proreic iminus moloreperia il explaborrum repudisquas mod et veliqui dellorem dolupta tiberro evercie nissinctus, ommodiscimet ipicit la volorem arum, omnis aut eati aut ea dolupta quassimo-lut erovitiorum et maione verios etur simet earit, quiame earitia verchil Odit provitio esti doloresto offic tem eaturibus, aut et as modis dias diant, aligento et post, el et quodit, venem faccatibus con consequi atem quam haribus sapiet ipitat.Rat. Cessi repercit in re, cum, volum ex explaut atemoluptat.Id etur simusdae nonsequ odipsa asped explignatint magnis dent harunto tem volorum imoditamenit ut rentium qui res minvent ex estem. Pudit, quo odis et autet aut a coria voluptatis nonsed maiorem eosse plaborem re sandict oreped quidus, sequi cone volorum quo cum aut ligendictem alibusae quaectior aut molutate pla voloria quas alibus etur, occuptatur, et velit laboriatquam imporib usaperc hillabo. Ut velent que dollectotat repe volore cust hil iur aut aut autecum vellitatur, tor sinctur rerestis pel elest, quo illuptatur? Andi autem. Nam faccus ut aut volorit ecuptatibus.Iciunt ut quas volliqu atiscidebis iur mod magnienimus ra ab iderspic tem con pe si dolupta presten ihillores es volor sime natis nonsequam ero milluptatur mil in porpor millaccume por sum volorporis resed ea quatem fugia volor aliquam numque dolorpor sint rectatur seque eum iliquos nobis

Sincerely yours,

NameJob Title

Fax

Fax


Fax

Fax



7 Layout grid

Fax grid

Fax template is in black, and the logo is also in black and white. Layout grid page one top line address 55 mmtop line subject 130 mmright 20 mmleft 25 mmbottom 30 mmbottom footer 15 mm


25 mm 25 mm

30 mm 30 mm

20 mm 20 mm

17.5 mm 17.5 mm55 mm 35 mm130 mm

page one subsequent page15 mm 15 mm



7 Layout grid

Fax typography

a Futura Light 9 pt / 13 pt / capital lettersB Times New Roman, Regular 10 pt / 13 ptC Subject: Times New Roman, Bold 10 pt / 13 ptD Text: Times New Roman, Regular 10 pt / 13 pte Footer: Futura Light, 7.5 pt / capital letters / bullet points 5pt/ +1 pt double space between bullet points and text Page number is hidden for singlepage documentsF Page Title: Futura Light 15 pt / capital letters / blackg Sender address and company name: Futura Bold 8.5 pt / 5 pt / Black / capital lettersH Sender address: Futura Light 9 pt / 13 pt / capital letters

Fax

Fax


Title

Dear All

TextDam faccae laborem olendebist adition sernatiis qui num re, idebita tiores sequam quiberi atiur, simust optatem aut of-ficime pore rem quoditem aut unt quiatatent aut volecum nus, sequos debis aut quiducid quibus as voluptat aut aute non proreic iminus moloreperia il explaborrum repudisquas mod et veliqui dellorem dolupta tiberro evercie nissinctus, om-modiscimet ipicit la volorem arum, omnis aut eati aut ea dolupta quassimolut erovitiorum et maione verios etur simet earit, quiame earitia verchilOdit provitio esti doloresto offic tem eaturibus, aut et as modis dias diant, aligento et post, el et quodit, venem faccatibus con consequi atem quam haribus sapiet ipitat.Rat. Cessi repercit in re, cum, volum ex explaut atemoluptat.Id etur simusdae nonsequ odipsa asped explignatint magnis dent harunto tem volorum imoditamenit ut rentium qui res minvent ex estem. Pudit, quo odis et autet aut a coria voluptatis nonsed maiorem eosse plaborem re sandict oreped quidus, sequi cone volorum quo cum aut ligendictem alibusae quaectior aut molutate pla voloria quas alibus etur, occuptatur, et velit laboriatquam imporib usaperc hillabo. Ut velent que dollectotat repe volore cust hil iur aut aut autecum vellitatur, tor sinctur rerestis pel elest, quo illuptatur? Andi autem. Nam faccus ut aut volorit ecuptatibus.Iciunt ut quas volliqu atiscidebis iur mod magnienimus ra ab iderspic tem con pe si dolupta presten ihillores es volor sime natis nonsequam ero milluptatur mil in porpor millaccume por sum volorporis resed ea quatem fugia volor aliquam numque dolorpor sint rectatur seque eum iliquos nobis Odit provitio esti doloresto offic tem eaturibus, aut et as modis dias diant, aligento et post, el et quodit, venem faccatibus con consequi atem quam haribus sapiet ipitat.Rat. Cessi repercit in re, cum, volum ex explaut atemoluptat.Id etur simusdae nonsequ odipsa asped explignatint magnis dent harunto tem volorum imoditamenit ut rentium qui res minvent ex estem. Pudit, quo odis et autet aut a coria voluptatis nonsed maiorem eosse plaborem re sandict oreped quidus, sequi cone volorum quo cum aut ligendictem alibusae quaectior aut molutate pla voloria quas alibus etur, occuptatur, et velit laboriatquam imporib usaperc hillabo. Ut velent que dollectotat repe volore cust hil iur aut aut autecum vellitatur, tor sinctur rerestis pel elest, quo illuptatur? Andi autem. Nam faccus ut aut volorit ecuptatibus.Iciunt ut quas volliqu atiscidebis iur mod magnienimus ra ab iderspic tem con pe si dolupta presten ihillores es volor sime natis nonsequam ero milluptatur mil in porpor millaccume por sum volorporis resed ea quatem fugia volor aliquam

Name, Function

Name, Function

Company

+41 43 812 90 60

Name, Function

14th August 2012




sWitZerlaND

PhoNe +41 44 728 61 26Fax +41 43 321 25 60

[email protected]

From:

atteNtioN:

comPaNy:

Fax Number:

coPy to:

Date:

Number oF Pages :

Fax

Fax


numque dolorpor sint rectatur seque eum iliquos nobis Dam faccae laborem olendebist adition sernatiis qui num re, idebita tiores sequam quiberi atiur, simust optatem aut officime pore rem quoditem aut unt quiatatent aut volecum nus, sequos debis aut quiducid quibus as voluptat aut aute non proreic iminus moloreperia il explaborrum repudisquas mod et veliqui dellorem dolupta tiberro evercie nissinctus, ommodiscimet ipicit la volorem arum, omnis aut eati aut ea dolupta quassimo-lut erovitiorum et maione verios etur simet earit, quiame earitia verchil Odit provitio esti doloresto offic tem eaturibus, aut et as modis dias diant, aligento et post, el et quodit, venem faccatibus con consequi atem quam haribus sapiet ipitat.Rat. Cessi repercit in re, cum, volum ex explaut atemoluptat.Id etur simusdae nonsequ odipsa asped explignatint magnis dent harunto tem volorum imoditamenit ut rentium qui res minvent ex estem. Pudit, quo odis et autet aut a coria voluptatis nonsed maiorem eosse plaborem re sandict oreped quidus, sequi cone volorum quo cum aut ligendictem alibusae quaectior aut molutate pla voloria quas alibus etur, occuptatur, et velit laboriatquam imporib usaperc hillabo. Ut velent que dollectotat repe volore cust hil iur aut aut autecum vellitatur, tor sinctur rerestis pel elest, quo illuptatur? Andi autem. Nam faccus ut aut volorit ecuptatibus.Iciunt ut quas volliqu atiscidebis iur mod magnienimus ra ab iderspic tem con pe si dolupta presten ihillores es volor sime natis nonsequam ero milluptatur mil in porpor millaccume por sum volorporis resed ea quatem fugia volor aliquam numque dolorpor sint rectatur seque eum iliquos nobis

Sincerely yours,

NameJob Title


3x

2x

4x1x1x

X 13 ptX 13 pt


X 5 pt

X 13 pt

g

F

Ha

B

C

D

e

44 mm 44 mm


AgendA

Author nAme • dAte 2012 • File nAme PAge 1 oF 2

Dear All

TextDam faccae laborem olendebist adition sernatiis qui num re, idebita tiores sequam quiberi atiur, simust optatem aut officime pore rem quoditem aut unt quiatatent aut volecum nus, sequos debis aut quiducid quibus as voluptat aut aute non proreic iminus moloreperia.

Sincerely yours,


Group Executive Management

14th August 2012 / 9:00 – 17:00

Chromos – Meeting Room

First Name, Last Name / First Name, Last Name / First Name, Last Name / First Name, Last Name, …

First Name, Last Name / First Name, Last Name / First Name, Last Name, …

meeting:

dAte/time:

locAtion:

PArticiPAnts:

guests:

Time DeparTmenT Topic responsible DocumenTs

09.00 – 10.00 CEO 1.0 1.1

- lorem ipsum- lorem ipsum

Full name or abbreviation

If available

10.00 – 11.00 Cargo Services2.02.1



If available

Etc…

July 23, 2012 – morning:

AgendA


Time Topic locaTion Who

12.00 – 14.00 Lunch Pizzeria Italia, Strada Roma, 8302 Kloten All

July 23, 2012 – lunch:


14.00 – 15.00 Ground Handling 1.0 1.1



If available

14.00 – 15.00 Executive Aviation2.02.1



If available

Etc…

July 23, 2012 – AFternoon:

AgendA

AgendA


AgendA

AgendA



7 Layout grid

Agenda grid

Layout grid page one top line address 55 mmtop line subject 118 mmright 20 mmleft 25 mmbottom 30 mmbottom footer 15 mm


25 mm 25 mm

30 mm 30 mm

20 mm 20 mm

17.5 mm 17.5 mm55 mm 35 mm180 mm




7 Layout grid

Agenda typography

a Futura Light 9 pt / 13 pt / capital lettersB Times New Roman, Regular 10 pt / 13 ptC Text: Times New Roman, Regular 10 pt / 13 ptD Signature line: Tab stop second name by 60 mme Headline Table: Futura Light 9 pt / 13 pt / capital lettersF Table title: Futura bold 9 pt / 13 pt / capital letters / SPI Redg Table text: Times New Roman, Regular 8 pt / 11 pt H Table colour: Bright Grey 01i Dotted line: 0.5 pt / BlackJ Footer: Futura Light, 7.5 pt / capital letters / bullet points 5pt/ +1 pt / Dark Grey 01 / double space between bullet points and text Page number is hidden for singlepage documentsK Page Title: Futura Light 15 pt / capital letters / Dark Grey 01

AgendA

AgendA


Dear All

TextDam faccae laborem olendebist adition sernatiis qui num re, idebita tiores sequam quiberi atiur, simust optatem aut officime pore rem quoditem aut unt quiatatent aut volecum nus, sequos debis aut quiducid quibus as voluptat aut aute non proreic iminus moloreperia.

Sincerely yours,



14th August 2012 / 9:00 – 17:00

Chromos – Meeting Room

First Name, Last Name / First Name, Last Name / First Name, Last Name / First Name, Last Name, …

First Name, Last Name / First Name, Last Name / First Name, Last Name, …

meeting:

dAte/time:

locAtion:

PArticiPAnts:

guests:


09.00 – 10.00 CEO 1.0 1.1



If available

10.00 – 11.00 Cargo Services2.02.1



If available

Etc…

July 23, 2012 – morning:

AgendA

AgendA


Time Topic locaTion Who

12.00 – 14.00 Lunch Pizzeria Italia, Strada Roma, 8302 Kloten All

July 23, 2012 – lunch:


14.00 – 15.00 Ground Handling 1.0 1.1



If available

14.00 – 15.00 Executive Aviation2.02.1



If available

Etc…

July 23, 2012 – AFternoon:





4x

4x

5x

1x

1x

1x

3x

1x

2x

X 13 pt

X 13 pt

X 13 pt

X 13 pt

X 13 ptX 13 pt

K

a

B

C

D

eFg

iH

J

44 mm 44 mm


HEADLINESubheadline

headlineSubHEADLINE

AutHor NAmE • DAtE 2012 • FILE NAmE PAgE 2 oF 3

tAbLE oF CoNtENt

1. Title 3

1.1 Subtitle 5

1.2 Subtitle 8

2. Title 11

2.1 Subtitle 12

2.2 Subtitle 15

1. HEADLINE

1.1 Content title

Ipsam andit aciunti onsequi re dempor renimust fugitat lit, consequi sam sin etur ataspernam iusdaes sam, odis reium ipsam incimusani dolores citias que explitation net repra dem fuga. Xerum ni ra am fugit voloria prernat ioreiun tiorem ero dolorru mquam, qui bea sum as estrum vellect atiunt quo quatem quia vel ma con num eatur aut etur? Ut ex etur? Quiam alia aut officil issin ra quas rem quia veliatur? Quis volores niendi int.

1.2 Content title

Caborita aut lanihil molor sitatem iliqui ipsande lloreriae conese ma cupta consequis aut la non nam, tempore mpo-ratem isitatemod expera dendaniatet, omniatqui consecuptae et apiciunt.Iciisitas est, ommoloratur arum am ad quis porro to ipsunt adi ulluptati nam lam intestruptae restrumet, ne sit, inver-ciur? Vent quam quam quam sitam ipsum arum lab ilis et officientor aut as est, sim a volento taquaepudios des conse volupta temquia ndebitat verferum voluptae volo omnihitatas expera debis samet assum aut que quis evenem aliquis nesenim agniminum, to blacea sequidellut ad mincitate lant.

• Inte cor ab ipicia vendiat• Nis ipidebi stiore

Content Subtitle

Cidundios magnati consequi necus quo quisitis rem illupta peliquuntus dis millaccus et ut voluptin et quossit iasinte pre la volenem sequatur resto consequas mi, cum quo vitaquas eum quo eosapeles idelecte voloritatur modipsum reic temodis aliquam endit, consequo moluptatum sum que omnimus aectempost fuga. Itas am volorepro commolu ptaspel laborum inctati adis pelis as quo mo ipsapedicat in rernatus quia pa volorit accuptatur, si res elenderit dolum diciaep erovit fugia voles alibus que exero.

Tender

HeadlineSubheadline

auThor name • daTe 2012 • File name Page 2 oF 3

Tender


7 Layout grid

General Word template grid

Layout grid page one top headline 97.5 mmtop subtitle 104.5 mmtop image 109 mmright 20 mmleft 25 mmbottom 20 mm


25 mm 25 mm

30 mm

20 mm 20 mm

17.5 mm 17.5 mm97.5 mm 35 mm104.5 mm 109 mm




7 Layout grid

General Word template typography

a Headline: Futura Bold 25 pt / 30 pt / capital lettersB Subtitle: Futura Light 12 pt / 20 pt / capital letters / 60% of Dark Grey 01C Image field: 165 x 168 mmD Header title: Futura Bold 9 pt/11 pt / Dark Grey 01 / capital letterse Header subtitle: Futura Light 9 pt/11 pt / Black / capital lettersF Index headline: Futura Light 18 pt / 24 pt / capital lettersg Index list: Times New Roman, Regular, 10 pt / 13 pt / dotted line 0.5 pt / black / spacing left 10 mm / tab stopp 10 mm H Headline: Futura Light 18 pt / 24 pt / capital letters / spacing before 8 pt / tab stop 10 mmi Subtitle 01: Futura Bold 10 pt / 13 pt / capital letters / SPI Red / spacing before 8 mm / spacing after 4 mm / tab stop 10 mmJ Lead: Times New Roman, Bold 10 pt / 13 pt / spacing after 2 mmK Text: Times New Roman, Regular 10 pt / 13 ptl Listing: Times New Roman, Regular 10 pt / 13 pt / tab stop bullet points 5 mm / tab stop copy text 10 mmM Subtitle 02: Futura Bold 10 pt / 13 pt / capital lettersn Footer: Futura Light, 7.5 pt / capital letters / bullet points 5pt/ +1 pt / Dark grey 01 / double space between bullet points and text

HEADLINESubheadline

TENDEr

headlineSubHEADLINE

AuTHor NAmE • DATE 2012 • FILE NAmE PAgE 2 oF 3

TAbLE oF CoNTENT

1. Title 3

1.1 Subtitle 5

1.2 Subtitle 8

2. Title 11

2.1 Subtitle 12

2.2 Subtitle 15

1. HEADLINE

1.1 Content title

Ipsam andit aciunti onsequi re dempor renimust fugitat lit, consequi sam sin etur ataspernam iusdaes sam, odis reium ipsam incimusani dolores citias que explitation net repra dem fuga. Xerum ni ra am fugit voloria prernat ioreiun tiorem ero dolorru mquam, qui bea sum as estrum vellect atiunt quo quatem quia vel ma con num eatur aut etur? Ut ex etur? Quiam alia aut officil issin ra quas rem quia veliatur? Quis volores niendi int.

1.2 Content title

Caborita aut lanihil molor sitatem iliqui ipsande lloreriae conese ma cupta consequis aut la non nam, tempore mpo-ratem isitatemod expera dendaniatet, omniatqui consecuptae et apiciunt.Iciisitas est, ommoloratur arum am ad quis porro to ipsunt adi ulluptati nam lam intestruptae restrumet, ne sit, inver-ciur? Vent quam quam quam sitam ipsum arum lab ilis et officientor aut as est, sim a volento taquaepudios des conse volupta temquia ndebitat verferum voluptae volo omnihitatas expera debis samet assum aut que quis evenem aliquis nesenim agniminum, to blacea sequidellut ad mincitate lant.

• Inte cor ab ipicia vendiat• Nis ipidebi stiore

Content Subtitle

Cidundios magnati consequi necus quo quisitis rem illupta peliquuntus dis millaccus et ut voluptin et quossit iasinte pre la volenem sequatur resto consequas mi, cum quo vitaquas eum quo eosapeles idelecte voloritatur modipsum reic temodis aliquam endit, consequo moluptatum sum que omnimus aectempost fuga. Itas am volorepro commolu ptaspel laborum inctati adis pelis as quo mo ipsapedicat in rernatus quia pa volorit accuptatur, si res elenderit dolum diciaep erovit fugia voles alibus que exero.

TENDEr

1x

1x

X 24 pt

X 13 pt

aB

F

g

H

i

J

K

l

M

n

De

C

55 mm 44 mm



7 Layout grid

General Word template typography

a Numerical text: Times New Roman, Regular 10 pt/13 pt / tab stop numbers 5 mm / tab stop copy text 10 mm B Table title: Futura bold 9 pt / 13 pt / capital letters / SPI RedC Table text: Times New Roman, Bold 10 pt / 13 pt D Dotted line: 0.5 pt / Blacke Table text: Times New Roman, Regular 10 pt / 13 pt e Table colour: Bright Grey 01

headlineSubHEADLINE

AuTHor NAmE • DATE 2012 • FILE NAmE PAgE 3 oF 3

2. HEADLINE

2.1 Content title

Sumquuntur aspedi reris nosant volo eossitaqui temquaepudae int, odit, seri occaest ea voluptas il ent qui ulpa volupta illut acestiat volenec turions equaes inum alibeatur solores cillatur?

Totasperatem ipsam simus consequ atione cum qui volendunt vel moditatur ad que lanto et doleseq uamusdae vollo blandis ilique nit voluptate non necab ipsanda ndaesto id magnamus, ipsamus sit, ne voloriossi ut fugia verit, ipsam, sit est, ommolor estio. Nis ipidebi stiore con coratio dolum ipsum faccatur audis ideri sinctibus dit, quati andae. Re consequiat et officto beatusam int experum, que porite nobis quam inti aut dolupta tempersperem ut volenihita sit od earchil et plit inte cor ab ipicia vendiat

1. Ipsum faccatur audis2. Qui volendunt vel moditatur3. Plit inte cor ab

Content Subtitle

Molorrovit essitaque evel int omnisqu idenes distrum litas aut ma erest, que dolorit et que velis as nullo dolor sit et pa doluptatibus verum evellan dicabore dolor rest eligend essitio eum harchitas verit re comnis sam rem doluptat que que pero quate corporio to et laborem quuntio beaque niet que moluptam facepero blaborum, omnime dolupta iniminim eaquis acepel mos cone que reicid mod enis paritatur? Lor autemperro is cus ut vid eication consequibus sendesequi di berum re, es non estius.

tYPe oF toW tRaCtoR aPPliCable tYPeS oF aiRCRaFtTLD model TMX 150 CRJ100 to 900ER, ATR 42/72, BAE 146, Embraer 135 to 190, Saab 2000,

Fokker 70/100, B717, B727, B737, B757, B767-200 to 300ER, DC9 and MD80 to 95, A318, 319, 320, 321, A300 and A310, and other aircraft

TLD model TMX 400 B707, B717, B727, B737, B757, B767-200 to 300ER, DC9 and MD80 to 95, A318, 319, 320, 321, A300, A310, A330, A340, B777-200 to 300ER and B747 up to 400

Schopf model F110 B757 to B747/A340/MD11/DC10/IL76TLD model TPX 200 towbarless B737, B727, B757 and B767 A319/A320/A321, A300/A310, MD DC9,

MD80/MD90Goldhofer model AST 1 tow-barless

A300, A310, A330, A340 series, DC 10, MD11, L1011, B767-200, 300 and 300ER, 400, B777-200, 200ER, 300 and 300ER, B777-200LR and ER, B747-100 to 400

TENDEr

a

B

CD

e

F

44 mm



7 Layout grid

Corporate stationery examples

Ex et rent et, et adit mos pratior epernatiste nem ulliquas dolorerum num ut am rempero volorru ptatus dit experuntur? Ovitis doloren tumquas nemossimus, impores dolupta turibus accabo. Reperatust eium imolo ium voluptatiur?Igendebis aut quatendandam num hilicidus andia alit fugit volut elis verum ea seque dunt, tessum qui rat eius dolupti ali-atempos sam lignat pa nonsequ asperem porios asped quaturi bernatas quatuscia vellupitist, quid eatiant.Iquae. Ut es ex et maximincte inum sitatibus atiunda andipiciam, ut et eicte venecusa voluptatis nos ium que porum quam rae et hari sint.

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Mustis ipsanis peliqui dolor sit aut quat re susam, es dunt, non culparum re pos dest, verest laborpo ressit officae nonet rem ius dolor maionec atenima gnistrum eum labo. Tem utate voluptibus. Ipit et, cus de etur? Borrum la quas re pa sae. Nequamus quae poresci ad qui consed ullores mil in reiur, ipsum exceaquunt, eaqui repro ipsam fugia volupta turiber ferchit omnit rehenimi, omnita demodi rerum nobit a pligenienias eturere doloreruptas miligendi dolute nullabo rempor magnis magnihi ciminventi autem isitas volesequam quibusciis ditatio nsequos suntem illa perenist, volum quam aut unt esed quatem rem ut aliquatet modis expla consequi consequis estiur, omnienis neceperspe secum que ilignatem quatiamus dolorum aperferciist et occat lis excepedis diatis parum et odit quibust acipsa non ea dolore laborersped et poribus etur simo il eaquos ad maiossi taquatium ditem. Seque pediore mporiatqui opta evenecatum dis dolorehenem quam et dolesci delenimagnis pariatum, solenistiis aut quo escit, aut vero etur si cor rehenihil magnatq uaepreperum ipsant ut paris debit volestion pre volor rempeli bustrum res aut fugit ea doluptam quiatemporis adis estibusdae verferi sam et, offic tent.

Ibustiae dent. Da nimo et omniam et quidi tem latquis accaestem lautem eum vellabor auditassume perferum reperia cum niminullaut dolo beaquatiaest omnienda doluptus, vendanissi aboria es acil magnam, occus ab int lab ilitis sequodis imaxi-mus re venimporia di optam, tem quodigent.

Author NAme • DAte 2012 • File NAme PAge 2 oF 3

HEADLINESubheadline

headlineSubHEADLINE

AutHor NAmE • DAtE 2012 • FILE NAmE PAgE 3 oF 3

2. HEADLINE

2.1 Content title

Sumquuntur aspedi reris nosant volo eossitaqui temquaepudae int, odit, seri occaest ea voluptas il ent qui ulpa volupta illut acestiat volenec turions equaes inum alibeatur solores cillatur?

Totasperatem ipsam simus consequ atione cum qui volendunt vel moditatur ad que lanto et doleseq uamusdae vollo blandis ilique nit voluptate non necab ipsanda ndaesto id magnamus, ipsamus sit, ne voloriossi ut fugia verit, ipsam, sit est, ommolor estio. Nis ipidebi stiore con coratio dolum ipsum faccatur audis ideri sinctibus dit, quati andae. Re consequiat et officto beatusam int experum, que porite nobis quam inti aut dolupta tempersperem ut volenihita sit od earchil et plit inte cor ab ipicia vendiat

1. Ipsum faccatur audis2. Qui volendunt vel moditatur3. Plit inte cor ab

Content Subtitle

Molorrovit essitaque evel int omnisqu idenes distrum litas aut ma erest, que dolorit et que velis as nullo dolor sit et pa doluptatibus verum evellan dicabore dolor rest eligend essitio eum harchitas verit re comnis sam rem doluptat que que pero quate corporio to et laborem quuntio beaque niet que moluptam facepero blaborum, omnime dolupta iniminim eaquis acepel mos cone que reicid mod enis paritatur? Lor autemperro is cus ut vid eication consequibus sendesequi di berum re, es non estius.

tYPe oF toW tRaCtoR aPPliCable tYPeS oF aiRCRaFtTLD model TMX 150 CRJ100 to 900ER, ATR 42/72, BAE 146, Embraer 135 to 190, Saab 2000,

Fokker 70/100, B717, B727, B737, B757, B767-200 to 300ER, DC9 and MD80 to 95, A318, 319, 320, 321, A300 and A310, and other aircraft

TLD model TMX 400 B707, B717, B727, B737, B757, B767-200 to 300ER, DC9 and MD80 to 95, A318, 319, 320, 321, A300, A310, A330, A340, B777-200 to 300ER and B747 up to 400

Schopf model F110 B757 to B747/A340/MD11/DC10/IL76TLD model TPX 200 towbarless B737, B727, B757 and B767 A319/A320/A321, A300/A310, MD DC9,

MD80/MD90Goldhofer model AST 1 tow-barless

A300, A310, A330, A340 series, DC 10, MD11, L1011, B767-200, 300 and 300ER, 400, B777-200, 200ER, 300 and 300ER, B777-200LR and ER, B747-100 to 400

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7 Layout grid


Minutes

Author nAMe • DAte 2012 • File nAMe PAge 1 oF 3


July 23-24, 2012

Chromos – Meeting Room (or full address)

ClAssiFiCAtion:

Meeting:

DAte/tiMe:

loCAtion:

Attending Abb. Function ReFeRence

Per H. Utnegaard PHU Chairman

Juan Jose Andres Alvez JJ Member

Johannes C. Spindler JCD Member Minutes

Etc.

Remo Hanselmann HM Guest excused

Joe Phelan JP Guest Ad 8 / 10.1

Etc.

distRibution

First/Last Name / First/Last Name / First/Last Name / / First/Last Name / First/Last Name / First/Last Name / First/Last Name / First/Last Name / First/Last Name / First/Last Name / First/Last Name

1 ceo (PHu)

1.1 CorPorAte MAtters

Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum

Action: PHU to communicate … by date

Minutes

Author nAMe • DAte 2012 • File nAMe PAge 1 oF 3

1.2 grounD hAnDling

Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Etc…

Action: PHU to communicate … by date

2 LegAL (Jcd)

2.1 CorPorAte MAtters

PHU welcomes the GEM members and partipantsLorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum Lorem ipsum

Action: JCD to communicate … by date

MeMoranduM

author naMe • date 2012 • File naMe Page 1 oF 3

Title

Dear All

TextDam faccae laborem olendebist adition sernatiis qui num re, idebita tiores sequam quiberi atiur, simust optatem aut officime pore rem quoditem aut unt quiatatent aut volecum nus, sequos debis aut quiducid quibus as voluptat aut aute non proreic iminus moloreperia il explaborrum repudisquas mod et veliqui dellorem dolupta tiberro evercie nissinctus, ommo-discimet ipicit la volorem arum, omnis aut eati aut ea dolupta quassimolut erovitiorum et maione verios etur simet earit, quiame earitia verchil

Sincerely yours,


Name, Function

Name, Function Name, Function Name, Function …

Name, Function Name, Function Name, Function …

14th August 2012

FroM:

attention:

CoPy to:

date:

ClassiFiCation:



sWitZerland

Phone +41 44 728 61 26Fax +41 43 321 25 60

[email protected]

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7 Layout grid


Headline

Author NAme • DAte 2012 • File NAme

Enditatium facculliquam in cusdam ex et lam se voluptiorrum harciderum qui alisqua tasperunt restioris cumque comnimu scitat repraep rerrum audam

TiTle 01 TiTle 02 TiTle 03 TiTle 04 TiTle 05 TiTle 06 TiTle 07 TiTle 08 TiTle 09 TiTle 10

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SwiSSport international ltD. Corporate Design Manual print & layout · 2013-10-29 · Poster 28...

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