Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists
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1 Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists Philipp Kandal 29 th August 2011
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Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists. Philipp Kandal 29 th August 2011. Brief intro: skobbler is all about maps and apps. One of the 10 most successful paid iPhone apps in Germany in 2009. - PowerPoint PPT Presentation
Transcript of Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists
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Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalistsPhilipp Kandal29th August 2011
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Brief intro: skobbler is all about maps and apps
Source: OpenStreetMap Creative Commons Attribution-ShareAlike 2.0 licence (CC-BY-SA).
Top selling paid iPhone app in Germany for
several weeks
One of the 10 most successful paid iPhone apps in Germany in 2009
Top selling navigation in 2009-2011
Top selling iPhone navigation app in Germany since its market
launch
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Building our company around apps was a fun but sometimes very tough ride
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Remember: The gold rush is over and the 1000th fart app won’t make you rich anymore
#1 The iPhone is not the world!
#2 Deadly sin: Don’t know exactly what functions your users are using within your app
#3 Don’t be a lemming – just because everybody is writing a Twitter client it’s not a good business…
#4 Apps require continuous development and usually aren’t one-off shots
#5 Don’t fully outsource your monetization and be aware of (and ideally test) all options
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Remember: It’s a fun ride
Building a great app and your users
will love you!
THANK YOU for your kind attention!Get in touch: Philipp Kandal, [email protected] Mobile: +49 172 4597015
Follow me on .com/apphil
