Surfing the CUNYfirst Tidal Wave
53
SURFING THE CF TIDAL WAVE Surviving CUNYfirst with Hobsons CRM
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Learn how Hunter College Office is using its Hobsons Connect and Retain CRM to handle admissions processes and student services adversely impacted by the Wave 3 CUNYfirst implementation. Presenters: Amanda Fuentes Lorens, Communications Marketing Director for Student Affairs, Hunter College Paul Philips, Associate Director of Admissions for Communications and Media, Hunter College
Transcript of Surfing the CUNYfirst Tidal Wave
SURFING THE CF TIDAL
WAVESurviving CUNYfirst with Hobsons CRM
We HEARD the rumors
We BRACED ourselves
And BEFORE we knew it
TheLIGHTSwent out
And CUNYfirstwas here.
Before the WaveNEW
UNDERGRADS
After the WaveNEW
UNDERGRADS
3MajorIssues
Issue #1 Commitment
Deposits
VIP Message
Deposit Form
Record a Deposit
Confirmation
Report & Export
Process Map
Evaluation Entry
Confirmation
Evaluation in VIP
Report & Export
Issue #3Student Record
Updates
“DP Updates”
Report & Export
Before the WaveCONTINUING STUDENTS
After the WaveCONTINUING STUDENTS
3MajorChallenges
Challenge #1
New data.
Different Data
New Attributes
Challenge #2Piecing
together the puzzle.
“DP Updates”
“DP Updates”
Challenge #3Filling the
gaps.
Testing Events
Update Scores
Where are we now?
ReBuilding the Process
Loading Spring Data
Cracking the 805
And finally…
3Keys to Surviving the Wave
ONELay it all out.
TWOTidy up.
THREELive, love,
learn.
And remember…
STUDENTSfirst
