SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content...
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Transcript of SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content...
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
Current Industry Challenges
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves Solution (show home)
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
Driving the Future
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
The SureWaves Media Grid
• An integrated channel to interconnect the Digital Medium across OOH Digital Displays, Mobile Phones, Web and Home TV - Standard interfaces to control flow of media from point of generation
to point of consumption; supported with a feedback path - Advertisers and Content Providers act as the point of generation for
content, advertising and revenues - Viewers at the Out of Home Networks and special catchments act as
the point of consumption - OOH Networks, MSOs and Enterprise Owned Networks form the
distribution layer - SureWaves Media Grid makes it easy for each element to
interconnect with the points of interest to maximize business benefits
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
Connected Experiences
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves @ Specialty Retail
Rolling out at 850 stores across 110 tier I and tier II cities and growing …
India’s largest retail chain for mobile phones & accessories
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves @ Cinema
Rolled Out 130+ screens at 14 multiplexes across 9 cities and growing …
Plan to be India’s largest multiplex and cinema operator
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves @ Workspaces
Rolling out at 200 locations across premium offices at 8 cities and growing …
India’s largest concierge service provider present across 400 offices
Also operates 1500+ helpdesks for premium restaurants, airports and health outlets
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves @ Service Retail
India’s largest s-commerce retailer present at 2500 outlets across 70 cities
Expanding rapidly, plans for 10,000+ outlets by March, 2009
Screens Roll out planned at select Grocery, Mobile and Pharmacy Stores
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves Affiliate Network
3500+ locations slated for roll out across 130 cities and towns and growing
Connected to SureWaves Media Grid
Joint sales and marketing agreements with Partners
Normal size
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
Pipeline – Some Key Pilots in Progress …
•Active Engagements with more customers
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
Content Partners
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves on Display
• Built on Web2.0 architecture • Centrally controlled, content
distribution and scheduling • Multi-Window, Multi-Content
Types with independent control • Customized look & feel • Content with live streaming
support • Latest information of
demographic interest • Content automation engines• UGC Content aggregation • Integration with television feed• Integration with Enterprise
information systems
UGC Content – Pictures and Messages
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves on Display
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
• Permission based interactivity with handhelds
• Thin Client for enhanced user experience with localized downloadable menus
• Web Services enabled for instant distribution of information/ promotions
SureWaves on Mobile
Faster two way connectivity at zero cost
Connectivity in the near-vicinity as well as over the operator assisted networks
Transactions through secure payment gateways
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
• Enterprise Social Networking tool powered by Web 2.0 Technologies
• Active collaboration beyond traditional tools such as emails and e-groups
• Closed user groups for selective reach • Interwoven with Displays and Mobile • Ability to create User Generated Content for piping through Displays• Allows collaborative management • Supports multimedia content
SureWaves on Web
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
SureWaves on Local TV
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..
Market Opportunity
SureWaves Confidential. For private audiences only. Distribution, reproduction, copying of content or any other reuse is prohibited..