Supplying Hyundai-Kia - SAE
Transcript of Supplying Hyundai-Kia - SAE
Supplying Hyundai-Kia
SupplierBusiness
CONTENTS CONTENTS ................................................................................................................... 3
LIST OF FIGURES AND TABLES ..................................................................................... 5
OVERVIEW ................................................................................................................... 6
Introduction ............................................................................................................................................. 6 Overall sales ............................................................................................................................................. 6 Financials ................................................................................................................................................ 7
PRODUCT AND PLATFORM STRATEGY ......................................................................... 8
Strategy overview ...................................................................................................................................... 8 Major model programmes .......................................................................................................................... 9 Platform strategy..................................................................................................................................... 12 Major platforms ...................................................................................................................................... 13 Component sharing, standardisation and carryover .................................................................................... 15 Volume planning .................................................................................................................................... 16
PRODUCTION STRATEGY ........................................................................................... 17
Production strategy overview .................................................................................................................... 17 Manufacturing network & footprint .......................................................................................................... 17
ASIA ............................................................................................................................................18 South Korea ........................................................................................................................................... 18 China .................................................................................................................................................... 19 India and Pakistan ................................................................................................................................. 20 Russia ................................................................................................................................................... 20 ASEAN ................................................................................................................................................. 21
NORTH AMERICA .....................................................................................................................21 United States .......................................................................................................................................... 21 Canada .................................................................................................................................................. 23
AFRICA AND MIDDLE EAST ....................................................................................................23 EUROPE......................................................................................................................................23
Czech Republic ....................................................................................................................................... 23 Turkey ................................................................................................................................................... 24
SOUTH AMERICA ......................................................................................................................25 Brazil .................................................................................................................................................... 25
Internal supply network ........................................................................................................................... 27 Modularisation strategy ........................................................................................................................... 28 Supplier parks ........................................................................................................................................ 29 Cluster of reference .................................................................................................................................. 32 Manufacturing strategy and efficiency plans............................................................................................... 34
PURCHASING STRATEGY ........................................................................................... 35
Purchasing strategy overview .................................................................................................................... 35 Levels of vertical integration and outsourcing ............................................................................................. 35 Purchasing organisation .......................................................................................................................... 36 Purchasing offices .................................................................................................................................... 37 Key Offices .................................................................................................... Error! Bookmark not defined. Key purchasing personnel ........................................................................................................................ 38 Purchasing spending ............................................................................................................................... 39
SUPPLIER SELECTION................................................................................................. 40
Supply base development ......................................................................................................................... 40 Major and strategic suppliers .................................................................................................................... 41 Openness to new suppliers ........................................................................................................................ 42
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Supplier selection criteria and biases.......................................................................................................... 43
GLOBAL SOURCING ................................................................................................... 45
Approach ............................................................................................................................................... 45 South Korea ........................................................................................................................................... 45 United States .......................................................................................................................................... 46 Czech Republic ....................................................................................................................................... 46 Russia ................................................................................................................................................... 47 India ..................................................................................................................................................... 48 China .................................................................................................................................................... 48 Turkey ................................................................................................................................................... 49 Brazil .................................................................................................................................................... 49
PRICING POLICY ........................................................................................................ 51
Price reduction plans and practices ............................................................................................................ 51 Payment terms........................................................................................................................................ 51 Cost-reduction programs .......................................................................................................................... 51 Raw material price management .............................................................................................................. 52
QUALITY MANAGEMENT ........................................................................................... 53
Quality level ........................................................................................................................................... 53 Quality management system .................................................................................................................... 53 Integration into product development ........................................................................................................ 54 Management of sub-suppliers ................................................................................................................... 55 Supplier awards ...................................................................................................................................... 55
TECHNOLOGY ........................................................................................................... 57
Technological positioning ........................................................................................................................ 57 Areas of focus .......................................................................................................................................... 57 R&D spending ........................................................................................................................................ 58 R&D organisation .................................................................................................................................. 58 Access to supplier technology .................................................................................................................... 59 Approach to electrification and fuel cells .................................................................................................... 60 Management of vehicle development.......................................................................................................... 61
INTERVIEW: JAISON YANG, GLOBAL PURCHASING MANAGER, HYUNDAI EUROPE .... 62
OEM-SUPPLIER SURVEY RESULTS ............................................................................... 69
Introduction to the SuRe index ................................................................................................................. 69 Methodology .......................................................................................................................................... 69 Executive summary ................................................................................................................................. 70 Profit potential........................................................................................................................................ 72 Organization .......................................................................................................................................... 73 Trust ..................................................................................................................................................... 74 Pursuit of excellence ................................................................................................................................ 75 Outlook.................................................................................................................................................. 76
SWOT ANALYSIS - SUPPLYING HYUNDAI-KIA ............................................................. 78
GLOBAL FOOTPRINT .................................................................................................. 79
FORWARD MODEL PROGRAMME ............................................................................... 81
MAJOR SUPPLIERS – HYUNDAI –KIA ........................................................................... 87
Supplying Hyundai-Kia
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