Sunflower Café Downtown Ottawa

Introduction to the businessFamily Owned business When It was started? What does the business do? What was the motivation to start a

business? What did it take to start the business? What are the responsibilities

associated? What are the future goals? www.sunflowercafe.ca & 613-288 2439

Started in 2004 by Alina HellmannOriginally was named Sandy Hill CaféServed Mediterranean-style breakfast

with a combination of assorted bread rolls, muffins , pastries, and freshly brewed coffee in enormous mugs

Taken over by Nadia Berni in December 2009 and the operations started under new management with new ideas.

History and Background

Eggs, muffins, croissantsCookies, pastries, sandwichesPies (quiches) for brunch comes with

salad with homemade dressingsHomemade breads. Organic Coffee With

various flavors All kinds of tartsFamous Moroccan dishes e.g.: Tajine,

Couscous, Bastila

Breakfast & Brunch

Motivation to Compete!

Be your Own boss Be a part of the competition & the

challenges in F&B industryCome out of the boring & monotonous

government job to get associated with a vibrant industry

Dynamic personality & loves changes in life

Strong belief in Moroccan culture about the importance of food

Sacrifices & Compromises Research analysis of the market Dedicated immense amount of time &

energyTough balance between family ( two kids)

& workMoved from Toronto to Ottawa Quit previous job & did cope up with the

opportunity cost involvedStuck to the decision of owning &

running a business

Duties & Responsibilities Sole ProprietorshipBerni is accountable for the preparation of

the breakfast & Brunch Laayar, her husband serves the customers

and enhances the business by socializing with people

Berni supervises Sunflower Café’s accounts.

Berni researches the market and the competition to constantly upgrade her business according to the market needs

Competition Risks & Aspiration

Biggest competitors : Shawarma, Tim Hortons, and Bridgehead

Financial risks involvedThe business at breakeven To balance business & family gets

daunting Grow It as a franchise Own a chain of Moroccan restaurants in

the Future

SWOT Analysis

Threats

Weaknesses

Opportunities

Strengths

THANK YOU

PREPARED BYBADR MOUSSADEK

LEUDY MINEA NEELAM CHOUDHURY