M.O.P VAISHNAV COLLEGE FOR WOMEN (AUTONOMOUS)SUMMER COURSES OFFERED BY THE DEPARTMENT OF COMMERCE

BATCH 2014-2017

STUDENTS ARE SUPPOSED TO REGISTER FOR ANY ONE OF THE FOLLOWING COURSES ON 04.04.2015. THE COURSES WILL BE AVAILABLE ON FIRST CUM FIRST SERVE BASIS. A BRIEF NOTE ABOUT THE COURSES OFFERED IS GIVEN BELOW

S.NO. NAME OF THE COURSE MAX. NO.OF

STUDENTS

DURATION OF THE COURSE

TIMINGS OF THE

COURSE1. IMAGE EDITING 50 May 4, 2015 – May 22, 2015 9.00 AM – 2.30

PM2. LEGAL ADVOCACY 68 April 8, 2015 – May 5, 2015 1.30 PM – 5.30

PM3. STOCK AND

COMMODITY TRADING68 April 8, 2015 – April 29, 2015 9.00 AM – 2.30

PM

4. HUMAN RESOURCES MANAGEWMENT

68 April 8, 2015 – April 29, 2015

8.30 AM – 2.00 PM

5. MARKETING COMMUNICATION AND BUSINESS DEVELOPMENT

68 April 8, 2015 – April 29, 2015

8.30 AM – 2.00 PM

1. NAME OF THE COURSE: IMAGE EDITING

DURATION OF THE COURSE: 80 HOURS

COURSE DESIGN: MR. T.R. CHANDRASEKAR

Know Thy course:

The course provides training to aspirants focused on developing high quality digital content

using the latest tools that familiarize students in corporate animations, web designing, interactive

presentations, e- card animations and print media applications that give movies and animations

the punch of glitz and lilt.

What the Course Gives:

A brush up on the Photo shop tools that carve your creativity and set alight your imaginations,

advanced animation tools that collage your thoughts with the digital print, a flash of web

designing skills and movie making animation skills, that will open the doors of opportunities

more expansively than reality is what the course offers.

What the Course takes Of You:

Aspiration to take on the multimedia world with the best tools that it offers and an ignition of

creative application of the unexplored world of digital presentation is a serious demand the

course makes of you.

2. NAME OF THE COURSE: LEGAL ADVOCACY

DURATION OF THE COURSE: FOR 80 HOURS

COURSE DESIGN: Mr. JEEVAN KUMAR B., ADVOCATE

Know Thy course:

The students pursuing this course will evolve and impart

comprehensive legal education which aims to create awareness about legal rights

and responsibilities and also gives focus on practical aspects of law and enables

them in acquiring legal skills.

What the Course Gives:

The students who pursue this course will become Expertise in law, Litigation and

Judiciary matters.

What the Course takes Of You:

The students are made to visit courts on appointed days to observe the

proceedings of the Court and record their observations for submission as a report.

This exercise provides students to get to know firsthand information about the

functioning of the courts and application of substantive and procedural laws.

3. NAME OF THE COURSE: STOCK AND COMMODITY TRADING DURATION OF THE COURSE: FOR 80 HOURS

COURSE DESIGN: MR.HEROJI ANBALAGAN, M/S STRATADIGM EDUCATION AND TRAINING PVT. LTD.

Know Thy course:

The course on stock and commodity trading is designed to provide a sound understanding of

Indian securities markets, the different types of assets (equities, bonds funds and derivatives). It

provides students with the concept of portfolio and the application of the knowledge in

constructing and managing portfolios.

What the Course Gives:

Part 1- Conceptual knowledge on Indian securities markets, Primary markets, Secondary

markets, Mutual funds, derivatives, Financial Planning

Part 2 – Hands on experience in trading different types of securities on a virtual platform

and understanding the nuances in buying and selling of securities

Part 3 –Trading Simulation Program

Part 4 – Project work and presentations

What the Course takes Of You:

You need to have a enthusiasm and the mindset to understand the conceptual knowledge,

smartness, quick analytical and decision making skills to decide on when and what securities to

buy or sell. Excellent coordination among team mates while working on projects and zest in

presenting the same.

4. NAME OF THE COURSE: HUMAN RESOURCES MANAGEMENT DURATION OF THE COURSE: FOR 80 HOURS

COURSE DESIGN: MR.RAJASEKAR G., M/S ID MATRIX CORPORATE SOLUTIONS

PVT. LTD.

Know Thy course:Human Resource paradigm is a management science, but uses a broad perspective of the social

sciences, particularly those exhibiting behavioural orientation, such as psychology, sociology

and economics. To study area of HRM is very wide and interdisciplinary, it covers the problems

of organization and management theory (management, personnel strategy, organizational

culture), as well as: social psychology (motivation, secondary socialization), sociology

(identification, power, communication) and education (education, upbringing). Human resource

management is characterized by a relatively strong professional identity because researchers are

a second large groups that indentifies with HR, they implement and test theoretical constructs in

organizations.

What the Course Gives:

The course is designed to provide you a basic understanding of how and why a strong

professional identity is required to integrate different groups that an organisation involves and

also to implement and test theoretical constructs in organizations. Upon completion of this

course students will be able to:

i. Recognize the importance of Human Resource Management process

ii. The Neo-positivist-Functionalist-Systems paradigm which combines objectivism

with regulation. Explain how creative strategies are developed and implemented.

iii. HR’s role as a trainer in target strategic issues such as business acumen, talent

leadership, leadership accountability, training & development, organizational

change, sales effectiveness and project management.

What the Course takes of You:

You need to be a creative communicator equipped with the necessary knowledge and skills to

practice and to provide effective training/communication in your future endeavours and who has

the will to take the challenge to the next level meeting all the regulations.

5. NAME OF THE COURSE: MARKETING COMMUNICATION AND BUSINESS DEVELOPMENT

DURATION OF THE COURSE: FOR 80 HOURS

COURSE DESIGN: MR.RAJASEKAR G., M/S ID MATRIX CORPORATE SOLUTIONS

PVT. LTD.

Know Thy course:The objective of the course on Marketing Communication and Business Development is to

develop a deep understanding of the consumers need and build communications strategies.

Students participate on many hands on experience both in and out of the classroom. The course

features a strong focus on media that are revolutionizing the way organizations interact with

consumers and other audience.

What the Course Gives:

The course is designed to provide you a basic understanding of how and why smart marketers are

making effort to integrate different types of communications they use. Upon completion of this

course students will be able to

iv. Recognize the importance of integration in marketing communication process

v. identify how market research, segmentation, branding and positioning relate to the

process of creating and placing successful advertising and promotions

vi. explain how creative strategies are developed and implemented

vii. Clearly communicate and discuss how the business plan can be used as a tool for

communicating the business idea

What the Course takes Of You:

You need to be a creative communicator equipped with the necessary knowledge and skills to

introduce practice and manage marketing communication in your future endeavours and who is

ready to work on making advertisements and marketing plans for business.

Requirements for the course

Laptop and your creative minds!!