Creating Synergies

Customized Association Cross-marketing programs

HAVE YOU EVER THOUGHT OF YOUR CUSTOMER AS A…

Automotive Retailer

Physician

Audiologist

Lawyer

Hotelier

Each of these is a customer for the other and vice versa

Same is true for your business

ASSOCIATION MARKETING LETS YOU REACH YOUR CUSTOMERS IN A NEW WAY

• Segment as per industry and profession

• Find the entire segment in one place

• Narrow down to your audience more cost-effectively

• Meet your audience one-on-one for live feedback, product launch, networking and everything else under one roof

What we do

AN INTRODUCTION TO THE ASSOCIATION MARKETING PROCESS

We Plan, Design and Execute the Endorsed Programs

for your brandWe work with the 20,000 plus

associations in Canada

We study your product/service, market,

competition and most importantly its consumer.

We then negotiate the right mix of associations and their membership

profiles to connect your message

Our services as your single-window Association Marketing provider:

Planning Design and Fulfilment Execution

• Strategic tie-ups with relevant Associations

• Endorsed Programs development

• Budgeting

• Campaign design – Print and Online• Direct Marketing• Product Sampling• Event, Exposition & Conference

• Campaign management, analytics and reporting

• List building & management, e-blasts and mail room management

• Sampling logistics & returns management• Event & Booth design and management

Let’s spring into action

CALL: 647 949 4572

Rohit Phillips – Director

Rohit is a marketing and advertising professional with an entrepreneurial instinct. A strategist, researcher, manager,

and marketer, Rohit sees the client’s big picture, but is also skilled in zeroing in on the smallest details of a business.

For over 15 years, Rohit has successfully managed brands for B2B Pharma-biotech companies, healthcare agencies

and advertising clients.

Rohit@sugarspring.ca

www.sugarspring.ca