Success Story Genteel Home | Lifting Group
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> MARKETS: > DATA SHEET: > SERVICES DEVELOPED: FOUNDATION YEAR: 2010 SECTOR: Tourism CHANNELS: B2C and Tourism WEB: www.genteel-home.com DESCRIPTION: Genteel Home is an international apartment rental portal designed for customers looking for exclusivity, luxury and quality in the best locations of the major Spanish towns and cities.
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Transcript of Success Story Genteel Home | Lifting Group
> MARKETS:> DATA SHEET:
> SERVICES DEVELOPED:
FOUNDATION YEAR: 2010SECTOR: TourismCHANNELS: B2C and TourismWEB: www.genteel-home.comDESCRIPTION: Genteel Home is an international apartment rental portal designed for customers looking for exclusivity, luxury and quality in the best locations of the major Spanish towns and cities.
> RESULTS ACHIEVED> NEEDSTO DEFINE A DIGITAL STRATEGIC MARKETING PLAN, IDENTIFYING THE GOALS TO REACH TO GAIN INTERNATIONAL VISIBILITY
TO INCREASE THE BRAND’S ONLINE REPUTATION AND TO GAIN REPUTATION WITHIN VARIOUS INTERNATIONAL MARKETS
TO CONSOLIDATE CONVERSIONS AND INCREASE RESERVATIONS
TO INCREASE THE AMOUNT OF LEADS THROUGH CONTACT FORMS
+40% +50%
+21%
INCREASE OF VISITS OF THE BRAND WEBSITE
SEO VISIT GROWTH
OF RESERVATIONS
INCREASE IN THE TOTAL VOLUME OF RESERVATIONS ACROSS ALL MARKETS
INCREASE IN TOTAL CONVERSIONS
INCREASE OF AUTHORITY SPECIALLY IN FRENCH
