Stylebook by Maisie Johnson
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Transcript of Stylebook by Maisie Johnson
STYL
EBOO
K STYLEBOOKKey Terms of Graphic Design
By Maisie Johnson
TABLE OF CONTENTS TABLE OF CONTENTS
1. Pictograph 13. Ionic 2.Ideograph 14.Corinthian3. Petroglyph 15. Ligature
4. Hieratic Scale 16. Ampersand5. Trademark 17. Illuminated Manuscript
6. Rebus 18. Interlaces7. Greek Geometric 19. Carpet Pages
8. Greek Orientalizing 20. Lacertines9. Greek Archaic 21. Movable Type
10. Greek Hellenistic 22. Logogram11. Greek Classical 23. Stained Glass
12. Doric 24. Romanesque
1
PICTOGRAPHPICTOGRAPH
Pictographs are simple pictures or sketches, which are use to literally represent the things
depicted. They are some of the earliest form of communication.
2
3
IDEOGRAPHIDEOGRAPH
When you use a Ideograph you are conveying ideas through simple
symbols or pictures.
PETROGLYPHPETROGLYPH
This term is where Pictograph and Ideograph collide, because a petroglyph
can be either. These are carved into rocks and are usually simple figures; they
were also a form of communication.
4
HIERATIC SCALE HIERATIC SCALE
This is a type of scale that when used shows importance through size. The largest item
holds the most importance then down to the smallest which is the least important.
5
TRADEMARKTRADEMARK
A trademark is a unique mark that is used by a merchant or manufacturer, to
designate his/her goods, and also to distinguish them from others.
6
REBUS
REBUS
A Rebus is an allusional device that uses picture to represent words
or even parts of words, and can form a phrase or sentence
7
GREEK GEOMETRIC GREEK GEOMETRIC
This division of art is described as Geometric or Rectilinear forms which
artists used to decorate vessels.
8
GREEK ORIENTALIZING GREEK ORIENTALIZING
This division of art is called Orientalizing for the influence of Egyptian and Near Eastern art.
9
GREEK ARCHAIC GREEK ARCHAIC
The term “Archaic” means “old” or “old fashioned”, which shows
the contrast between art at this time and that of the classical period.
10
GREEK HELLENISTIC GREEK HELLENISTIC
The Hellenistic actually means “Greek-like” and was spread
around the Mediterranean area.
11
GREEK CLASSICAL GREEK CLASSICAL
Classical was thought to be the top of the development of Greek, and
can be divided in three periods Early, High and Late.
12
DORIC DORIC
Of the three styles Doric, Ionic and Corinthian, Doric is the
simplest, it virtually has no base and a round capital.
13
IONIC IONIC
This style of Greek architecture has a round base
and scroll-like capital.
14
CORINTHIANCORINTHIAN
Corinthian style has a rounded base but the capital is decorated with Acanthus leaves, and least
commonly used order.15
LIGATURE LIGATURE
Ligatures are formed when single typographic characters are combined
of two or more characters. For instance, there are common ligatures
for the “fi” and “fl” combinations.16
AMPERSAND AMPERSAND
The Ampersand symbol is a typographic symbol which is derived from the Latin word
“et” which means “and”.17
ILLUMINATED MANUSCRIPT ILLUMINATED MANUSCRIPT
An illuminated manuscript is a handwritten book that is embellished
and highly decorated with illustrations and ornate letters.
18
INTERLACES INTERLACES
Interlaces are woven designs that were often seen in illuminated manuscripts as well as Celtic work.
19
CARPET PAGES CARPET PAGES
These pages are fully decorative and no white spaces, the pages
often had no writing and they mimicked the oriental carpets.
20
LACERTINES LACERTINES
These are similar to interlaces but instead of being just woven designs,
they are created with animals.
21
MOVABLE TYPE MOVABLE TYPE
Movable type was developed around 102 CE by the Chinese, but it didn’t catch on because there were too many letters.
22
LOGOGRAM LOGOGRAM
A Logogram is a character that is used in both Egyptian an Chinese writings that can represents a word or phrase.
23
STAINED GLASS STAINED GLASS
Stained glass was one of the characteristics of Gothic style, and these ornate windows were usually
found in the churches. Depicting divinity and biblical stories.
24
ROMANESQUE ROMANESQUE
This style of European art and architecture was around the 11th and 12th century. This era did eventually
develop into the Gothic style.
25