Style Tech Ultra
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Transcript of Style Tech Ultra
[Cyber Couture Blog]
IS AN ONLINE NEWS HUB DEDICATED TO DELIVERING INFORMATION ON THE EXCITING CONVERGENCE OF
HIGH FASHION & WEARABLE TECHNOLOGY
fashion lovers
seeking the next wave of style and trends
18-49 year old
Promoted by a Birkshire Hathaway Jewelry Company-
Aggregated Information- Non-Trustworthy-
“THE PROP”
“THE COLUMN”
“THE AUTHORITY”
Generally about Fashion & Tech- Small Column in a Large Space-
Trusted News Source-
One Voice- Skews Male and Female-
THE WORLD DESERVES A COOL PLATFORM FOR WEARABLE TECHNOLOGY
Fashion-Lover Friendly
Provides articles that track the coolest products
in the fashion world, filtering through today’s conventions for the post tech-bubble environment
Aesthetic CurateD
E-Commerce Exclusive product launches, branded merchandise, selling wearables directly through the site
Infusing pop culture through cool interactions with the fashion world and beyond
Blank canvas for unique advertising
CONTENT
Advertising
-Grow Audiences
-Become a space for entrepreneurs to get their voice heard
-Challenge major brands to introduce
better products
-Ultimately become a major voice in the tech-fashion world
EMERGE AS a
center for the
new fashion-
tech world