Strengths & Skills
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Transcript of Strengths & Skills
Brian Michalicka
Are you prepared to
take the Next Step?
Simplify
“Ideation”
Link
Discover
Market share growth from 10% to 85% in all product lines in <2.5 years by converting in-sourced preparation of
consumables to out-sourced delivery of unit doses in
Nuclear Medicine.
Maintained price and improved hospital
efficiencies by 30% by demonstrating hard cost
savings when moving traditional lab testing to
point-of-care.
Discovered $13.0 million in acute care
market for RFID technology by finding new use for solution in
Emergency department and Asset management.
Never lost a customer in 25 years in price
sensitive markets.
Delighting the
customer
I must believe in what I sell.
My belief becomes reality.
“Belief”
Anticipating, not reacting
Reliability (30%)Assurance (20%)
Tangible Factors (7%)Empathy (16%)
Responsiveness (25%)
Customers rank sales:
“Maximizer”
The only easy day was yesterday
Excellence, not average, is my measure. Established performance guarantees which :
• blocked competition for 2 years.• improved service reliability.• prevented a 50% decrease in revenues due.
Defeated incumbent vendors and achieved “C level” support for next generation PACS in < 1 year by:
• maximize current investments for better ROI.
“Responsibility”
Commitment-Ownership-Completion
89%Prefer Brian
• Focus on customer• Earn the right to advance• Persuade through involvement
Uncovered $37.5 million in new business in territory with minimal market share.
Profitable Sales
Sensitive Ethical Listens Loyal Simplify
Customer needs + right
solution
Reduced hospital
expense by 15% (RFID). Found new
market= $15.0 million.
“Connectedness”
Understand
Provide
Achieve
Healthcare
Long-Term care
Hospitals
• CR/DR• X-Ray• Women’s Health
• Contrast Media• Medical Devices• Point-of-Care
• Business • HIS• IR/RFID• Point-of-Care• PACS/CVIS
Home Care & Support
Segment Healthcare Silos Solutions Vendor Roles
RFID Locating
Healthcare ProviderPACS
Radiology
Cardiology
Healthcare IT
LocalHealthIntegratedNetworks
IndustryManagement
Sales
Sales
Sales
₊
What I bring…
Mallinckrodt