Strengthening the media response to urban health issues in nepal, Nairobi Feb 2015
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Transcript of Strengthening the media response to urban health issues in nepal, Nairobi Feb 2015
Sudeep Uprety, RU and Communications Officer, HERD ResUpMeetUp workshop, Nairobi, Feb 2015
Strengthening the media’s response to urban health issues in Nepal
About us: Health Research and social
Development forum (HERD)
Based in Nepal – working in the health, environment
and social sectors
The
“3Ds”
are our
assets
DYNAMIC DARING DEDICATED
(led by young professionals)
(change the perception towards NGOs)
to big change (contributing to policy level
interventions)
In this advent, we are:
Serving the underserved
Building human capital
Contributing to policy change
10 years and moving on…
HERD and COMDIS-HSD:
3 current projects
1. Developing a behaviour change intervention on smoking cessation
2. Improving supervision and patient support for drug resistant TB patients in Nepal
3. Delivery of Essential Health Care Services in urban areas of Nepal
• Urban Health Policy and Strategy Development and Media and Urban Health projects fit into this
Why focus on journalists?
raise the issues pertinent to urbanisation
increase the capacity of journalists to understand and report health issues
improve the quantity and quality of media coverage on urban health issues
bring together government staff, public health specialists and media professionals
discuss how to cover urban health issues in a better way
52 journalists
Workshop components
Phase 1:
introductions, opening remarks by minister,
discussion on urban health issues on day 1
media monitoring evidence, introducing the media
guide on day 2
field visit to Manohara Clinic and recap on day 3
Phase 2:
more participatory, include written assignments, field
visit on day 1
writing assignments on day 2
reflection and assessment on day 3
Monitoring the media
Methodology
• Title, Date, Category, Author, Placement (Page Number)
• Issue Dealt With
• Sector Covered (Urban or General Health)
Analysis Framework
• Manual Screening
• Hard Copy Storage
• Information Recorded in MS EXCEL
Data Collection
• Findings Generated in terms of Priority Based, Issue Based and Sector Based Coverage
Data Analysis
Report Writing Final Documentation of all the processes
Evidence from Nepali media monitoring
• Patterns across 4 English papers:
– Articles typically from foreign agencies, foreign
correspondents and foreign researchers (lead
poisoning, thinning hair, maternal health, CVD,
sleep, waste, health insurance)
– Use of evidence = reports are quoted and
described, eg WHO, FAO, UN, INGOs, NGOs,
Universities
Conferences covered in different ways, long articles,
description of events and facts, Q&A with delegates
Where there is a focus on policy, it is about what the
government proposes
I am a typical reader,
what do you want me
to do when I read
your story?
We asked the journalists:
Evidence from Nepali media monitoring 2
Summary of findings
• Media instrumental in “Agenda Setting” – so health issues can be sensitised through media
• Evaluation of 450 circulations doesn’t provide a composite picture but does present a preliminary picture
• CA elections could have affected “under-coverage” of health issues
• Some encouraging signs: THT’s Medical Board; Rising Nepal’s Pg. 5. last section; TKP’s Health and Living
Post-phase 1 workshops
Success story
Mr. Benup Raj Bhattarai – receiving Mental Health Media Award from
Honourable Minister for Health and Population in October, 2014 for his 2
articles on stigma related to suicide. The articles were published with
HERD’s technical support.
Additional workshop components
Tools for journalists:
• media monitoring guide
• editorial board
• access to facts from HERD
Media guide used at workshops
REPORTING TIPS
SOCIAL DETERMINANTS NAT’L HEALTH SYSTEMS GLOSSARY OF HEALTH TERMS
USEFUL LINKS
journalists outside the capital
are not specialist enough to
concentrate specifically on
urban health
lack of focus by the
government towards
addressing the burning
urban health issues
Limited time and
resources for
extensive coverage
Impact to date
• Phase 2 is well developed based on our learning from phase 1
• HERD is gradually developing its strength as a trusted development partner of MoHP, working in close coordination
• Our engagement with the media sector has also strengthened with the project’s scale-up to four regions outside the capital
• Our success stories with visible impact promise better engagement with the media and the health sector at both the implementation (journalists and health officers) and policy (media houses and ministry officials) level
• Media Guide officially endorsed by the Primary Health Care Revitalisation Division of the government
Way ahead
• More sensitisation required on UH issues
• Post workshop – better coverage expected
• Media coverage would be substantially improved through
‘public health’ or based on ‘health promotion’ rather than
‘health prevention’
• Better coordination among media and health sector
• Plan to develop a generic guide in English to share with
COMDIS-HSD partners and beyond
• Planning to write this into an academic/learning paper
Thapathali, Kathmandu, Nepal
www.herd.org.np
Linked In – HERD Nepal
Twitter – @HERDNepal
Email: [email protected]
COMDIS-HSD is funded with UK aid from
the UK government