Strategic Reporting Index Accolades

26
2 July 2013 Strategic Reporting Index Accolades 2013

description

Reporting research and advisory services firm FutureValue confers the Strategic Reporting Index Accolades to UK listed companies for the quality of strategy-related content in the narrative sections of their 2012 Annual Reports. Over the last six years FutureValue has gifted its Index rankings annually for the 'strategic value" in corporate reporting awards. The 2012 Awards included a host of star achievers. In this year of impending major narrative reporting change FutureValue is pleased to join with Communicate for the first time to confer this seventh set of honours based on its Strategic Reporting Index

Transcript of Strategic Reporting Index Accolades

Page 1: Strategic Reporting Index Accolades

2 July 2013

Strategic Reporting Index Accolades2013

Page 2: Strategic Reporting Index Accolades

Background to the Accolades

2

Page 3: Strategic Reporting Index Accolades

Who we are and what we do

– Our purpose– We exist to help companies and their stakeholders benefit from

effective narrative reporting

– Our mission

– We aim to make the market value of listed companies a less risky and more certain proposition

– Our aspiration

– We aspire to establish a standard for the effective and comparable reporting of strategy and governance

– Our strategy

– Unimpeachable, authoritative and unique research of narrative reporting

– Professional services to help companies achieve the highest standards

3

Page 4: Strategic Reporting Index Accolades

4

Why we confer these Accolades

– To demonstrate that the reporting of strategy has a distinct value

– To create awareness that narrative can be as comparable as financials

– To recognise the Companies that achieve the highest standards

Page 5: Strategic Reporting Index Accolades

Words can be as comparable as numbers

PAST FUTURE

P&L Account&

Balance Sheet

Page 6: Strategic Reporting Index Accolades

How we assess the quality of narrative reporting

Page 7: Strategic Reporting Index Accolades

7

How we create the Strategic Reporting Index

Annual Report

Page 8: Strategic Reporting Index Accolades

8

How scores have changed over time

Page 9: Strategic Reporting Index Accolades

9

How we know it works

Page 10: Strategic Reporting Index Accolades

How we know it works

10

Page 11: Strategic Reporting Index Accolades

11

How we know it works

Page 12: Strategic Reporting Index Accolades

How we know it works

12

Page 13: Strategic Reporting Index Accolades

The Accolades

– Best Business Model

– Best Key Performance Indicators

– Best Strategic Risk

– Best Strategic Capability

– Best Shared Value

– Strategic Leadership

13

19 Companies shortlisted in total

5 Companies shortlisted for two accolades

16 Companies shortlisted before

2 Companies shortlisted every year

8 Companies have won before

14 Sectors represented

4 Companies come from the FTSE250

Page 14: Strategic Reporting Index Accolades

Best Business Model

Shortlisted Companies

British American TobaccoFerrexpoSpirent CommunicationsTate & Lyle

14

Foundation of the strategic framework

Defines the logic of the business

Distinct sources of value – created, developing

Basis for sustainable profitability

Encompasses value system of enterprise

Page 15: Strategic Reporting Index Accolades

Why BAT’s business model edged the others

15

Foundation of the BAT strategic framework

Embodies the logic of the business

Identifies sources of value created

Specifies investment in value sources

Aids understanding of BAT as a business

Page 16: Strategic Reporting Index Accolades

Best Key Performance Indicators

Shortlisted Companies

ARM HoldingseasyJetHalmaNational Grid

16

Complete set of KPIs – financial and non-financial

Ease of intelligibility

Good trend data

Illustrative of strategic progress

Usefulness to Board in monitoring performance

Page 17: Strategic Reporting Index Accolades

Why Halma’s KPIs were adjudged the best

17

Explicit link to strategy

Comprehensive explanation

Target and strategic focus for each KPI

Five years' trend data

Shows integral role of KPIs in managing business

Page 18: Strategic Reporting Index Accolades

Best Strategic Risk

Shortlisted Companies

FresnilloMarks & Spencer GroupRSA Insurance GroupTUI Travel

18

Key risk factors relative to strategy

Influences on achieving objectives

Specific management, control or mitigation comments

Risk governance, appetite, management

Clear sensitivity to the future

Page 19: Strategic Reporting Index Accolades

Why TUI Travel’s evaluation of risk inspires confidence

19

Comprehensive and articulate

Accessible and intelligible

Shows sensitivity to the future

Emphasis on strategic risk

Overall demonstration of strategic management

Page 20: Strategic Reporting Index Accolades

Best Strategic Capability

Shortlisted Companies

AstraZenecaLloyds Banking GroupPremier FarnellUnilever

20

Investment in key strengths and resources

Development of intangibles and hidden assets

Attention to value drivers

Value system wide

Match to indicated demands of strategy

Page 21: Strategic Reporting Index Accolades

Why AstraZeneca’s narrative is more strategically capable

21

83 qualifying references

Recurrent themes reflect likely demands of strategy

Coverage of whole value system

Annual Report signposts strengths and resources (p25)

Balanced and credible

Page 22: Strategic Reporting Index Accolades

Best Shared Value

Shortlisted Companies

Johnson MattheyLand Securities GroupSerco GroupUnilever

22

Integration of social, environmental in business strategy

Attention to full range of stakeholders

Clear environmental policy, commitment

Sustainability governance

Reporting of social and environmental performance

Page 23: Strategic Reporting Index Accolades

Why Unilever is best at sharing value

23

Unilever Sustainable Living Plan central to business model

Social and environmental aspects fundamental to Group vision

Comprehensive coverage of broad range of stakeholders

Clear environmental and social targets and policies

Integrated reporting builds persuasive case led by CEO

Page 24: Strategic Reporting Index Accolades

Strategic Leadership

Shortlisted Companies

FresnilloLloyds Banking GroupNational GridUnilever

24

Clarity and rigour of strategic thinking

Robust and integrated strategic framework

Strategic management in past, present and future

Development of strategic capability

Clear and persuasive shared value

Page 25: Strategic Reporting Index Accolades

Why Lloyds is the 2013 strategic leader

25

Topped the 2013 Index with 8.6

Clear and intelligible strategic framework

Demonstrated rigour in strategic thinking

Good past, present and future

Comprehensive strengths and resources

Integrated reporting of shared value

Page 26: Strategic Reporting Index Accolades

Looking ahead to 2014

– True Strategic Reports for post-October year-ends?

– Allowance for different regulatory regimes in the 2014 Index

– Impact of Integrated Reporting on regulatory reporting?

– More first time companies in our short list?

– Partners to share FutureValue’s mission and aspiration

26