STRATEGIC PLANNING

(TITLE OF THE REPORT)

OBJECTIVES:

* TO IDENTIFY WHAT IS STRATEGIC PLANNING.* TO SHOW THE OVERVIEW OF THE STRATEGIC PLANNING PROCESS* TO DISCUSS THE KEY COMPONENTS OF STRATEGIC PLANNING* TO FAMILIARIZE ALL THE ACRONYM THAT ARE BEING USED IN MAKING STARTEGIC PLANNING.* TO ELABORATE ALL THE TOOLS OF STRATEGIC PLANNING

STRATEGIC PLANNING- IS A PROCESS FOR LONG TERM PLANNING.- CONTINUOUS AND SYSTEMATIC PROCESS DURING WITH THE PEOPLE AND ORGANIZATIONS MAKE DECISIONS ABOUT FUTURE OUTCOMES, HOW THEY ARE TO BE ACHIEVED, AND HOW THEIR SUCCESS IS TO BE MEASURED AND EVALUATED.- IT IS A WAY OF PRODUCING DECISIONS AND ACTIONS THAT SHAPE AND GUIDE A SYSTEM.

STRATEGIC PLANNING-STRATEGIC PLANNING IS THE PROCESS OF DEVISING A PLAN OF BOTH OFFENSIVE AND DEFENSIVE ACTIONS INTENDED TO MAINTAIN AND BUILD COMPETITIVE ADVANTAGE OVER THE COMPETITION THROUGH STRATEGIC AND ORGANIZATIONAL

INNOVATION.  

AT A MINIMUM, FOR STRATEGIC PLANNING TO YIELD COMPETITIVE ADVANTAGE, IT MUST ADDRESS THREE KEY

QUESTIONS:

"WHAT DO WE DO?""WHO ARE OUR CUSTOMERS?"

"HOW DO WE DO WHAT WE DO BETTER THAN OUR COMPETITORS?"

OVERVIEW OF STRATEGIC PLANNIN PROCESS

SWOT

O.S

S-M-A

-RT

Y1

Y2

Y3

A.P

EXTERNALINTERNAL

A

B

L-T-FIN-CUS-OPEX-PEOPLE

COMPONENT DESCRIPTION

3.VALUES

2. MISSION

1. VISION

4.STRATEGY

- outlines what the organization wants to be, or how it wants the world in which it operates to be…

- the fundamental purpose of an organization or an enterprise,

succinctly describing why it exists and what it does to achieve its

vision.

-the art of the general; a combination of the ends (goals) for which the firm is striving and the means (policies) by which it is seeking to

get there.

Beliefs that are shared among the stakeholders of an organization

Key Components of StratPlan

COMPONENT DESCRIPTION

5. EXISTING CONDITION

6.MONITORING

- WHERE ARE YOU NOW?

- HOW IS THE STRATEGY PERFORMING HAVING

REGARD TO CHANGING CIRCUMSTANCES?

Key Components of StratPlan

Strategic Planning Model

Strategic planning process

Situation-Target-Proposal Situation - evaluate

the current situation and how it came about.

Target - define goals and/or objectives (sometimes called ideal state)

Path / Proposal - map a possible route to the goals/objectives

Draw-See-Think-Plan Draw - what is the

ideal image or the desired end state?

See - what is today's situation? What is the gap from ideal and why?

Think - what specific actions must be taken to close the gap between today's situation and the ideal state?

Plan - what resources are required to execute the activities?

HIERARCHY

& LINKAGES OF PLANS

EXAMPLE

OF

Tools and approaches

 SWOT analysis -S - strengths, -W - weaknesses, -O - opportunities,-T - threats).

MAIN TOOLS

- The main objective of this tool is to analyze internal strategic factors, strengths and weaknesses attributed to the organization, and external factors beyond control of the organization such as opportunities and threats.

OTHER TOOLS:

Tools and approaches

Balanced Scorecards - which creates a systematic framework for strategic planning;Scenario planning - which was originally used in the military and recently used by large corporations to analyze future scenarios.PEST analysis - (Political, Economic, Social, and Technological)STEER analysis (Socio-Cultural, Technological, Economic, Ecological, and Regulatory factors)EPISTEL(Environment, Political, Informatic, Social, Technological, Economic and Legal).ATM Approach (Antecedent Conditions, Target Strategies, Measure Progress and Impact).

STRATEGIC PLANNING MODEL

STRATPLAN ACCRONYM:

SWOT – STRENGTH; WEAKNESS; OPPORTUNITY; THREATSSMART – SPECIFIC; MEASURABLE; ARTIONABLE; REALISTIC; TIME-BOUNDPEST - POLITICAL, ECONOMIC, SOCIAL, AND TECHNOLOGICALSTEER -SOCIOCULTURAL, TECHNOLOGICAL, ECONOMIC, ECOLOGICAL, AND REGULATORY FACTORSEPISTEL ENVIRONMENT, POLITICAL, INFORMATIC, SOCIAL, TECHNOLOGICAL, ECONOMIC AND LEGALATM - ANTECEDENT CONDITIONS, TARGET STRATEGIES, MEASURE PROGRESS AND IMPACT

REFERENCES:•PLANNING STRATEGICALLY - HOUSING AND LAND USE REGULATORY BOARD 2001

•http://www.csus.edu/irt/cio/strategicplanning/documents/ITSPStrategicPlanning.pdf

REPORTER:

DAISY T. BESINGMPA 1 – PA 244

“IF YOU DON’T KNOW WHERE YOU ARE GOING,

YOU’LL PROBABLY END UP SOME PLACE ELSE.”

-Confucious-