Strategic marketing planning framework Part One
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Transcript of Strategic marketing planning framework Part One
Tyler Sass The Marketing Guy
Tyler Sass The Marketing Guy
Strategic Marketing Planning Frame Work
• Why You need one• Step One Dat SWOT• Shameless Self- Promotion (TWO TIMES)
Shameless Self Promotion
• I am looking for a Job in the Field of Marketing and Business Development
• If you know a fun company with a cool idea let me know by calling me at (714) 408-8759 or emailing me at [email protected]
The SWOT
Strengths
• If Everyone is Doing it it’s not a strength• If it’s great customer service its not a strength
Brain Storm Page
Weaknesses
• Anonymously write 5 things down• Tally them up on a board• Average them and the 5 most common are
your top 5.
Opportunity
• Trends• Culture• The Government
Threats
• The Government• Law Suits• Employee Theft
That’s All Folks!
• That’s it for Part One• In The Next Video We will Cover Your
Sustainable Competitive Advantage and the 4 P’s of Marketing
Shameless Self Promotion
• I am looking for a Job in the Field of Marketing and Business Development
• If you know a fun company with a cool idea let me know by calling me at (714) 408-8759 or emailing me at [email protected]