STORYTELLING AND THE ART OF INFLUENCE
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Transcript of STORYTELLING AND THE ART OF INFLUENCE
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Welcome to the webinar!
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Questions and Handouts
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Frequently Asked Ques0ons
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Story-Telling Brit Wi5man Director of Execu0ve Compensa0on Intel Corpora0on
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Brit… You’re doing great!
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$ $
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This is your brain on stories…
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Consequences Context
Climax
Catalyst
Resolu2on The Point
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= Two Guys in Sri Lanka
Black-‐Scholes… That’s like a heat-‐sink equa2on, right?
But you haven’t seen all the slides yet! Definitely!... Maybe?
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INTEL CONFIDENTIAL
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Antoine de Saint-Exupery
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Does This Look Familiar In Presentations You Have Suffered Through?
• Remember that presentation slides should support for your presentation and not be a substitute for you.
• With this much text, this is a document, not a presentation slide. • You can simply stay home and email this to your audience
sparing everyone the pain of going through a “presentation” like this.
• SERIF TYPE FACES LIKE THIS ONE ARE BEST FOR … PRINTED PUBLICATIONS, NOT PRESENTATATIONS.
• PUTTING EVERYTHING IN CAPITALS MAKES IT HARD TO READ.
– There is no relief for the eyes. • Whenever you try to crowd too much information into a visual, it
detracts from your message. • Slides with this much text basically communicate . . . nothing! • The audience tuned out when the slide appeared on the screen,
all they see is blah, blah, blah . . .
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• Eliminate as much text as you
possibly can
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No Bullets
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Current Percentage of Women that Buy SmartPhones
2007 2008 2009 2010 2011 2012 2013 Men 70 65 55 53 48 54 50 Kids 10 12 14 12 8 11 11 Women 20 23 28 30 26 34 35
0 10 20 30 40 50 60 70 80 90
100 Percent Total Sales
Disclaimer: Totally fictitious nonsense data for illustrative purposes only. Your mileage may vary. Do not use when operating heavy equipment or vehicles. If you use charts and graphs like this drowsiness is sure to occur.
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INTEL CONFIDENTIAL
Hi-K Metal Gate
Strained Silicon
3D Transistors
65 nm
45 nm
32 nm
22 nm
14 nm
10 nm
7 nm
90 nm
Enabling new devices with higher functionality and complexity while controlling power, cost, and size
22
Predictable Silicon Track Record Execu2ng to Moore’s Law
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INTEL CONFIDENTIAL
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#WFwebinar
Register for the next webinar! The Science of Motivation: Why Workplace Motivation Is So
Hard and How to Overcome Resistance
Tuesday, August 15, 2017
Webinars start at 2 p.m. Eastern / 11 a.m. Pacific
Register for all upcoming Workforce Webinars at workforce.com/webinars