Story of a Moni Moni handbag: How "The Cascade" was born
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Transcript of Story of a Moni Moni handbag: How "The Cascade" was born
It all began with a magical night in designer
Cinzia Moniaci's hometown of Torino, Italy. This is a picture she took during the spectacular celebration
of the patron of the city. The moonlight was overshadowed by a waterfall of fireworks
pouring into the river Po...
...inspired, Cinzia drove from the North of Italy down to the factories where she makes her ideas come to life, in the center of Italy...
..driving through the countryside she took several shots of the beautifully manicured hills that lead to the amazing
places where she produces her handbags...
..she went to her office
in the heart of the sample production facility and began to draw and look
through the pages of magazines to find
possible treatments that could be applied to
leather and convey the idea of a new way to interpret fringe in a cascade of luxurious
material...
...she ran across the image of the collar
of an organza shirt evocative of "dandy" and found a way to reproduce
the seductive movement of it in leather. She chose the prototype in
canvas of a very simple handbag body as the base of her design...
...a day later the
Cascade and Blossom clutch (but that's another story ;-)
were born and the trick was to make sure they
could withstand the washing and dying
techniques typical of the Moni Moni
"vintageing" process...
...after being handsewn, washed and tinted in the new beautiful neautral shades of the 2010 spring season, the
"Cascade" was born and ready to wear by girls and moms
all over the world...