Aloud Media Group is an advertising and public relations agency geared towards making our clients stand out among the crowd through

innovation, teamwork & creativity.

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Account ExecutiveLorell Holland

Public Relations Director

Molly Harris

Research DirectorCarolina Cruz

Sales Promotion & Media DirectorMonica Montiel

Art & Copy DirectorJeffrey Rodriguez

REPRESENT…REPRESENTS...

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OUT!

Aloud Media Group was formed on the premise that expertise, dedication and teamwork bring about great results. We at Aloud strive to make our client’s presence known and voices heard.With experience in Public Relations, Advertising, Art Direction, Media Management, Accounting and Sociology, ALOUD can give you the exposure and guidance needed to excel in any field.

We are a team of five members, with degrees in Public Relations, Sociology, English, and Advertising ready to work for you.

ABOUT US

STATEMENTSTATEMENTMISSION

“Aloud Media making your opinions heard and presence known.”

WHAT ISFeld Motor Sports® •Promotes and produces one of the world's largest specialized motor sports events with over 600 performances and races at premier stadiums, arenas, and race tracks across North America and Europe.

•Transports fans from ordinary to extraordinary through spectacular displays of sights, sound, and speed...a place where motorcycles fly and monsters trucks roar.

•Attracts over five million live spectators each year, Feld Motor Sports® properties offers brands for passionate audiences within dynamic and explosive settings!

65% of Monster Jam fans are more likely to be Men 18-34!!

The second highest demographic are families with children ages 3-

17

MIAMI’S SUN LIFE STADIUM HOLDS 65,000 SEATS WITH

ONLY ONE SHOW

THE MIAMI SHOW WILL FEATURE 16 TRUCKS, THE LARGEST TRUCK LINE UP

YET!

PROBLEM STATEMENT…• The problem that Feld entertainment

currently faces is that the Miami market is one of the only Monster Jam shows that does not sell out.

• Aloud Media Group’s goal with this campaign is to fill up the 10,000 empty seats that remain at Sun Life stadium during this particular show.

SITUATIONANALYSIS

INCREASE ATTENDANCE IN MIAMI MARKET

CREATE AWARENESS & EDUCATE THE PUBLIC

ENGAGE FANS & BUILD RAPPORTBROADEN TARGET MARKET TO INCLUDE THE HISPANIC COMMUNITYNEED TO FILL 10,000 EMPTY SEATS

SITUATIONANALYSIS

City Dates Venue AttendanceSan Antonio, TX 01/15-16 Alamodome 102,998El Paso, TX 03/05-06 UTEP Sun Bowl 86,130Toronto, ON 01/22-23 Rogers Centre 72,102Jacksonville, FL 02/26 EverBank Field 72,039Atlanta, GA 02/12 Georgia Dome 72,039Rosemont, IL 02/11-13 Allstate Arena 62,862Tampa, FL 02/05 Raymond James Stadium 62,776Orlando, FL 01/30 Florida Citrus Bowl 61,951San Diego, CA 01/22 Qualcomm Stadium 58,561St. Louis, MO 02/19 Edward Jones Dome 57,419

Attendance Highlights: Over 350 performances and 4+ million fans. Largest ever attendance numbers in domestic events and most performances ever.

Top 10 Markets for 2011

METHODSRESEARCH

SURVEYS:ONLINE, IN PERSON • “Do you know what it is?”• “Have you heard about it?”• “What can we do to get you to come to MJ?”

FOCUS GROUPS:• “What did you like?”• “What didn’t you like?” • “What do you like about MJ?”• “What keeps you coming back?”• “What can be better?”

For more information on how to get an innovative, creative & highly effective campaign produced for your brand, visit:

WWW.ALOUDMEDIAGROUP.COM

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