www.wtvi.org

For more informationabout WTVI or the

Charlotte-MecklenburgPublic Broadcasting Authority,

contact Elsie Garner, WTVI President & CEO

3424 Commonwealth AvenueCharlotte, NC 28205

Phone: 704-371-8800or e-mail: egarner@WTVI.org.

“We live in a world in which we need to share responsibility. It’s easy to say ‘it’s not my child, not my community, not my world, not my problem.’ Then there are those who see the need and respond. I consider those people my heroes.”

– Fred Rogers

WTVI reaches more than380,000 households in its

11 county area.The counties include:

Mecklenburg, Gaston, Lincoln,Rowan, Iredell, Stanly,

Union, Anson, Catawba,Cabarrus and Cleveland

WTVI is…An essential community resource in Charlotte-Mecklenburg for over 40 years.

Quality television accessible to all people providing education, culture, and citizenship

Created as an instructional arm of Charlotte-Mecklenburg Schools; op-erating since 1981 as the Charlotte-Mecklenburg Public Broadcasting Authority, with 501.c.3 designation from the IRS

Associated with PBS, the most-trusted institution in America

Focused exclusively on the 13 coun-ties of the Southern Piedmont Region

Seeking a $1 million appropriation from the State of North Carolina in support of local services through WTVI

By the numbers….Serves almost 700,000 people a monthProvides literacy workshops to over 17,000 at-risk kidsBroadcasts 13 hours a day of quality educational children’s programsPrograms five different channels of information with state-of-the-art digital broadcastsOperates on a $5 million annual budgetWTVI Budget At A Glance- Income

government Support

37%

Contributions48%

Earned Income11%

Other4%

WTVI Budget At A Glance- Expenses

Broadcasting65%

Fundraising30%

Admin5%

WTVI Operating BudgetAt A Glance-Income 2007

It’s all aboutlocal service….

WTVI Operating BudgetAt A Glance-Expenses 2010

Total Operating Budget 2010$3,945,851

HEALTHWISE provides up-to-the-minute medical news

GED on TV givespeople a chance to get their high school diplo-ma; we lend the books

FINAL EDITIONexplores the stories behind this week’slocal news stories

CAROLINABUSINESSREVIEWinterviews the region’s business leaders

CAROLINACALLINGcelebrates the rich musical heritage of this area

ELECTIONDEBATESbrings candidates before the voters

LEGACYtalks with the people who built this region to what it is today