Starting a Web Business for Less than your Monthly Rent* (in NYC)
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Starting a Web Business for Less than Your Monthly NYC Rent* *In NYC $3836/mo.
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Transcript of Starting a Web Business for Less than your Monthly Rent* (in NYC)
Starting a Web Business for Less than
Your Monthly NYC Rent*
*In NYC $3836/mo.
Yes, the rent is high!
Spend Wisely
Spend for building or selling. Everything else is extraneous.
Remaining: $3,836
Part 1 - BuildingMinimum Viable Product - Build as little as possible to prove demand
• Domain from GoDaddy with Wordpress
• Launchrock to get started now
• MailChimp to collect emails
• Total
$3.99
FREE
FREE
$3.99
Infrastructure
Remaining: $3,832.01
• Convergine’s Word Press Plugin
• PayPal Pro
• WordPress Plugin Allowance
• 99 Designs (Logo and Website Starter)
• Total:
$35
$30
$100
$499
$664
Site & Payment
Remaining: $3,168.01
Part 2 - sellingTraffic Generation – Prove demand by bringing prospects in
Sponsored Content – Cooperatize
Facebook ($20 a day)
Google ($50 a day)
Discounts (-$50 coupon per platform)
Favorite Platform
Unlimited 30 day Metrocard
Vistaprint for Business Cards
Total
$1050
$600
$1500
-$150
$40
$112
$10.34
$3162.34
Driving Traffic
Remaining: $5.68
Part 3 – Measuring SuccessResults – Should you quit your day job?
What does success look like?
Remaining: $5.68
Did people buy my product at a price that lets me cover my variable per unit cost?
If so, What is my gross margin? (Gross Margin = Revenue – Cost of Goods Sold)
If my gross margin is greater than zero, Well then you mighthave a business.
If not, you still have $5.68.
