Stardust | Content Team

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CONTENT STARDUST drives sales for brands using video content

Transcript of Stardust | Content Team

CONTENT

STARDUST drives sales for brands using video content

!TV is now only one way for brands to reach video hungry

consumers

!BUT

making consistent quality video content is expensive & time consuming OR horribly cheap

and lowbrow. Making a “viral video” is like trying to write a hit single…

We partner with brands to make, distribute and measure social video that consumers share with their friends and online communities.

PLAN CREATE DISTRIBUTE MEASURE LEARN

STARDUST is an award winning content and production company with offices in LA and NYC. We have been

creating commercial films for the worlds biggest brands over the last 15 years.

Secret Sauce !

• 1500 TV commercials & films produced!• Every commercial award in the biz!• Ground breaking content and distribution models (Yes Virginia,

Volkswagen, James Bond Quantum of Solace)!• Wide range of experience producing medium and long form

content (short films, documentaries, half-hour TV specials,

feature films)

Case Studies

https://vimeo.com/46269585

Insight/ Strategy/ Idea Creative Execution ResultsSeavees is a small and growing shoe brand with a discerning following. They wanted to answer, “How do we increase online sales, grow social followers and grow likes using content”

We created 4 unique series of regular films for distribution online and cut downs for Instagram. !The first series is the “Origin Stories” which explains how each shoe is named after an influential date in CA history - which influenced the design of that shoe. The second series is California Stories - 1 minute vignettes of individuals who have followed their heart to live the California Dream capturing the brands ethos. The 3rd series is the Parking Space Sessions which captures live bands performing at Seavees HQ and is an expression of the brands affiliation with music and the creative community. Finally, seasonal brand films designed to capture the mood of the season while highlighting shoes currently for sale online.

Within the first weeks of the roll out we have turned seen consistent growth in followers on Instagram, their mailing list and Facebook. !We have seen an X% boost in online sales.

Additional Social Video Examples