Starbucks Company Profile
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Transcript of Starbucks Company Profile
• Starbucks Corporation is an international coffee and coffeehouse chain based in Seattle, Washington.
• Foundation and development:• The first Starbucks was opened in Seattle, Washington,
on March 30, 1971 by three partners: English teacher Jerry Baldwin, history teacher Zev Siegl, and writer Gordon Bowker.
• From Starbucks' founding in later forms in Seattle as a local coffee bean roaster and retailer, the company has expanded rapidly.
• The first store outside the United States or Canada opened in the mid-1990s, and overseas stores now constitute almost one third of Starbucks' stores.
• Starbucks Mission :
to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.
• protests on issues :
fair-trade policies, labor relations, environmental impact, political views, and anti-competitive practices.
• Coffee
serving the best coffee possible.
grown under the highest standards of quality,
using ethical sourcing practices.
• Stores
a neighborhood gathering place for meeting friends and family.
customers enjoy quality service, an inviting atmosphere and an exceptional cup of coffee.
Total stores: 17,018 (as of July 3, 2011)