Standup meets startup concept

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Standup meets Startup Raido Pikkar / Louis Zezeran + big thanks to Mark Jefford-Baker 1. What’s the big idea? 2. How does it relate to Tehnopol? 3. What to learn from today?

description

The slide-deck covers some basic do's and don'ts in pitching by comparing standup art with startups. However it goes over the support process of the Tehnopol Business Incubator developed by the author as well and talks about the acceleration process of growth companies.

Transcript of Standup meets startup concept

Page 1: Standup meets startup concept

Standup meets Startup Raido Pikkar / Louis Zezeran + big thanks to Mark Jefford-Baker

1. What’s the big idea? 2. How does it relate to Tehnopol? 3. What to learn from today?

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Standup meets Startup

Let’s start with a true story: “My startup is so lean, that in order to hire an HR person I had to lay myself off”

To Do for after you leave today’s event. Watch this:

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What’s the big idea?

1.  The article sparked the idea

2.  It got me thinking…

3.  It got me going…

4.  That’s where Louis comes in…

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But... we know what is a standup, but what are You

doing in the incubator exactly?

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“Incubators is a reaction to the lack of practical university

entrepreneurship”

Steve Blank

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Some of our coaches and mentors

Mari-Liis Lind, EstVCA

Indrek Jaaska, ASI

Yrjö Ojasaar, Solon Partners

Raido Pikkar, Tehnopol

Kati Nikopensius, Tehnopol

Daniel Vaarik, PR & media guru

Olle Tischler, Oracle CEO

Peep Aaviksoo, EBS Group

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“Startups are run by crazy people!”

Steve Blank

So in short – at the Tehnopol Business Incubator we help those

crazy people

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Meet – Louis Zezeran

1.  Entertainer

2.  Entrepreneur

3.  Based in Tallinn

4.  Runs Comedy Estonia

5.  MA @ computer science

6.  ALSO – producer

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We looked at the article

1.  Know Your Audience, Then Ignore Their Advice 2.  Data Does Not Replace Insight 3.  Keep It Fresh 4.  Develop Your Own Point of View 5.  Create a Story Around the Material 6.  Even Friendly Audiences Need to Be Won Over 7.  Don't Expect Everyone to Get It 8.  You Can't Test Your Way to a Decision

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But You can read the article yourself: www.fastcodedesign.com

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We want to leave you with some new ideas to think about… Keep them in mind, when looking at the next performers…

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Startup meets standup I

It’s You alone on the stage … trying to prove how funny your joke is … trying to convince how fantastic your company is

Take that passionate visionary inside you and bring it out on the stage

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Startup meets standup II

DELIVERY ! – stay genuine … your sales pitch has to be different to your day to day interaction … no one wants to hear the same lines from a comedian as well

It takes subtle delivery to leave the other person with a positive impression

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Startup meets standup III

Still - You have to want it, every day … not only when raising the next 20 million EUR round … not when you sit down to write down your jokes

It’s the spark in Your eyes and your presence that is very important

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Startup meets standup IV

Sales people cannot sell your company … creating the best product or service is just the beginning … just having great and funny material doesn’t make you a superstar

You need to sell your company and brand as well every day

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Startup meets standup V

You are not alone … a comedian is really just one act in a night full of entertainment … company leaders need to support on their team to fill the gaps

So get over yourself

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Thank You!

Raido Pikkar http://www.linkedin.com/in/raidopikkar

US +1 (650) 515-3680 EU +372 53-454-720