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    Southern Methodist University

    SMU Digital Repository

    W*&%# Pa+! C*2 Sc$**' * B%!

    1-1-1984

    Standards Overload and Diferential ReportingN. C. ChurchillSouthern Methodist University

    M. F. van BredaSouthern Methodist University

    F*''* $% a a%%*a' *& a: $7+://%#%a'!+*%*3..!/b%!_*&%#+a+!

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    R!c*!! C%a%*C$c$%'', N. C. a 0a B!a, M. F., "Saa O0!'*a a D%5!!%a' R!+*%#" (1984). Working Papers. Pa+! 64.$7+://%#%a'!+*%*3..!/b%!_*&%#+a+!/64

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    s

    n s t

    r t

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    s

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    as

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    75

    STA

    NDAR

    DS

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    g P

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    Standard

    s Overload

    and

    Diff

    erential

    Reportin

    g

    Pu

    blic accounta

    nts and m n

    gers of small

    and private

    busines

    ses

    h ve co m

    -

    plained

    tha t

    the standards

    set

    by

    the

    FASB

    (a)

    a

    re und

    uly burdenso

    m e

    for

    them

    to meet, an

    d

    (b) yi

    eld

    r

    elat ively

    minimal

    benefits t

    o users of

    repor

    ts

    o

    n

    sm

    all and

    priv

    ate

    businesses.

    Users of

    these

    r

    eports,

    on

    the

    other h

    and, appear

    reluctant

    to see the stan-

    dards

    rel

    axed in

    ny w

    ay The debate

    on

    sta

    ndard ove

    rload has

    reached some-

    wh

    t of an impass

    e theref

    ore.

    This

    r t ic le suggests that

    i t m

    ight be possible

    to esc a

    pe

    th is

    impas

    se

    i f th epart ies

    to

    the

    debate:

    (1)

    would different ia t

    e carefu

    lly between

    (a) fo

    rms of disc

    losure,

    (

    b)

    al tern

    at ive

    me sure

    ment

    bases,

    and

    (

    c) levels

    of

    a

    ttes tat ion,

    (2

    )

    would

    focus on

    the diffe

    rent ty

    pes of i

    nformation that

    various

    users

    alreadyposs

    ess abo

    ut

    the re

    porting

    company

    which theyob

    tain

    ind

    ependently

    of

    a

    regulated

    accounting

    report,

    and

    (3) w o

    uld

    con

    sider the

    relat ionship

    s between the

    us

    ers

    o

    f financia

    l

    i

    n -

    formatio

    n

    and

    the

    reportin

    g co mpa

    ny

    rather

    than the

    size of

    t

    he comp

    any or

    whether

    i t is public

    or

    privat

    e.

    The f i r s t

    section of

    t

    he

    paper

    pr

    ovides

    a background

    to

    t

    he

    complaints

    about

    standa

    rds

    overload.

    The second

    section deve

    lops th e

    concept ofmargina

    l

    demand fo

    r regulated

    accoun

    ting i

    nformation

    and suggests t

    hat

    t

    h is ma

    rginal

    demand varies

    with the d

    istance of

    a user fr

    om t ~ reporting

    compan

    y The

    balance

    of the

    paper expl

    ores how these

    two conc

    epts mi

    ght form

    the

    basis

    of a

    new ap pr

    oach to standards

    overload.

    The r t icle

    co nc

    ludes with a poss

    ible

    soluti

    on to the

    problem but

    one that requir

    esad

    ditional empirical

    resea

    rch.

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    BACKGRO

    UND

    T

    he AICPA

    In

    1974

    the AICPA, in response

    to

    num erous

    complain t

    s

    th

    at accounti

    ng

    pronounce

    ments w ere i

    mposing a standard

    s overload

    on many

    compani

    es,

    crea

    ted

    the W

    erner Com m it

    tee on

    G

    enerally

    Accepted

    Accounting Prin

    ciples for Smaller

    and/or Clos

    ely-Held

    Businesses.

    Thi

    s c

    ommittee in

    i

    t s

    1976 report

    recommended

    th

    e

    inst i tu

    t ion

    of reviews

    and compilations

    by

    acco

    untants as

    analternativ

    e

    t

    o the stand

    ard

    audit.

    The Derieux

    C om m

    ittee on Small-

    and M ed

    ium-Sized Firms

    which followe

    d in

    1978 recom

    mended the appoi

    ntment of

    a

    spec

    ial comm

    ittee to

    s

    tudy alternativ

    e

    mean

    s

    of pro

    viding re l ie

    f fr

    om

    accou

    nting

    standards wh

    ich are no t

    cos

    t effec

    tive

    for sm

    all bu

    sinesses .

    The

    re

    sul t

    was the Scott

    C o mm ittee

    on Accountin

    g

    St

    andards

    Overload which

    by 19

    83 was convinced

    by a l

    l the

    evid e

    nce co

    nsidered

    that accounting

    standar

    ds overload

    i s a major

    problem

    a

    nd

    that i

    ts b

    urden

    fa l l s

    dispropo

    rtionately

    on small, non

    public b

    usinesses a

    nd

    the

    CPAs who serve

    them.

    They concluded

    ,

    inter a lia that

    to th

    e extent that simp

    licity

    and

    flex

    ib i l i

    ty is not feasible

    d

    ifferen ti l

    disc

    losure altern

    atives (base

    d on the

    cri te

    r ia

    in

    the

    Wern er C o

    mmit tee Report) as

    well as diff

    erentia l

    m easure

    men t

    alternativ e

    s

    be

    consid

    ered.

    The C o

    mmi t t ee also

    referre

    d account

    ants back to

    the erner Committe

    e' s solution

    not

    ing

    that

    small, nonpublic

    en

    titie s c

    an

    gain

    some

    m

    easure of re l

    ie f

    f rom

    acc

    ounting

    sta ndard

    s

    overload

    by issuing

    com

    piled ,

    reviewed

    , or au

    dited finan

    cial statem

    ents prepared

    on a

    comprehen

    sive

    bas

    is of acco

    un ting other

    than GAAP

    in

    a

    ccordance wit

    h

    e

    xisting

    dis

    closure and

    measure

    ment standards

    and wi

    th

    t

    he existin

    g reporti

    ng requiremen

    ts for CP

    As.

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    3

    T

    wo

    basic

    f

    actors em e

    rge from

    this br

    ief

    introdu

    ction.

    F i

    rs t

    accoun

    tant

    s are aware

    that th

    e

    prob

    lem

    of standards

    overload

    wil l have to be

    ad

    dresse

    d

    thro

    ugh differen

    tial

    at testa t ion

    as well

    as differen

    tia l disc

    losure

    and measurement.

    The

    f i rs t

    re sponse of

    the

    AICPA

    in

    fact

    was

    not

    to

    define

    what should b

    e disclosed

    o

    r

    to

    dictate ow

    i t

    sho

    uld e

    measured but

    to enab

    le

    accoun

    tants to

    provide

    u

    sers wit

    h

    vary

    ing

    le

    vels

    of assuran

    ce

    about

    t

    he fa i r -

    n

    ess of the in

    formation. I t

    i s not clea

    r

    th o

    ugh th

    at users

    understand how

    th

    ese

    th

    ree approaches

    in terr

    elate .

    S

    econd

    i t is app

    arent

    ju

    s t f rom th

    e nam es

    of

    t

    he committee

    s tha

    t s tan

    dards ov

    erload

    has

    been associated

    with cer

    tain types o

    f

    compan

    ies;

    specif i

    cal ly private

    companies

    closely-held

    companies

    and

    small companies. Th

    e

    conclusio

    ns of s

    uccessive comm

    ittees reinforce

    this

    pe

    rception. By

    cont

    rast

    re la t ively

    l i t t l e

    has

    been said about

    how

    users

    their character

    ist ics and

    th

    eir

    need

    for inform

    ation d

    iffer except by

    implic

    ation.

    The

    FASB

    In

    November

    19

    81

    the

    FASB

    i

    nst i tuted a su r

    vey en title

    d

    Fi

    nancial

    Report

    ing by Priv

    ately Owne

    d C om panies : Prac

    tices

    and V iews

    as a par t ia

    l response

    to the

    conclusio

    ns of these vari

    ous AICPA committ

    ees.

    One major

    resul t to

    emerge was

    evidence

    of a

    conflict of views

    between

    users and ac

    countants.

    A

    majo

    rity of the

    343 pu

    blic

    accountan

    ts who responded

    f

    el t that there

    was in d

    eed a stan

    dards ov erlo

    ad that adv

    ersely affect

    ed the small

    and

    priv

    ate

    company .

    Th

    is cor

    responds wit

    h the con

    victions

    of the Scott C o mm

    ittee of

    course.

    A

    si

    zeable

    majori

    ty of the 193

    non-manager

    users

    of

    fina

    ncial

    informa

    tion

    w

    ho responde

    d were against

    any fo rm

    of alte

    rnat ive

    di

    sclosure.

    These

    users

    indicat

    ed that the

    types of dec

    isions that

    they took and

    the kin

    ds of

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    4

    in f

    ormat

    ion

    that they

    u

    sed in

    the

    se deci

    sions w

    ereun

    aff ecte

    d by

    th esi

    zeof

    the

    co mp

    any or

    by t

    he

    n

    ature

    of

    thei

    r

    hold

    ings

    in t

    he

    compan

    y, i an

    y.

    Th

    e 283

    man

    agers who

    re spon

    ded expr

    essed

    less

    di

    ssatis

    factio

    n

    t

    han

    pub-

    l i c

    acco

    untant

    s regar

    ding sta

    ndards

    overlo

    ad

    but

    a signif

    icant

    mino

    rit y

    h d

    reser

    vation

    s abou

    t

    pres

    ent

    ru

    les

    for

    ac

    counti

    ng fo

    r lea

    ses

    nd tax

    es.

    Th

    e acc

    ountan

    ts and

    theu

    sers clearl

    y diffe

    red

    i

    n the

    ir

    op

    inions

    a

    nd ma

    n-

    ager

    s we

    re somew

    here in

    the m

    id dle.

    Acarefu

    l rea

    ding

    of

    th e

    s

    urvey

    yie

    lds

    ,

    other

    conf

    licts

    n

    d qu

    estion

    s. F irst

    to

    what

    exten

    t are

    use

    rs

    op

    posed to

    chan

    ges

    in disclo

    sure

    rules

    , in

    measu

    rement

    ru l

    es ,

    in

    levels

    o

    f at tes

    ta t ion

    ,

    or in

    a ll

    th ree?

    Do

    the y

    even

    understand

    the

    difference

    between

    the

    three

    concep

    ts ? Fo

    r e

    xampl

    e,

    we

    are

    to

    ld

    in

    the su r

    vey:

    U

    sers

    belie

    ve that

    fina

    ncial

    inform

    atio n

    has

    gre

    ater r

    e l iab i

    l i ty

    in

    mos

    t

    sit

    uat ion

    s be

    cause

    of

    a pu

    blic ac

    count

    ant's as

    sociat

    ion

    with th

    e fi

    nan-

    c ia

    l st

    ateme

    nts

    (FASB

    , p. 1

    2). A

    ttesta

    tion rathe

    r

    than

    discl

    osure

    ap pear

    s

    to

    be

    the issue

    h

    ere.

    So

    me le

    nders

    accep

    t less

    f i

    nanci

    al

    in

    forma

    tion fr

    om a sm

    aller

    co mp

    any

    th

    an from

    a larg

    er one

    ,

    partic

    ularly

    i f the

    com

    pany n

    d i t s

    o w ne

    rs are f

    inan-

    c

    ial ly

    stro

    ng

    (FAS

    B,

    p

    . 12)

    .

    In othe

    r words

    , the

    r

    e l iab i

    l i ty

    of finan

    cial

    sta

    temen

    ts

    ap

    pears to

    be le

    ss im

    portan

    t

    whe n

    the rep

    orting

    pa

    rties

    ar

    e them-

    selve

    s

    relia

    ble .

    A

    lmo st

    [no use

    rs] we

    re cr i t

    ica l

    ofspec i

    fic

    m ea

    surem e

    nt or

    disclo

    sure

    re q

    uirem

    ents. In

    stead,

    the

    us

    ers focuse

    d

    their

    dissat

    isfact

    iono

    n the leve

    l

    of

    CP

    involvement

    Many

    of

    the

    m urged

    requ

    iring

    a min

    imum

    l

    evel

    of r

    eview

    by

    ou

    tside

    CP s to

    in

    creas

    e re l

    iabi l i

    ty . . . .

    (FASB

    ,

    p.

    17

    ). Agai

    nat te

    s ta t io

    n

    rath

    er th a

    n disclo

    sure appe

    ars

    to

    be

    the

    un

    derlyi

    ng c

    ause

    for conce

    rn.

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    * o

    llow

    up

    withsele

    cted

    lender

    s ind

    icated

    that

    not l

    llend

    ers un

    de

    rstood

    t

    hat 'acco

    unt

    for ' w

    as intend

    ed

    toem b

    race

    the po

    ssibi l

    ity

    of d iffe

    r

    e

    ntm

    easur

    ements

    as

    well as

    dis

    closur

    es

    FA SB,

    p. 1

    4).

    A

    secon d

    poin

    t

    is

    tha

    t, i

    n sp it

    e of

    theappare

    nt c

    onfusi

    on

    at the con

    cept

    ual le

    vel, i t

    appea

    rs th

    at

    at the p

    ractic

    al

    le

    vel

    som

    e u

    sers ar

    e m akin

    g

    defin

    ite cost-b

    enefit

    trad

    e-offs

    bet

    ween t

    he three

    con

    cepts.

    Ba

    nks, for

    in

    st

    ance,

    rep

    ort

    that w

    hi le

    th ey

    have the

    bi l i ty

    to

    obta

    ini

    nform

    ation from

    a

    borro

    wer

    apa

    rt f rom

    fina

    ncial

    statem

    ents

    t

    hey pr

    efer

    to o

    btain m

    ost f i -

    nan

    cial

    in for

    mation

    from

    financ

    ial sta

    temen

    ts F

    ASB,

    p.

    11). Th

    is i s

    ha

    rdly

    surprising

    because annual

    reports are free to users.

    Summ

    ing u

    p, th

    e su rve

    y reve

    aled

    that th

    ere

    are , on t

    he o n

    e han

    d,

    users

    receiv

    ing

    inform

    ation

    as a fre

    e g

    ood w

    ho do

    not

    see th

    e need

    for

    d

    iffe r

    ent ial

    st

    andard

    s

    b

    ased o

    n co m

    pany c

    harac

    terist i

    cs. T

    hey also

    do

    no

    t a

    pp ear

    to

    dis

    tingu

    ish

    clear

    ly

    betw

    een

    dis

    closur

    e,

    me

    asurem

    ent, an d

    att

    esta ti

    on. T

    here are

    ,

    o

    n the oth

    er ha

    nd, a

    ccoun

    ting fir

    ms wh

    o app

    ear

    to

    be expe

    riencin

    g very

    rea

    l

    sta

    ndard

    s overl o

    ad. A

    nd in

    betw

    een is a

    m anag

    ement w

    ho wer

    e abou

    t equ

    ally

    div

    ided rega

    rding

    the

    desir

    abi li t

    y ofdi

    fferen

    t stan

    dards

    .

    The

    F

    ERF

    Mo

    re recen

    tly t

    he

    Financ

    ialExecu

    tives

    Resear

    ch Fou

    ndatio

    n has

    p

    ublish

    ed

    the re

    sults

    of i t s own

    su

    rvey

    enti

    t led F

    inanc

    ial Repor

    ting

    Requ

    iremen

    ts o

    f

    Sm

    all Pu

    blicly

    Owned

    Compa

    nies. The

    co

    nclusio

    ns

    of th i

    s stud

    y,

    w

    hich de

    lib

    erat

    ely exclu

    ded

    pri

    vate co

    m p an ie

    s from

    i t s pur

    view,

    ar

    e gene

    rally s

    uppor

    ti ve

    o

    f

    the

    positi

    ons rea

    ched

    y t

    he FA

    SB

    althou

    gh the

    FERF

    doe

    s carry

    the

    se

    con

    clu

    sions

    furthe

    r w

    th resp

    ect

    to

    diffe

    ren tia

    l

    r

    eporti

    ng.

    T he F

    ERF sur

    vey cl

    early

    shows

    tha

    t

    m anage

    ment a

    ssocia

    tes G

    AAP

    wit h m e

    a-

    sure

    ment an

    d,

    les

    s

    cle

    arly,

    with

    att

    es ta ti

    on . Th

    ey pe

    rceive

    m easu

    rem e n t

    to

    be

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    th

    e bailiw

    ick of account

    ants, to involve

    pr

    imarily techn

    ical

    issue

    s,

    and man-

    gement wa

    nts no ch nge in

    this a

    rea. On wh t

    basis they reach th

    is co n

    clu-

    sion is

    unclear

    sin

    ce they c

    laimno

    tec

    hnical co

    mpetence in accounting

    mea-

    su

    rement.)

    Disclos

    ure

    is

    perceived

    to

    be

    dist

    inc t

    f rom G P a

    nd to

    af

    fect

    the

    m anage

    ment

    o

    f the firm

    more dir

    ect ly especially

    w

    hen i t impacts

    nega

    tively

    o

    n the i r

    own compan

    y.

    Differ

    ent ial disc

    losure, espe

    cially

    in areas

    such as

    segm

    ent reporting

    , deferred

    taxes,

    and

    capita

    lized lease

    s, unli

    ke differe

    ntia l

    measuremen

    t, is supported

    by the majority

    of responden

    ts.

    US

    ERDIST N

    CE

    T

    he

    prima

    ry focus o

    f the overlo

    ad deba

    te,

    thu

    s

    far , has been

    on

    the

    typ

    e

    o

    f comp nie

    s

    in

    volved.

    I t s quite

    plausibl

    e,

    th

    ough,

    t

    hat

    wh t

    is

    i

    mportant

    are the

    re

    lationships

    betw

    een th

    e

    people

    wh

    o

    rely

    on financial i

    nformation

    to

    make de

    cisions nd th e

    company

    o

    f in

    terest .

    In

    deed,

    as wil l

    be show

    n,

    t

    hese

    rela tionsh

    ips are

    vi ta l to an understan

    ding of

    standa

    rds

    overlo

    ad.

    The f i r s t factor

    to n

    ote is

    that

    users vary widely

    in their

    involveme

    nt

    in the

    affair

    s

    of

    a comp

    any and on a t leas

    t two

    dimen

    sions:

    (1)

    the frequency

    of inte

    ract ion

    howoften

    the

    ind

    ividual

    in

    teracts

    with

    th e c

    ompany daily

    ,

    w

    eekly,

    monthly

    ?

    (2)

    th e

    scope of interact

    ion i

    s i t broa

    d nd

    d

    eep l i

    ke

    that o

    f

    a chief

    execu

    tive office

    r

    o

    r re la t iv

    ely narrow

    and shallow

    l ike that

    of

    n em pl

    oyee on

    the producti

    on l ine?

    Define

    then

    a

    user to

    be

    close

    to

    a compa ny when

    the

    user's

    involvement

    w

    ith

    the co mpany

    is frequent

    and

    dee

    p. Conversely,

    d

    efine a

    user to be dis-

    tant wh

    en the

    i

    nteract ion

    is

    infre

    quent,

    is

    sha

    llow, or

    is

    bot

    h. This

    con-

    cept

    o

    f distanc

    e,

    a

    s wil

    l be s

    hown,

    e

    nables

    one to predic

    t

    both

    the

    nature of

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    7

    the information a user might

    require

    and the intensi ty of the demand for

    that

    information.

    INFORM TION V IL BILITY

    Distance affects information

    availabil i ty . Typically when accountants

    think of

    information

    they think

    primarily

    of the transaction information

    that

    is collected,

    processed,

    aggregated, and distributed by the accounting

    system.

    This f i r s t

    type

    of

    information

    is available in raw form to a number of em-

    ployees in management and

    in

    accounting. I t is available as one moves up

    the

    hierarchy

    in

    increasingly

    more and more summarized form

    to

    management

    as

    bud-

    gets , forecasts , cost reports , and product

    l ine

    prof i tabi l i ty reports. A for-

    mal,

    highly aggregated

    version of this transaction

    information goes to

    share-

    holders

    and other outside users at

    set periods

    of time in the form of quar-

    te r ly and annual financial reports.

    There are numerous other sources of

    information

    available in and about

    organizations, though. One source of

    information

    is user involvement with the

    affairs

    of

    a company For

    example,

    a warehouse clerk

    learns

    about the company

    from

    booking

    del iver ies ,

    a banker from

    i t s

    flow

    of deposits

    and

    withdrawals,

    and a

    creditor

    from the speed with which

    payables

    are

    paid.

    Such information

    might be

    labeled interaction information.

    This second type of

    information

    is

    the

    most direct and is sometimes called

    firsthand

    information. This is the

    target information for management

    i t se l f

    A

    thi rd

    kind of

    information,

    often called

    indirect

    or

    secondhand

    informa-

    t ion, flows in a relat ively informal

    way to

    certain users. At luncheon or

    the

    country

    club, the owner of a company and i t s banker and lawyer, and

    people

    who

    do

    business

    with i t discuss economic

    matters

    and the

    business.

    Through

    this

    process,

    these outsiders

    are

    able to

    f i l l in a

    picture

    both of the

    business

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    and

    ow

    ner/manager

    who ofte

    n guara n

    tees

    t

    he lo

    ans.

    This

    m

    ight be more true of

    s

    mall ba

    nks in sma

    ll tow n

    s

    than

    large

    banks in l

    arge town

    s.

    Yet

    even in

    the

    la t ter , clu

    bs,

    associati

    ons,

    and profess

    ional meetin

    gs, are part

    of a

    network

    of

    re l

    ationsh ips

    whic

    h have an

    informati

    on

    dim

    ension.

    The abov

    ementioned indirect

    inform

    ation fl ows

    directly fro

    m

    the

    organiza

    t io

    n

    o

    utwards.

    T

    here

    are

    a n

    umber

    of

    sources,

    though, whic

    hare indepen

    dent

    of the

    organizatio

    n. Thes

    e

    secondar

    y sources

    in c

    lude

    bro ke

    rage houses,

    business

    an

    alysts ,

    banks,

    mer

    ger specialis

    ts , and th e l ike - -

    organizatio

    ns

    which

    have

    g

    reat expertise in

    p

    articula r

    ind

    ustries

    an

    d

    play

    a

    key

    role

    in

    collec ting

    seemingly

    unrelated

    b its

    of

    information

    and

    disseminating

    them

    in

    a

    coherent

    and use

    ful form Informa

    tion

    must theref

    ore be

    re c

    ognized

    as c

    oming

    fro

    m many

    sou

    rces

    and

    v

    arying widely

    in the

    directness of

    the p

    ath i t takes

    .

    User

    distance cle

    arly affects info

    rmation

    availabi l i t

    y . T

    he

    clo

    se user

    i s by definit io n

    invo

    lved with

    the co mpany

    on a regular

    and deep b

    asis and is

    th ereby

    deriving

    a

    gre

    at deal of firstha

    nd,

    interaction

    know ledg

    e

    abo

    ut the

    com pany

    In many cases that

    sa

    me close

    u

    ser

    wil l

    also

    be in

    pos

    session of

    re l

    a tively

    disaggrega

    ted reports

    and be

    gett

    ing se

    condhand inform

    ation

    from

    manageme

    nt

    - - i f th

    ey are

    not manag

    ers themsel

    ves.

    C

    onversely,

    those

    who are

    not

    in volved in

    the

    aff

    a i r s of

    the

    business or

    are not dea

    ling

    wit

    h the

    compa-

    ny

    on a

    day-

    to-day

    basis wi

    ll (a) receive l

    ess infor

    mation, (b) rece

    ive less

    detailed

    informa

    tion, and

    (c)

    re

    ceive i t

    less fre

    quently .

    INFO

    RM TION

    RELI B

    ILITY

    Information

    availab

    ili ty is c

    losely

    re

    lated

    to informati

    on redundan

    cy

    which migh

    t be

    de

    fined as the

    availabi l i t

    y

    o

    f the

    same informati

    on f

    rom two or

    m o

    re

    sou

    rces.

    A t f i r s t glance,

    red

    undancy w ould appear

    to be

    was

    teful of

    so

    cie ty s

    res

    ources. On

    th

    e other hand, s

    ources of informa

    tion ca

    n, and do,

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    9

    fa i l and society has an interes t in

    ensuring

    the flow of

    information even at

    the expense of

    redundancy.

    Redundancy in other words

    helps

    ensure

    information re l iabi l i ty

    to a

    user. One of the roles of auditing

    is to enhance the

    performance of

    the

    for

    mal financial

    information

    system. To

    the extent

    that a user

    receives

    finan

    cial

    information

    from a variety of

    sources this

    role might not be as neces

    sary.

    There

    are

    many

    banks who

    have told

    selected clients

    that a

    ful l

    audit

    is unnecessary because they

    possess suff icient information

    about

    the

    company

    from

    other

    sources. The F SB survey provided further evidence of

    this

    prac

    t ice .

    Audited reports

    are necessary for

    those users who are

    essent ial ly

    depen

    dent on a single source for their

    information

    about the company Such users

    are by

    defini t ion

    distant from the company Close users by contrast have

    a

    wide

    variety

    of information sources at their

    disposal and

    might feel

    the

    costs of a ful l audit to exceed the costs. In

    short distance affects the

    perception

    a

    user has

    of

    the re l iabi l i ty of information.

    DECISIONS

    I t also appears possible for distance to affect the nature

    of

    decisions

    that users take and thereby their

    overall

    requirements for information. Note

    f i r s t that information is valuable only because i t can be used to improve

    decisions. I t is important therefore to examine

    information

    in the

    l ight

    of

    the decision

    which

    i t

    attempts

    to

    support.

    Numerous

    types of

    decisions are

    made daily of course but they may al l be usefully categorized for

    the

    pur

    poses of

    this

    discussion in terms of their frequency.

    At the one end of the spectrum

    are decisions

    that are taken

    infrequently.

    These

    often

    involve

    broad and

    usually

    long-range issues and

    are

    sometimes

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    1

    described

    as s tra tegic

    decisions. E x

    amp l e s

    of such

    dec

    isions on the

    part of a

    .user m

    ight

    in

    clude

    buyi

    ng

    o

    r sell in g

    sto

    ck in a partic

    ular company

    or making a

    major

    loan

    to

    such

    a compan

    y. At the

    other extreme

    there

    are decisi

    ons

    r

    e-

    la t ing

    to

    a company

    that

    a

    user

    might

    make

    frequently.

    The

    decision

    of

    a

    sup-

    pl ier to make an

    other sal

    e to

    th

    e

    reporting

    compan

    y on credit

    migh

    t

    e an

    ex-

    m

    ple of a

    decision

    that

    is taken

    freq

    uently.

    Frequently made d

    ecisions

    typically

    concern

    sm

    all s

    egments of a c

    om pany

    and

    g

    enerally require

    info

    rmation that

    is

    v

    ery

    current rathe

    r

    de

    tailed a

    l -

    though not prec

    isely

    accurate. Such

    inform

    ation by

    i

    t s

    nature

    cannot be au-

    di ted.

    Less

    frequent decis

    ions

    generally r

    equire

    le

    ss detailed

    an d less f re -

    quent inf

    ormation

    but informa

    tion that i

    s

    b

    roader and

    o

    ften

    more

    accu

    rate.

    In

    short

    d ifferent type

    s

    of

    de

    cisions requir

    e

    differe

    nt ty pes

    o

    f info

    rmation an d

    d

    ifferent

    levels of a tte

    s ta t ion.

    By de

    fin it ion a user

    w

    ho is

    taking frequen

    t decis

    ions

    re

    lated

    to a com-

    pany

    i s

    or

    should

    be

    a

    close user.

    By

    contrast

    t

    he

    us

    er who

    only takes in

    -

    frequent

    decisions r

    elated t

    o

    a com

    pany

    such as the d

    ecision to se l l

    i t s

    stock is a

    re la t ivel

    y

    distant

    user. Of

    co

    urse close

    users

    als

    o

    take i

    n r -

    qu

    ent

    deci

    sions; distant us

    ers though r

    arely take fre

    quent

    decisions

    .

    I t

    appears the

    refore that

    the

    nature

    of

    deci

    sions that various

    users take

    usu-

    ally re

    la tes to their di

    stance f r o m th e

    company.

    IM

    PLIC TIONS

    Several things

    flow

    from

    the

    observations

    bove and

    specif ically

    f r o m

    the

    concept of

    user distan

    ce and

    i t s

    rel

    ationship

    to informa

    tion ava i l

    ab il i ty and

    decisi

    on chac terist i

    cs.

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    Marginal

    emand

    The impact of

    user

    distance f i rs t on information availabil i ty and second

    on the nature of decision taken can be combined to show that the marginal

    de-

    mand for mandated accounting

    information

    relat ive

    to

    a given

    decision

    and for

    at testat ion

    of

    that

    information

    must

    vary with

    distance

    too.

    1)

    Distant

    users

    rarely make the

    sort

    of

    frequent decisions

    about a com-

    pany that

    close

    users

    do. Hence,

    they

    have

    l i t t l e

    requirement for

    information

    sui table

    for

    making these

    frequent

    decisions.

    On

    the other hand, they are

    in-

    volved in the less

    frequent,

    s trategic

    type

    decisions, but since they are dis-

    tant

    they

    do

    not

    have an abundance

    of information

    at

    their

    disposal

    from

    in-

    formal sources. Thus, one might expect a high demand for mandated and a t tes t

    ed information suitable for their decisions - - and this is a

    role

    formal ac-

    counting information can

    fulf i l .

    2) Close users

    make a greater number and a greater variety

    of decisions

    than

    distant

    users but possess

    significant

    amounts

    of

    suitable

    information

    from

    a

    variety of sources.

    Thus,

    their

    marginal demand for mandated

    account-

    ing information

    can

    be expected to be

    quite

    low for

    a l l

    types of decisions.

    In

    short,

    i f the above

    analysis

    is

    correct,

    the

    only

    demand

    for

    mandated

    accounting information

    should

    come from distant users and the

    only type

    of

    accounting information

    demanded

    wil l

    be that supporting infrequent decisions

    such as major loans to companies, or the purchase or sale

    of stock

    shares. A

    corollary to this is that the strongest demand for audited

    information

    will

    come from

    distant

    users. The FASB s survey and that of

    the

    FERF provide

    evi-

    dence supporting a l l

    these

    points.

    Relationships

    Specific company

    character is t ics

    may

    now

    be seen to be largely i r re le

    vant.

    Close

    users of

    a l l types

    have

    a low marginal demand for mandated

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    12

    accounting

    information, while distant users of a l l types have a potentially

    high

    demand

    for

    mandated accounting

    information

    related

    to

    the sorts

    of

    deci-

    sions taken infrequently and a low marginal demand

    for

    accounting

    information

    suitable

    for decisions

    taken

    more

    frequently.

    The

    arguments

    of

    the

    previous

    section that

    the

    marginal demand

    for

    accounting

    information

    is a function of

    the distance

    of

    a user from the reporting company

    applies

    to any company re-

    gardless of i t s size

    or

    complexity. In part icular , therefore, i t is most mis-

    leading to speak of a possible

    solution

    to standards overload in terms of com-

    pany size implied

    in

    the expression big

    GAAP

    versus l i t t l e GAAP.

    Equally, the

    nature of the user is i rre levant . For instance, a bank in a

    small

    town

    who carries the

    accounts

    of

    both the

    reporting

    company

    and i t s

    own-

    er who

    is familiar

    with the

    product

    or services

    of

    the company and who might

    be

    familiar

    with

    many of i t s customers,

    is a close user. That same bank car-

    rying the accounts

    of

    nonresidents, who maintain their personal accounts else-

    where, and whose products

    are sold

    out of town, is a distant user.

    The question i s one of relationships. I t i s the network

    of relationships

    that

    exist

    between a reporting company and the user that determines the user 's

    distance. This is a concept

    that

    appears

    to

    be completely new

    to

    the debate

    on

    accounting

    standards overload but one that can

    lead

    to an objective way of

    examining the need and desirabil i ty

    for

    different reporting

    requirements.

    A PROGRAM

    The

    preceding

    analysis

    of

    relationships

    suggests

    a

    possible

    program

    for

    the solution of standards overload:

    The f i r s t step would be a careful study of user requirements which might

    reveal that some accounting disclosure standards can be simplified

    for

    al l

    companies

    because those users who

    do

    desire

    this information already

    have

    i t

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    or have

    easy

    access to i t while a l l other users do not require i t

    at

    a l l .

    Such studies

    could

    lead

    to the simplification

    of

    disclosure and measurement

    rules .

    13

    The

    second

    step

    would

    involve

    research

    into

    user

    benefits

    and

    producer

    costs

    and might further reveal that the present

    single,

    all-purpose report

    is

    not suitable for any of the classes of users - - specif ical ly

    i t

    may be

    margin

    al ly effect ive

    in

    ful f i l l ing the requirements of the distant user

    and quite

    ineffic ient in serving the needs

    of

    the close

    user.

    A

    thi rd

    step would involve finding circumstances where differentia l

    ru les ,

    available to al l companies, regardless

    of

    their

    size

    or

    ownership,

    would be dependent only on

    the various

    relationships

    the

    company has with dif

    ferent classes of users. These

    rules

    would

    differentia te

    between levels

    of

    disclosure, measurement, and attestation. The

    ICP

    has

    already permitted

    differention in attes ta t ion

    with

    the

    creation

    of compilations

    and

    reviews

    alongside the audited report . The F SB

    has

    set precedents for different iat ion

    in disclosure and measurement

    in

    the areas of segment and inflation accounting

    among others. Why not extend this on a more systematic basis?

    The FASB s survey gives some preliminary evidence that

    different iat ion

    based on relationships is already occurring informally since the

    majority

    of

    the small banks who responded do think that small companies can report differ

    ent ly

    without reducing the usefulness

    of their

    financial

    statements to

    the

    bank concerned (FASB, p. 14). This was not true

    of the responses

    of

    large

    banks

    - -

    which

    tends

    to

    suggest the

    concept

    of

    distance

    is

    already

    at

    work.

    The FERF s survey

    provides

    additional evidence since small public companies

    and

    small private companies were found

    to

    differ in

    their beliefs regarding

    standards

    overload.

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    14

    The intent of

    this

    paper, though, is

    not to

    suggest a

    specific

    solution

    to standards overload but

    to

    outline a conceptual framework within which a

    solution

    might

    be achieved.

    In part icular , i the

    analysis has been correct,

    further

    debate

    on

    the

    issue that

    is

    based

    on company

    characteris t ics ,

    such as

    th i r being

    small

    or closely held,

    i s

    doomed to failure.

    Instead the

    debate

    must

    shi f t

    to

    consider

    a)

    the value of additional information to users

    and

    b) the value of

    attes ted

    information to

    users,

    in the

    l ight

    of the relat ion-

    ships that

    exist between

    them and the

    reporting

    company In

    short ,

    in

    l ight

    of

    their distances from the company

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    15

    SELECTED BIBLIO

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    Lippitt,

    J W

    and

    B.L.

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    Big

    G aap ,

    Lit t le

    G aap:

    Financial

    Rep orts

    in

    the S

    mall Business

    Environ

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    m ent,

    (July 1983) P

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    tanger, Abraham

    M. and Samu

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    ther, B

    ig G P Lit t le GAAP :

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    hould

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    for Small Busi

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    Law R eview N

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    m ber 198

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    09-1235.

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    The f

    ollowing p

    apers are current

    ly available

    in

    the

    Ed

    win L. Cox

    Sch

    ool

    of

    Busin

    ess Wo rk i

    ng Paper Seri

    es.

    79-100

    Microd

    ata File

    Mergi

    ng

    T h ro u

    g h Large-

    ScaleNetwork

    Tec hno

    logy, y

    Richard

    S . Barr

    and J . Sc

    ott

    Turne

    r

    79-10

    1

    Pe

    rceived En

    vironmental

    Uncertain

    ty: An Individu

    al or

    Environmenta

    l

    Attribute,

    y

    Peter

    Lorenzi,

    H en ry

    P.

    Sims,

    J r . an d

    John

    W.

    S locum,

    Jr .

    79-10

    3 A T y p o l

    og y

    for

    Integra

    ting

    Technolo

    gy,

    Org

    anization an

    d Job Design,

    y

    Jo

    hn

    W Sloc

    um , J r . anc

    i H en ry P.

    Sims,

    Jr .

    80

    -100 Implement

    ing the Portfo

    lio

    (SBU)

    Concept,

    by Rich

    ardA. Bett i

    s and

    William

    K. Hall

    80-101

    Asses

    sing Organi

    zational Change

    App

    roaches: Towards a

    Comparative

    Typology,

    y

    Don Hellriegel

    and Joh

    n W

    .

    Slocum,

    J

    r .

    80-102

    Cons

    tructing a

    Theory of A

    ccounting--A

    n Axiomati

    c Approach, y

    Marvin L .

    Carlson

    an d James

    W.

    Lamb

    80-1

    03 Mentors

    & Ma

    nagers, by

    Michael E.

    McGill

    80-

    104 Budg

    eting Ca

    pital for

    R&

    D:

    An Appl

    ication of O

    ption

    Pr

    icing, y

    John

    W.

    Ke

    nsinger

    80

    -200 Finan

    cial

    Ter

    ms of Sale

    andControl

    of Mark

    eting Channel Con

    flict,

    y M

    ichael

    L

    evy an d D w i

    gh t Grant

    80-30

    0

    Toward

    An

    Optimal

    C

    ustomer

    Service Package,

    by

    Michael

    Levy

    80-301 Controlling

    the P

    erformance

    of

    Peop

    le_

    i

    n Or

    ganizations,

    by Stev

    en

    Kerr

    and

    John

    W

    Slocu m ,

    Jr .

    80-400

    T he

    Effects of Ra

    cial Co

    mposition onNeighborho

    od Success

    io n, by

    Kerry

    D.

    Vandell

    8

    0-500 Strategies

    of G r

    ow th : Form

    s , Characteris

    tics and

    Returns,

    y

    Ri

    chard D.

    Miller

    80-600

    O

    rganization

    Roles

    , Cognitive R

    oles, and P

    roblem-Solvi

    ng

    S

    tyles,

    by

    Ric

    ha rd Lee S

    teckroth,

    John W

    .

    Slocum

    , J r .

    and

    H

    enry P. S im

    s, J

    r .

    80-

    601 New

    Efficient Equation

    s to Co

    mpute

    tlte Present Valu

    e of Mo rtg ag e

    Inter

    est

    P

    aym ents

    and Acce

    lerated Dep

    reciation Tax Bene

    fits , y

    E

    lbert B. Grey

    nolds, J r

    .

    80-800 Mortgage

    Quality

    and

    theTwo-Earne

    r

    Family: Issues and

    Estimat

    es,

    by Ker

    ry D.

    Va

    ndell

    80-80

    1 C

    omparison of t

    he

    EEO

    CC

    Four-Fifth

    sRule

    an d

    A One,

    Two or

    Three

    B

    inomial Criter

    ion,

    by

    :t-1arion

    Gross Sob

    ol an d

    P

    aul

    Ellar

    d

    80-9

    00

    Bank

    Portfoli

    o

    M

    anagement: T

    he Role of F

    inancial

    Future

    s,

    y

    D

    w ight M.

    Grant an d G eo rg

    e Hempel

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    80-902

    Hedgin

    g Unce

    rtain Foreign Exchan

    ge

    Posit ion

    s,

    by

    Mark

    R. Eaker and

    Dwigh t

    M. Gra

    nt

    80-110 Strat

    egic

    Port fol

    io

    M anagement

    in

    the

    Multibu

    siness

    Firm

    : An

    Imple

    mentation Status Re

    port,

    by Rich

    ard A. Bettis and W

    illiamK.

    Hall

    80-111

    Sourc

    es

    of Perfo

    rmance

    Differences

    in Related an

    d Unrela

    ted

    Dive

    rsi

    f ied Firm

    s,

    b

    y Richar

    d

    A.

    Bett is

    80-112 The

    Inform

    ation

    N e

    eds o

    f Bus

    iness

    With

    Special

    A

    pplica tion to

    Managerial De

    cision

    Ma

    king, by

    Paul Gray

    80-11

    3

    Diversi

    fication Strategy, Ac

    counting Determ

    ined

    Risk, and Accounti

    ng

    Dete

    rmined

    Return,

    by Richard

    A.

    Bett i

    s

    and

    William K

    .

    Ha

    ll

    80-1

    14 Tow

    ard Ana

    lytically Prec

    ise Defi

    nitions of M

    arket Value and

    Highes

    t

    and Best U

    se, by Kerry D.

    Va

    ndell

    80-115 Perso

    n-Situation

    Interactio

    n:

    An Expl

    oration of C o

    m pet ing Mod

    els

    of

    Fit ,

    by William

    F. Joyce, John

    W. Slocum,

    J r . , and Mary

    Ann

    Von

    G linow

    80-116 Corre

    lates of

    Climate

    Discrepancy

    ,

    by

    William F.

    Joyceand John

    Slocum

    80-117

    Alternative

    Perspe

    ctives

    on

    Neighborh

    ood D

    ecline, by

    Arthu

    r

    P.

    Solomon

    and Kerry

    D

    Vandell

    80-

    121

    ProjectAbandonm

    ent as a

    Put O

    ption: D

    ealing

    wit

    h the Capital

    Investmen

    t

    Decis

    ion and Ope

    rating Risk

    Using

    O

    ption Pricing T

    heory,

    by

    John

    W. Kensinger

    80-122 The

    Interrela

    tionships Betwee

    n Bank

    ing Re

    turns

    and Risk

    s, by G e

    orge

    H

    Hempel

    80-123

    The

    Environment

    F

    or

    F

    unds Managem

    en t D

    ecisions In Coming

    Year

    s,

    by

    G eorge

    H

    H

    em pel

    81-100

    A

    Test

    of

    Gouldn

    er's Norm of Re

    ciprocity

    in

    a

    C ommerc ia l

    Marketing

    Researc

    h Setting , by Roge

    r Ke

    rin,

    Tho

    mas

    Barry, and Al

    an

    D u

    binsky

    81-200 ' 'So

    lution

    St

    rategies and Algo

    rithm Behavio

    r in Large-

    Scale Network

    Codes, by

    RichardS. B

    arr

    81-201 T h

    e S U

    DecisionRoom

    Project, by

    PaulG

    ray, Julius Aronofs

    ky,

    Nancy

    W. B

    erry, OlafHelm

    er, Ge rald R. K

    ane, and Tho

    mas E.

    Perkins

    81-300

    Cash Dis

    counts t

    o

    R

    etail

    C

    ustomers:

    An Al

    ternative

    to Credit Card

    Perfo

    rm ance,

    by

    Michael Levy

    and

    Charles Ingene

    81-400 M

    erchandising

    Decisions

    :

    A New

    View of

    Planning and

    Measur

    ing

    Perfo

    rmance,

    b

    y Michael Le

    vy and

    CharlesA. In

    gene

    81- 500

    A Methodology

    for the

    Form

    ulation and E

    valuation of

    Ene-

    rg y

    Goals

    and Policy

    Al

    ternatives fo

    r

    Isra

    el , by

    Julius Aro

    nofsky, Reuven

    Karni, and Harry

    Tan

    kin

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    8

    1-501

    Job Rede

    sign:

    Im

    provi

    ng

    the Q

    uality

    of

    W ork

    in g

    Life ,

    by John W

    .

    S

    locu m,

    Jr .

    81-600

    Man

    ageria

    l

    Uncer

    tainty

    and Perform

    ance,

    by

    H. K

    irkD

    owney a

    nd

    John

    W.

    Sloc

    um ,

    Jr .

    8

    1-601

    Com

    pensat

    ing Ba

    la nce,

    Ratio

    nality

    , a

    nd Opti

    mality

    , by C

    hun

    H. Lam

    an

    d Ken

    neth J .

    B

    oudre

    aux

    81-7

    00

    Fe

    deral Inc

    om e Taxes,

    Inf

    lat ion

    a

    ndHoldin

    g Per

    iods for

    I

    n co m e

    Pro

    ducing

    P

    roper

    ty,

    by W

    il liam

    B. B ru

    egg ema

    n , Jeff

    rey

    D.

    F

    isher

    ,

    a

    nd

    Je

    rrold

    J . S

    tern

    81-80

    0

    The Ch

    inese-

    U.S. S

    ym posi

    um On

    Sys

    temsAna

    lysis,

    by Pau

    l G

    ray and

    Burt

    on

    V. D e

    an

    81-

    801 T

    he Sen

    sitivi

    ty of

    Pol

    icyEla

    st ici t i

    e s t

    o the T

    im e P

    eriod

    Examin

    ed

    in

    the

    S

    t. L

    ouis E

    quatio

    nand

    Other

    Tests

    , b

    y

    Fra

    nk

    J.

    B

    onello

    and

    Willi

    am R.

    Re

    ichens

    tein

    81-900

    Forecasting

    Industria l

    Bond

    Rating

    Changes: A

    Multivariate

    Model,

    by J

    ohn W.

    Peav

    y, I I I

    81 - 1

    10 Impr

    oving

    G

    ap M an

    agemen

    t

    a

    s a

    Techn

    ique fo

    r R

    educin

    g In

    teres

    t

    Rate

    Risk

    , by

    Donald

    G

    . Sim

    onson

    and

    G e

    o rge

    H. Hem

    pel

    81

    .-111

    Th

    e

    Visi

    ble

    an

    d Inv is

    ible H

    and: So

    urce

    Allo

    cation

    in

    th

    e Ind

    ustria

    l

    S

    ector,

    b

    y Ri

    chard

    A. Bet t

    is

    andC.

    K. Pra

    hala d

    81-11

    2 T he

    Signi

    ficanc

    e of

    Pri

    ce-Ea

    rnings

    Rat

    ios o

    n Portfo

    lio

    Re

    turns,

    by

    J

    ohn W.

    Peav

    y,

    I I I an

    d D

    avid A. G

    oodman

    81- 1

    13 Fu

    rther E

    valuat

    ion

    of Fi

    nancin

    g

    Co

    sts

    for M

    ultin

    ationa

    l

    Sub

    sidiar

    ies,

    by

    Catherine

    J . B runo

    and

    M ark R.

    Eaker

    8

    1-114

    Seven

    Key Rule

    s for

    Suc

    cessfu

    l St

    ock

    Marke

    t Specu

    lation,

    by D

    avid

    Goodm

    an

    81-1

    15 The

    Pr

    i

    c

    e-Earn

    in gs R

    elative

    a

    s anI

    ndicat

    or

    of In

    vestm

    en t

    Retu

    rns,

    by

    Davi

    d

    ood

    man

    a

    nd John

    W.

    Pea

    vy, I

    I I

    81-11

    6 Stra

    tegic

    M an

    agemen

    t

    fo

    r

    Whol e

    saler

    s

    :

    An

    Env

    ironme

    ntal

    Mana

    ge ment

    Persp

    ective

    ,

    by W

    illiam

    L. C

    ron an d

    Val

    arie A.

    Zeith

    aml

    81

    -117

    Seq

    uentia

    l Infor

    mation

    D

    issem

    inat i

    onand

    Rela

    tive

    Marke

    t

    Ef

    ficien

    cy,

    by Chr

    istoph

    er

    B. Barry

    and

    Rober

    t H. Jenn

    ings

    81

    -118

    Mod

    eling Ear

    nings

    Beh

    avior,

    by Mich

    ael F

    . van

    B

    reda

    8

    1-119

    T he

    Dimen

    sions

    o

    f S

    elf-M

    anagem

    ent,

    by D

    av i d

    oodman

    an

    d

    L

    eland

    M.

    W o

    oton

    81-120

    T h

    e Pr

    ice-Earn

    in

    gs

    Rel

    ativ

    e s

    A New

    Tw is t

    t o th

    e Lo

    w

    M

    u l t

    ip le S

    t rat egy ,

    byDavi

    dA

    . Goodma

    n an

    d John W.

    Peavy

    , I

    I I

    8

    2-100

    R

    isk

    C

    onsid

    eratio

    ns in Mo

    deling

    Cor

    porate

    Strate

    gy,

    by

    Ri chard

    A

    .

    Bet

    t is

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    8

    2-101 Modern ,

    Financial T

    heory, Corpora

    te Strategy,

    and Public

    Policy:

    Three C on

    und rums, by

    Rich

    ard A. Bettis

    8

    2-102

    C

    hildren's

    Advertising:

    The

    Differentia

    l Impactof

    Appeal

    S

    trategy,

    y Tho

    mas E. Barry

    and

    R

    ichard

    F. Gunst

    8

    2-103 A T y p o lo g y

    of Small Busine

    sses: Hypoth

    esis

    and Prelim

    inary

    S

    tudy,

    y Neil

    C. C

    hurchilland

    Virginia L. Lew

    is

    82-104

    Imperfect Information,

    Uncertainty,

    an d

    Credit

    Rationing:

    A

    Comment

    an d

    Exte

    nsion, y Kerry

    D.

    Vandell

    82-200 Equi

    librium in

    a

    Futures Mark

    et, by Jero

    m e Baesel

    and Dwight

    Grant

    82-201

    A Market

    In

    dex

    Futures

    Contract and Por

    tfo lio Selection,

    by

    D

    w ig ht

    Gran

    t

    82-2

    02

    S

    electing O

    ptimal Portfol

    ios with a

    Futures

    Market in a

    Stock Index,

    by

    D w

    ight Grant

    82-203 Mar

    ket

    In dex

    Fu

    tures Contracts:

    Some

    Thoughts on D

    elivery

    Dates,

    by D w ight Grant

    82

    -204 Optimal

    Seque

    ntial Futures Trad

    ing, b

    y Jerome

    Baes

    el

    and D wight

    Gr

    ant

    82-300 The Hypothe

    sized Effe

    cts of Abili

    ty in

    th

    e Turnover

    Process

    ,

    y

    Ellen

    F.

    Jacko

    fsky an d L a

    w ren ce H. Peters

    82-301 Teaching

    a F

    inancial Planning

    Languag

    e as th

    e

    Principal

    C om

    puter

    L anguage

    for MBA's ,

    y Thomas E.

    Perkins

    and Paul Gray

    82-

    302

    P

    ut Budgeting

    Back In

    to Capita

    l

    Bu

    dgeting,

    by Michael F

    . van B

    reda

    82-

    400 Informati

    on

    D

    issemination

    and Port

    folio Choice

    , y Robe

    rt H. Jennin

    gs

    and C

    hristopher

    B. Bar ry

    8

    2-401 Reality

    S hock: The Lin

    k Between

    Socializ

    ation

    and Org

    anizational

    C o m m

    itm ent, y

    R og er A. De

    an

    82-402 Reporting

    on

    the A nn u a l Repo

    rt, y Gail

    E. Farrel

    ly an d Gai

    l

    B

    .

    lv

    right

    82-403

    A

    L

    inguisticA

    nalysis

    ofAccounti

    ng, by G

    ail E. Farrelly

    82-600 The

    Relatio

    nship B etw een Co

    mputerizatio

    n and Performan

    ce: A

    Strategy

    for

    Ma

    ximizing the Econom

    ic Ben

    efits of

    Co

    mputerizatio

    n,

    by William

    L . Cron and

    Marion

    G. Sobol

    82-601 Optimal L

    and Use Planni

    ng, y Richar

    d

    B.

    Peiser

    8

    2-602 Variances

    an d

    Ind

    ices,

    y Michael

    F. va

    n Breda

    82-60

    3 T he Pricing

    of Small B

    usiness Loans,

    y Jonath

    an A

    .

    Scott

    82-

    604 Collateral

    Requirement

    s and S

    mall

    Business

    Loans, b

    y

    Jo

    nathan A. Sco

    tt

    82-605 Va

    lidationStrate

    gies fo

    r

    Hultiple

    Regressio

    nAna

    lysis: A Tutorial ,

    by

    Marion

    G. Sobol

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    82-700

    Credit Rationing

    and

    the Small

    Business Counnunity,

    by

    Jonathan

    A.

    Scott

    82-701

    Bank

    Structure

    and

    Small

    Business Loan

    Markets, by William C.

    Dunkelberg

    and

    Jonathan

    A.

    Scott

    82-800 Transportation

    Evaluation in

    Counnunity

    Design: An Extension with

    Equilibrium Route Assignment, by Richard B. Peiser

    82-801

    An Expanded Counnercial Paper Rating Scale: Classification of

    Industr ia l Issuers ,

    by

    John

    W.

    Peavy,

    I I I

    and

    S.

    Michael

    Edgar

    82-802

    Inflation, Risk,

    and

    Corporate

    Profi tabi l i ty:

    Effects

    on Counnon

    Stock

    Returns, by

    David

    A. Goodman

    and

    John W. Peavy, I I I

    82-803 Turnover

    and

    Job Performance: An Integrated Process Model, by

    Ellen F.

    Jackofsky

    82-804

    An Empirical Evaluation of Stat is t ical Matching

    Methodologies, by

    Richard

    S. Barr,

    William

    H. Stewart,

    and

    John Scott

    Turner

    82-805

    Residual

    Income

    Analysis:

    A Method

    of

    Inventory

    Investment

    Alloca

    t ion

    and

    Evaluation,

    by Michael

    Levy and

    Charles A. Ingene

    82-806

    Analytical

    Review Developments in Practice:

    Misconceptions, Poten

    t i a l

    Applications, and

    Field

    Experience, by

    Wanda Wallace

    82-807

    Using Financial Planning

    Languages

    for

    Simulation,

    by

    Paul

    Gray

    82-808 A

    Look

    at How

    Managers'

    Minds Work, by John

    W.

    Slocum,

    Jr.

    and

    Don

    Hellriegel

    82-900

    The

    Impact

    of

    Price

    Earnings Ratios

    on

    Portfolio Returns,

    by John

    w

    Peavy, I I I

    and David A.

    Goodman

    82-901 Replicating

    Electric

    Util i ty Short-Term Credit Ratings,

    by John

    W.

    Peavy, I I I

    and

    S.

    Michael

    Edgar

    82-902

    Job

    Turnover Versus Company Turnover: Reassessment of the

    March

    and

    Simon Participation

    Model,

    by Ellen F. Jackofsky and Lawrence

    H. Peters

    82-903 Investment

    Management by

    Multiple

    Managers: An

    Agency-Theoretic

    Explanation, by Christopher

    B.

    Barry

    and

    Laura

    T.

    Starks

    82-904

    The

    Senior Marketing Off icer

    An Academic

    Perspective, by

    James

    T. Rothe

    82-905 The Impact

    of Cable Television

    on

    Subscriber

    and

    Nonsubscriber

    Be

    havior,

    by James T.

    Rothe, Michael

    G.

    Harvey,

    and George c.

    Michael

    82-110 Reasons

    for Quitting:

    A Comparison

    of

    Part-Time and Full-Time

    Employees,

    by James

    R. Salter,

    Lawrence

    H. Peters,

    and

    Ellen

    F.

    Jackofsky

    82-111 Integrating

    Financial Portfolio

    Analysis

    with

    Product Portfolio

    Models,

    by

    Vijay

    Mahajan

    and

    Jerry Wind

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    82

    -112 A Non-Un

    ifo rm

    Influence Inno

    vationDi

    ffusion Model

    of New Product

    Acceptan

    ce, by C

    hristopher

    J . E as in g w o

    od , Vij

    ay

    M

    aha jan , and

    Eitan

    Muller

    82-113

    T h e

    Accept

    ability of

    Re

    gression

    Analysi

    s as E

    vidence in a Court room

    -

    I

    mplications

    for the Aud

    itor, by Wa

    nda A.

    Wallace

    82-114

    A

    Further Inquiry

    Into

    the

    Market Value

    and

    Earnings' Yield

    Anomalies,

    by

    John

    W

    Peavy, I I I an

    d David A. Goodman

    82-

    120

    Co

    mpensating Balances,

    De

    ficiency

    Fees an d Lines of

    C

    redit: An

    Opera

    t

    ional

    Model, by Chun

    H. L

    am

    and Ke

    nneth J.

    Bou

    dreaux

    82-121 T

    ow ard a Formal

    Model

    of O

    ptimal

    Seller

    Beh

    avior

    in

    the

    Real Estate

    Transactions

    Process,

    by

    Kerry

    V

    andell

    82-122

    Estimates

    of the

    Effect

    of

    School

    Dese

    gregation

    Plans on

    Housing

    Values O ver

    Time, by

    Kerry D. Vandell

    and Robert

    H. Zerbst

    8

    2-123 Comp

    ensating Balances,

    Defic

    iency

    Fees

    an d

    L

    ines of

    Credit, by

    Ch

    un

    H.

    Lam

    and

    Kenneth

    J .

    Boudreaux

    83-100 Te

    achingSoftwar

    e S y s tem

    Design:

    An Experie

    ntial Appro

    ach, by

    T

    homas E. Perk

    ins

    83-101

    RiskPer

    ceptions

    of

    In

    sti tutional Inve

    stors, by

    Gail

    E. Farr

    elly

    and

    William

    R. Rei

    chenstein

    83

    -102 An Int

    eractive ppro

    ach

    to

    Pensi

    onFund Asset

    Man ag eme

    nt, by D av i

    d A.

    Goodman an d

    Jo

    hn W. Peav

    y,

    I I I

    83-103

    Tech

    nology, Structure,

    and Workgroup

    Effectivene

    ss: A Te

    st

    of

    a

    Contingency

    Model, by Louis

    W

    Fry an d J

    ohn W Slocum

    , J r

    83-104

    Environmen

    t,

    S

    trategy an d

    Performa

    nce: An

    Em

    pirical Anal

    ysis

    in Two

    Se

    rvice I

    ndustr ies, b

    y William R.

    Bigler, J

    r an d B an w ar i

    L . Kedia

    83-105

    Robu

    st

    Regress

    ion: M

    eth od and

    App

    lications, by Vi

    jay

    M

    ahajan ,

    Subha

    sh S h arma ,

    and Jerry

    W

    ind

    83-10

    6

    An App

    ro ach

    to

    Repe

    at-Purchase

    Diffus

    ion Analysis,

    by Vijay M a

    haja n ,

    S u b h ash S h

    arm a, and Jerr

    yWind

    83-200

    AL

    ife

    Sta

    geAnalys

    is of

    Small

    Bus

    iness Strate

    gies

    and

    Pe

    rformance,

    by Raje

    swararao Chagant

    i, Radhara

    o Chaganti,

    an d Vij

    ay M ahajan

    83-20

    1 Reality S hock : W

    hen A Ne

    w Emplo

    yee's

    Ex

    pectations Don't

    Match

    Real

    ity,

    by

    R

    oger A. Dea

    n and John

    P. Wanous

    83

    -202 T h e

    Effectsof Rea

    listic Job

    Preview

    s

    on Hir

    ing Bank

    Tellers, b

    y

    R

    o g er A. Dea

    n an d

    John P. Wanous

    83-203

    Systemic

    Properties

    of

    Strategy:

    Evi

    dence

    and a

    Caveat From

    an

    Example

    Using a

    Modified M iles-Snow

    Typ

    ology, Wi

    lliam R. Bi

    gler, Jr .

    83 204 Diffe

    rentialInform

    ationan d

    the Sm

    all

    Firm

    Effec

    t, by

    Christo

    pher

    B. B

    arryan d

    StephenJ.

    Brown

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    83-300

    Constrained Classification:

    The Use

    of

    a

    Prior i Information in

    Cluster Analysis, by Wayne S. DeSarbo and Vijay Mahajan

    83-301 Substi tutes for Leadership:

    A Modest

    Proposal for Future

    Investi

    gations of

    Their

    Neutralizing Effects, by S. H.

    Clayton

    and D. L.

    Ford, Jr

    .

    83-302

    Company Homicides and

    Corporate

    Muggings:

    Prevention

    Through

    Stress

    Buffer ing-

    Toward

    an

    Integrated

    Model,

    by

    D.

    L.

    Ford,

    Jr.

    and

    S.

    H. Clayton

    83-303

    A Comment

    on the

    Measurement of Firm Performance

    in Strategy

    Re

    search, by Kenneth R. Ferris and Richard A. Bettis

    83-400 Small

    Businesses,

    the

    Economy, and High

    Interest Rates: Impacts

    and

    Actions

    Taken

    in Response, by Neil

    C.

    Churchill

    and

    Virginia

    L.

    Lewis

    83-401 Bonds

    Issued

    Between

    Interest Dates:

    What Your Textbook Didn't

    Tell You,

    by

    Elbert

    B.

    Greynolds,

    Jr. and

    Arthur

    L. Thomas

    83-402 An

    Empirical

    Comparison of Awareness Forecasting Models of

    New

    Product

    Introduction, by Vijay Mahajan, Eitan

    Muller,

    and Subhash

    Sharma

    83-500 A Closer Loot:. at Stock-For-Debt Swaps, by

    John

    W.

    Peavy

    I I I

    and

    Jonathan

    A.

    Scott

    83-501

    Small

    Business

    Evaluates i t s Relationship with

    Commercial

    Banks,

    by

    William

    C. Dunkelberg and

    Jonathan A. Scott

    83-502 Small

    Business

    and the Value of Bank-Customer Relationships, by

    William

    C. Dunkelberg and

    Jonathan A. Scott

    83-503 Differential

    Infortllation

    and

    the Small Firm Effect, by Christopher

    B.

    Barry

    and Stephen J . Brown

    83-504

    Accounting Paradigms and Short-Term

    Decisions:

    A

    Preliminary

    Study, by Michael

    van

    Breda

    83-505 Introduction Strategy for New Products

    with

    Positive

    and

    Negative

    Word-Of-Mouth, by

    Vijay

    Mahajan,

    Eitan Muller

    and Roger

    A.

    Kerin

    83-506 Ini t ia l Observations

    from

    the Decision

    Room

    Project, by

    Paul

    Gray

    83-600 A Goal Focusing Approach to Analysis of Integenerational Transfers

    of

    Income:

    Theoretical

    Development and

    Preliminary

    Results,

    by

    A.

    Charnes, W. W. Cooper,

    J . J. Rousseau, A.

    Schinnar,

    and

    N.

    E.

    Terleckyj

    83-601 Reoptimization

    Procedures

    for Bounded Variable

    Primal

    Simplex

    Net

    work

    Algorithms,

    by

    A. Iqbal Ali, Ellen P. Allen, Richard S. Barr,

    and Jeff L.

    Kennington

    83-602

    The

    Effect

    of

    the

    Bankruptcy Reform Act of 1978 on

    Small Business

    Loan

    Pricing,

    by

    Jonathan A.

    Scott

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    83-80

    0 Multiple K

    ey Infor

    mants' Perceptio

    ns

    of

    Busin

    ess

    Env

    ironments,

    by

    Wil

    liam L

    . C ron and

    John W. Sloc

    um , Jr

    8

    3-801

    Pr

    edicting

    Sales

    force

    R

    eactions

    to New

    T

    erritory

    Desig

    n According

    to Equity

    The

    ory

    Pro

    positions,

    by William

    L. Cron

    83-802 Bank P

    er formance in

    the E merg

    ingRecove

    ry: A

    Changing Risk-Retur

    n

    Environm

    ent,

    by Jonathan

    A. Scot

    t and G eorge

    H. Hempel

    83-803 Busine

    ss

    Synergy an d Prof

    itabi l i ty ,

    by Vijay M ah

    ajan and Yor

    am

    W

    ind

    83-804

    Adver

    tising,

    Pric

    ing and Sta

    bil i ty

    in

    Oligo

    polistic

    Markets

    for

    New Pr

    oducts, b

    y

    Cha

    im Fershtman,

    Vija

    y Mahajan, an d

    EitanMuller

    83-805 Ho

    w

    H

    ave The Prof

    essional Stand

    ards In

    fluenced Pra

    ctice?, by

    Wanda -

    A. Wallace

    83-806 What

    Attribute

    s of

    an

    Intern

    alAuditing

    Depar

    tment

    Signifi

    cantly

    Increa

    se

    t

    he

    Probab

    ility

    ofExternal Audi

    tors Relying

    on

    the Internal

    Au

    dit D

    epartment?, b

    y Wand

    a

    A.

    Wallace

    83-807 Building B

    ridges in

    Rotary, by M

    ichael F.

    van Br

    eda

    83-808 A New A p

    proach

    to Variance A

    nalysis,

    by

    Mic

    hael F.

    van Breda

    83-809 R

    esidual Income

    Analysis:

    A M ethod of

    In vento

    ry

    Investmen

    t All

    oca

    t ion

    and

    Evaluation, by M

    ichael Levy

    and Charles

    A. Ingene

    83-810 Taxes,

    Insurance

    , an d Corpor

    at e Pens

    ion

    Policy

    , by

    Andrew

    H. Chen

    83-811 An Analy

    sis

    of

    th

    e

    Impact of Regulato

    ry C hange:

    The C ase

    of

    Natural Gas

    Dere

    gulation, by Andre

    w H.

    Chen a

    nd Gary

    C. Sanger

    83-900 Networks

    with

    Side

    Constraints: An

    LU

    Factorizat ion

    Update,

    by

    Rich

    ard S

    .

    Barr

    , Keyv

    an Farhangian

    , an d

    Jeff L . Ken

    nington

    83-

    901 Diver

    sification St

    rategies

    and

    Manager

    ial R

    ew ards:

    An

    E

    mpirical

    Study, by Jeff

    rey L Kerr

    83-902 A

    Decis

    ion Support

    S y s tem f

    or Developing

    Retail P

    romotional Strategy

    ,

    by Paul E.

    Green,

    Vijay Mahajan

    ,

    Stephe

    n M. Go

    ldberg,

    and

    P

    radeep

    K.

    Kedia

    33-903

    Network

    Genera

    ting Mo d el

    s for Equipm

    ent

    Re

    placement,

    by J

    ay E.

    Aro

    nson

    an

    d Julius S.

    Aronof

    sky

    83-9

    04 Differenti

    al Information

    an d

    Security

    Market Equilibriu

    m, by

    Chris

    topher B. Barry

    and Steph

    enJ . Brown

    83

    -905 Optim

    izationMethods in

    Oil and G

    as Develo

    pment, b

    y

    Juliu

    sS.

    Aronofsky

    83-906

    Benefit

    s

    and Costs

    of Disclo

    sing C

    apital

    Inv

    estment P

    lans in

    Corp

    ora te A n n u a l R

    eports,

    by

    G

    ail E. Farrelly

    and

    arion

    G.

    Sobo

    l.

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    83-907

    Security

    Price Reactions Around

    Corporate

    Spin-Off Announcements,

    by

    Gailen

    L.

    Rite

    and James E. Owers

    83-908 Costs

    and

    their

    Assessment

    to Users of

    a

    Medical Library: Recovering

    Costs from

    Service

    Usage, by E. Bres, A. Charnes, D. Cole Eckels,

    S.

    Hitt , R. Lyders,

    J . Rousseau,

    K. Russell and M. Schoeman

    83-110 ''Microcomputers

    in

    the

    Banking Industry, by Chun

    H.

    Lam and George

    H. Hempel

    83-111 Current

    and

    Potential Application of

    Microcomputers

    in Banking

    -

    Survey Results, by Chun H. Lam and George H. Hempel

    83-112 Rural Versus

    Urban Bank

    Performance: An Analysis of

    Market

    Competition

    for

    Small

    Business Loans, by Jonathan

    A.

    Scott

    and

    William

    C.

    Dunkelberg

    83-113 An

    Approach

    to

    Positivity

    and

    Stabili ty Analysis in DEA,

    by A.

    Charnes,

    W. W Cooper, A.

    Y. Lewin, R.

    C.

    Morey, and

    J. J .

    Rousseau

    83-114 The

    Effect

    of Stock-for-Debt on

    Security Prices,

    by John

    W

    Peavy, I I I

    and

    Jonathan A. Scott

    83-115

    Risk/Return Performance of Diversified Firms,

    by

    Richard

    A.

    Bettis

    and

    Vijay

    Mahajan

    83-116 Strategy

    as

    Goals-Means

    Structure

    and

    Performance: An

    Empirical

    Examination, by William R. Bigler,

    Jr .

    and Banwari L. Kedia

    83-117 Collective Climate:

    Agreement

    as

    a

    Basis for Defining Aggregate

    Climates in

    Organizations,

    by William F. Joyce and

    John W.

    Slocum,

    Jr .

    83-118 Diversity

    and

    Performance:

    The

    Elusive Linkage,

    by C. K.

    Prahalad

    and Richard A. Bettis

    83-119

    Analyzing Dividend

    Policy:

    A

    Questionnaire Survey,

    by

    H.

    Kent

    Baker, Richard

    B. Edelman, and

    Gail

    E. Farrelly

    83-120

    Conglomerate Merger, Wealth Redistribution

    and Debt,

    by Chun

    H.

    Lam

    and Kenneth

    J .

    Boudreaux

    83-121 Differences

    Between

    Futures

    and Forward Prices:

    An Empirical

    Investi

    gation of the Marking-To-Market Effects, by Hun

    Y.

    Park

    and Andrew H.

    Chen

    83-122

    The

    Effect

    of Stock-for-Debt

    Swaps on Bank

    Holding Companies,

    by

    Jonathan

    A. Scott , George H. Hempel, and

    John W

    Peavy, I I I

    84-100

    The

    Low Price Effect:

    Relationship with

    Other Stock

    Market

    Anomalies,

    by David A.

    Goodman

    and

    John

    W

    Peavy,

    III

    84-101 The Risk

    Universal

    Nature

    of the Price-Earnings

    Anomaly, by David A.

    Goodman

    and

    John W. Peavy, III

    84-102

    Business

    Strategy

    and

    the

    Management

    of the

    Plateaued Performer, by

    John W.

    Slocum,

    Jr . William

    L.

    Cron,

    Richard W.

    Hansen, and

    Sallie

    Rawlings

    84-103 Financial Planning for Savings

    and Loan

    Institutions - -A New Challenge,

    by Chun

    H. Lam

    and

    Kirk

    R. Karwan

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    84-104

    B ank

    Performan

    ce as the Economy

    Reb

    ounds,

    y

    Jonath

    an A.

    Sc

    ott and

    George

    H. Hempel

    84

    -105 The Optim

    ality

    of Multipl

    e

    Inv

    estment Manag

    ers: Num

    erical Examp

    les,

    b

    y

    Chr

    istopher

    B. Barry

    an

    d Laura T.

    Starks

    84-200 Mi

    crocomputers

    in Loan M

    an ag emen t ,

    y Chun H.

    Lam an d G eo r

    g e

    H.

    Hempe

    l

    84-201

    U se

    of

    Financial

    Planning

    Languages

    for

    the

    Optimization of

    Generated

    N

    etworks

    for E q u ip men

    t Replacem

    ent, by Jay E

    . A ro n so n an

    d Julius S.

    Ar

    onofsky

    84-30

    0

    R

    eal

    Estate Investme

    nt F

    unds: Perfo

    rmance and

    Po

    rtfolio

    Consid

    erations,

    y

    W.

    B

    . B rueggema

    n, A.

    H.

    C he

    n, and T . G

    .

    Thibodeau

    84-301

    A

    New Wrink

    le

    in Corpora t

    e Finance:

    Levera

    ged Preferre

    d Financing

    ,

    y Andrew

    H. Chen and

    John

    W K

    ensinger

    84-400 Reach

    ing the

    C

    hanging

    Woman Consumer

    :

    An Experim

    ent

    in A

    dvertising,

    by Th

    omas E.

    Barry, Mary

    C. Gil

    ly

    and Lindley

    E. Do

    ran

    84-

    401 Foreca

    sting, Repo

    rting, an d C o

    p in g with

    Systemati

    c Risk, y Mar i

    on G.

    Sobol and

    Gail E. Farrelly

    84-402 Man

    agerial Inc

    entives in Port

    folio M an

    agement: A

    New

    Motive for the Use

    of

    Multiple M

    anagers, by Chr

    is topher

    B. Barry an d

    Laura T .

    Starks

    84-600 Under

    standing S

    ynergy: A

    Con ceptu

    al

    a

    n d Empir

    ical Researc

    h Propos

    al,

    y W

    illiamR.

    Bigler, Jr

    84-60

    1 Managing

    fo

    r

    U

    niqueness: Some

    Distinction

    s for Strat

    egy, by

    William

    R. Big

    ler,

    Jr

    84-602

    Firm Performance

    M easurement

    Using

    Trend,

    Cyclical,

    an d

    Stochastic

    Compo

    nents, by Richard

    A. Betti

    s

    an

    d Vijay M ah

    ajan

    84-603

    Sma

    ll

    Busines

    s Bank

    Len

    ding:

    Both

    Sides are W

    inners,

    by

    Neil

    C.

    Ch

    urchill and Vir

    ginia L . L

    ew is

    84-700

    As

    sessing

    the Impa

    ct of

    Market Inte

    rventions on Firm

    's P