Stand & Stare: Pull & Bear Take to the Road

8
small, tasty & good for U... VMU Stand & Stare: Pull & Bear Take to the Road VMU10 ...from VM-Unleashed Ltd

description

The anti-corporate momentum builds as recognised brands balance the safety of recognition and loyalty with the excitement of individual assortments, personal enhancements and store environments that look like they come off the back of a lorry rather than the end of the corporate conveyer belt. Pull & Bear, from the biggest brand house about, have a new store, urban and improvised, re-stressed and distressed.

Transcript of Stand & Stare: Pull & Bear Take to the Road

Page 1: Stand & Stare: Pull & Bear Take to the Road

small, tasty & good for U... VMU

Stand & Stare:

Pull & Bear Take to the Road

VMU10

...from VM-Unleashed Ltd

Page 2: Stand & Stare: Pull & Bear Take to the Road

small, tasty and good for U... VMU

VMU10

https://www.facebook.com/vmunleashed.Ltd

http://www.pinterest.com/vmunleashed

The anti-corporate momentum builds as recognised brands balance the safety of recognition and loyalty

with the excitement of individual assortments, personal enhancements and store environments that

look like they come off the back of a lorry rather than the end of the corporate conveyer belt.

Pull & Bear, from the biggest brand house about, have a new store, urban and improvised, re-stressed

and distressed. The logo is viewed through the glass blocked windows of the municipal shelter, whilst

tiles and timbers, the remnants of a ruined landscape, are used to create the tables, fixtures and focal

points.

The assortment is mixed with originality, imagination and unusual juxtapositions away from historical

categories, whilst unit depth, table piles and the order of colour and fashion position are all for

experimentation for the pleasure of the modern customers delectation.

The abandoned Beetle drives a solitary path through brand convention as this innovative emporium

tests the limits of brand conformity, and the battle for loyalty enters an ever more familiar territory.

Stand & Stare:

Pull & Bear Take to the Road

Page 3: Stand & Stare: Pull & Bear Take to the Road

small, tasty and good for U... VMU

VMU10

https://www.facebook.com/vmunleashed.Ltd

http://www.pinterest.com/vmunleashed

Page 4: Stand & Stare: Pull & Bear Take to the Road

small, tasty and good for U... VMU

VMU10

https://www.facebook.com/vmunleashed.Ltd

http://www.pinterest.com/vmunleashed

Page 5: Stand & Stare: Pull & Bear Take to the Road

small, tasty and good for U... VMU

VMU10

https://www.facebook.com/vmunleashed.Ltd

http://www.pinterest.com/vmunleashed

Page 6: Stand & Stare: Pull & Bear Take to the Road

small, tasty and good for U... VMU

VMU10

https://www.facebook.com/vmunleashed.Ltd

http://www.pinterest.com/vmunleashed

Page 7: Stand & Stare: Pull & Bear Take to the Road

small, tasty and good for U... VMU

VMU10

https://www.facebook.com/vmunleashed.Ltd

http://www.pinterest.com/vmunleashed

Page 8: Stand & Stare: Pull & Bear Take to the Road

VM-unleashed Ltd!

11 Moat Farm

Royal Tunbridge Wells

Kent TN2 5XG

UK

Tim Radley

Managing Director

[email protected]

07967 609849

www.vm-unleashed.com

small, tasty & good for U... VMU ...from VM-Unleashed Ltd