Stalking for fun and profit Brendan Maher [email protected] @bmahersciwriter.

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Stalking for fun and profit Brendan Maher [email protected] @bmahersciwriter

Transcript of Stalking for fun and profit Brendan Maher [email protected] @bmahersciwriter.

Page 1: Stalking for fun and profit Brendan Maher b.maher@us.nature.com @bmahersciwriter.

Stalking for fun and profit

Brendan Maher

[email protected]

@bmahersciwriter

Page 2: Stalking for fun and profit Brendan Maher b.maher@us.nature.com @bmahersciwriter.

Quick disclaimer

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About Nature features

Typically between 2 and 4 pages (1600-3200 words).

In-depth analysis of science, scientists, sci-policy intersections and the scientific process.

Strong narrative and vivid characters — a story that you read to the end without meaning to.

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Stalk your stories

http://bit.ly/yGpzoU

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About Nature features

Nature 475, 156-158 (2011)

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Twila Brase

It is difficult to write her off as a conspiracy theorist: she simply doesn't sound like one, even when, 4.5 minutes into making the case against screening, she suggests that "some researchers" might be trying to convince the state to test day-old infants for genes linked to "a tendency towards violence".

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The Pitch

Privacy Versus Progress: Taking Sides Over Newborn ScreeningTwila Brase is not glamorous or, in most circles, famous. Until recently, she was an unassuming nurse from Minnesota; currently, she works for less than $50,000 running a small non-profit out of a dreary office in St. Paul. … For most of the last two years she has focused on various policy issues related to health-care reform, but recently, she turned her attention to newborn screening and biobanking, arguing that parents weren't being adequately consented and that their children's DNA samples (technically, their bloodspots) were being more or less secretly kept on file by the government.

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Pitching like a stalker

Obsess about your subject Find the angle that the outlet will care

about Make it read like a story that you want

to read (and write) Identify the tension point Make it easy for the editor to ‘get it’

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Stalk your editor

What they post is what they are proud of, excited by

Everyone loves compliments; especially insightful ones

Make them take notice of the quality of your ideas

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Warning: they may stalk you back