SS13 brochure
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Transcript of SS13 brochure
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Praised in the international media as a bold and creative brand – focusing on playfulness and comfort – Ígló Kids have a fresh take on children fashion with its unique style – representing the best that childhood has to offer.
Since creation in 2008, Ígló Kids has established itself as a creative force and has steadily grown in the nurturing hands of the dedicated Ígló team, lead by head designer and owner, Helga Ólafsdóttir.
The philosophy is simple: To create children’s clothes that are stylish and beautiful without ever compromising on comfort and practicality.
Ígló Kids focuses on enhancing the lives of children by creating quality products that positively infl uence the way they look, feel, play and experience their environment.All pieces have ingenious details such as ruffl es, bows, elbow patches and prints and are designed to be ‘every day favorites’ using only exceptional fabrics to ensure maximum wear and tear resistance.
The Ígló collection is broken down into two age groups, Ígló Baby for new-borns to 18 months & Ígló Kids for boys and girls from 2-12 years.
“I was inspired by children who love to play freely and spontaneously using nature as their playground. Through innocence, children express themselves in peculiar and unpredictable ways using their inhibited imagination to create their own playful world. This world continues to surprise and challenge the imagination of the adults.
I would like to invite you to the harmonious world of Ígló Kids that is full of surprises. I love to mix and match clothing, colours and patterns, therefore our Spring/Summer 2013 collection is heavily infl uenced by nature. I used intriguing animals such as lions, wolves and bunnies combined with various patterns like stripes, bows and dots making the collection more appealing to children.
The colour mixes and shades I chose for this collection were gray and brown combined with bright colors. I used lime and lemons, sweet colors of strawberries and cherries mixed with fl ower print and romantic lace for the girls. Differently, for the boys I chose the color sky blue and gingham print.”
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Thanx to the fun and lovely:
Arndís, Baldvin, Berglind, Bjarki, Elena, Emilía,
Eva, Fanney, Grímur, Hrafnhildur, Jörundur,
Kamilla, Katla, Kormákur, Salka, Úlfur & Viktoría.
Photographer:
Íris Dögg Einarsdóttir
Head of design:
Helga Ólafsdóttir
Props & brochure design:
Karitas Pálsdóttir
Ígló kids // [email protected] // www.iglokids.com