Springbot 2014 - A Year in Review
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Transcript of Springbot 2014 - A Year in Review
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Springbot2014A YEAR IN
REVIEW
CUSTOMERREVENUEincreased by
43%
revenue tracked and optimized bySpringbot
is 10x higher50%
mobile traffic increased by
mobile revenue DOUBLED&
$ $$$$$$$$$$
25-3420%
35-4423% 45-54
26% PayPal usage increased from
18% to 24%
16,455,765customer insights
5,981,659product insights
24,595marketing actions
Smarter data-drivenmarketing
up to date
CHANGING PAYMENT TYPES
HOLIDAY SEASON
2X REVENUE GROWTHcompared to industry average
17X INCREASEin Springbot generated revenue
16X INCREASEin mobile revenue
sources: Springbot Mobile eGuide2013-2014 Springbot Data MetricsShop.org 2014
% PURCHASES BY AGE GROUP
MAGENTO GOLDTECHNOLOGY PARTNER
NAMED MAGENTOSTAFF PICKin 2014 & 2015
Real-timecustomer
data analyzed
Product datainsights to
increaseconversion
Marketingactions
tracked andoptimized
number of PURCHASES
increased by
31%
Springbot customers achieved...
18-242.5%
55-6419%
65+9.5%
% PURCHASES BY GENDER
women58%
men42%