Spree Product Recommenations Using Prediction.io
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Spree Product Recommendations (No data scientists required!) By David Jones Resolve Digital - @d_jones
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Slides from a talk at Spree Conf 2014 on using Prediction.io to improve the customer experience and sales on ecommerce sites.
Transcript of Spree Product Recommenations Using Prediction.io
Spree Product Recommendations
(No data scientists required!)
By David Jones Resolve Digital - @d_jones
Amazon’s sales jumped ~29% after adding
recommendation features*
*“Amazon's recommendation secret” http://tech.fortune.cnn.com/2012/07/30/amazon-5/
David Jones, @d_jones
Product Recommendations
✓ Better user experience
✓ More pages viewed per visitor
✓ Higher conversion rate
✓ Higher average order size
✓ Win-win for customers and store owners
David Jones, @d_jones
The problem⨯ Requires a solid understanding about
machine learning
⨯ You need a data scientist to run it
⨯ Out of reach for small/medium sized stores
David Jones, @d_jones
Prediction.IO✓ Open Source
✓ Deploy yourself or instantly on Amazon’s Cloud
✓ Cheap to run (starts at $0.06/hr)
✓ Developer friendly API
✓ Easy to use admin UI
David Jones, @d_jones
ratings
product views
orders
David Jones, @d_jones
David Jones, @d_jones
One important thing• Existing data is key:
• Quality
• Quantity
• No existing data? Start logging data today, add recommendations later.
Deploy Server
David Jones, @d_jones
David Jones, @d_jones
David Jones, @d_jones
Ruby SDK
Thank youDavid Jones - @d_jones
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