Chapter 1

Understanding Workplace Communication 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

1-* 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

The importance of communication in businessCurrent challengesThe three main categories of communication in businessFormal and informal networksBusiness communication as problem solvingThe contexts of business communicationThe business communication processChapter Overview

1-* 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

The need for expanded media literacyIncreased globalism and workplace diversityIncreased need for strong analytical skillsIncreased focus on ethics and social responsibilityCommunication Challenges

1-* 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

Nature of the businessSize and complexityIndustry environmentstable or volatile?Geographic dispersionOrganizational cultureFactors Impacting Communication

1-* 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

A Model of Business Communication

1-*

The Bottom Line

The goal of business communication is to create a shared understanding of business situations that will enable people to work successfully together.

******