SPONSORSHIP PROSPECTUS...2016 Event Professionals Track 2016 Hospitality Professionals Track Cvent...

SPONSORSHIPPROSPECTUS

MONDAY–WEDNESDAY JUNE 12–14, 2017TUESDAY–FRIDAY JUNE 13–16, 2017

HOSPITALITYEVENT

For more information, [email protected]

CVENTCONNECT.COM

http://www.cventconnect.com

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2016 Sponsors & Partners

2016 Attendees

Attendance Breakdown for Cvent CONNECT 2016

2016 Event Professionals Track

2016 Hospitality Professionals Track

Cvent CONNECT Trade Show

Tier 1 – $75,000

Tier 2 – $50,000

Tier 3 – $25,000

Partners – $25,000

Sponsorship Matrix

À La Carte Sponsorship

À La Carte Sponsorship Matrix

TABLE OFCONTENTSCvent CONNECT is a great

opportunity for us to meet and network with industry meeting planners through education and appointments.

The ability to have appointment-based networking with pre-qualified prospects continues to drive our participation in Cvent CONNECT.

Brett HatchSr. Director, Global Corporate Gifts

MAUI JIM

“

CVENT CONNECT 2016

SPONSORS & PARTNERS

PAGE [email protected]

CVENT CONNECT 2016

ATTENDEES


ATTENDANCE BREAKDOWNFOR CVENT CONNECT 2016


of Attendees were Event Professionals

25%of Attendees were

Hospitality Professionals

1,108Planner Organizations

Attended

367Hospitality Organizations

Attended

+1MTwitter impressions

during Cvent CONNECT

+18KSnapchat Geo-filter views

and 382 filters uses

97%of Attendees Downloaded the Cvent CONNECT Mobile App

75%

ATTENDANCE OVER TIME

2014

1,400+

2,300+2,800+

2015 2016

+2.4KTweets on #CventCONNECT

with 527 unique contributors

100% GROWTHfrom 2014-2016

CVENT CONNECT 2016

EVENT PROFESSIONALSTRACK

BREAKDOWN OF CORPORATE AUDIENCE19%

16% 14% 14%10%

Healthcare, Biotech & Pharmaceuticals

Financial Services

Business Services

Software & Internet

Manufacturing

62% Corporate

27% Association / Non-Profit / Education / Government

11% Partner Agencies

BREAKDOWN OF EVENT PROFESSIONALS


TOP REPRESENTED US STATES

CA17%

TX7%

IL7%

NY5%

DC5%

FL4%

GA4%

AZ3%

MN3%

PA

CO3% MO

3%VA

WA3%

3%

3%

NJ4%

MA3%

35%Corporate Attendees from Organizations with over $1B in Revenue

45%Corporate Attendees from Organizations with over 1,000 Employees

24% Increase in Event Track Attendees from 2015 to 2016


$4B Sourced by Attending Organizations

45% of attendees had a meetings and events budget over $1M

TOP 5 VERTICALS ATTENDEES WANTED TO MEET WITH

Incentive / Gift

Destination Management Company

A / V

Exhibition Management

Travel / Transportation

REQUIRED ROOM NIGHTS FOR TYPICAL EVENT

38%22% 20% 12% 8%

Under 100 101–200 201–500 501–1,000 Over 1,000

AVERAGE MEETING & EVENT ATTENDANCE

46%

25%14% 8% 4%

Under 250 251–500 501–1,000

3%Over 5,0001,001–2,500 2,501–5,000


MEETINGS HOSTED IN THE FOLLOWING REGIONS

MIDWEST – 71%

SOUTH – 74%

NORTHEAST – 72%

WEST – 78%

CANADA31%

EUROPE33%

AFRICA / MIDDLE EAST

12%

ASIA / PACIFIC21%

LATIN AMERICA / CARIBBEAN 26%

UNITED STATES


CVENT CONNECT 2016

HOSPITALITY PROFESSIONALSTRACK

Corporate Hotel Chain Executives

20% 18%36%Chain Hotels Independent Hotels Destination Management

Organizations

14%

Hotel Management Companies

1%2%Hotel Ownership

GroupsHospitality Ad

Agencies

5%

13%INCREASE IN HOSPITALITY

TRACK ATTENDEES

from 2015 to 2016

4%Other


TOP REPRESENTED US CITIES

Las Vegas

New York CityChicago

Dallas

San Francisco

Orlando

Miami

Washington

Boston

Los Angeles

of attendees were Director Level or Higher

+50%


CVENT CONNECT 2016

THE TRADE SHOWConnect face-to-face with over 2,000 of Cvent’s most qualified planners who book $4 billion of group business every year. Pre-scheduled 1:1 appointments help facilitate business onsite, driving unbeatable efficiency and uncovering quality leads in just one day.

6,565Total appointment requests

received from planners

5:1Planner to Exhibitor Ratio

39Appointment

requests per booth

I noticed the planners who came through the trade show had physical leads in their hands.

From a hotel point of view, that ROI is amazing. That proves Cvent CONNECT’s value right there.

Dione WilliamsDirector of National Accounts

HOTEL IRVINE

“


2016 EXHIBITORS INCLUDED

CVENT CONNECT 2017

TIER 1 – $75,000TRADE SHOW• 1 custom premier booth with prominent location in the trade show

• 20x20 space in prime location on show floor, with up to 3 single kiosks and ability to order furniture through the conference DMC

• 3 appointment schedules during the trade show

BOOTH• Additional 10x10 space during the Event track

REGISTRATION• 5 complimentary registrations with access to the Full Conference,

including all meals and networking events

CUSTOMER CONFERENCE PASSES• 10 complimentary registrations for your top planner clients

(subject to final approval by Cvent)• Not applicable to sponsor employees

SOCIAL WALL PROMOTION• 1 custom post on Cvent’s Social Wall to be displayed

throughout Cvent CONNECT

SOCIAL MEDIA PROMOTION• Promotion on all of Cvent’s Social Media Networks:

Facebook, LinkedIn, Twitter, Instagram

PRE-CONFERENCE EMAIL• Inclusion within pre-conference email with other sponsors

promoting Cvent CONNECT

PUSH NOTIFICATION• (1) Dedicated push notification within the mobile app during

the Event Professionals Track

CVENT CONNECT WEBSITE• Logo on the sponsor section

BRANDING• Prominent on-site signage• Recognition / Thank you in General Session

CONFERENCE MOBILE APP• Logo• 100 word description• Banner Ad• Ability to link to featured content

GUEST BLOG POST• Educational post pre or post Cvent CONNECT on Cvent’s

Event Planning Blog


Where are we going to see a new customer? Where are we going to see a customer that is a high-level influencer or recommender?

These are the customers that are using Cvent; and Cvent CONENCT gave us this opportunity. The show certainly proved to be more than worth it.”

Darren GreenSVP of Sales

LA TOURISM AND CONVENTION BOARD

“

Select from one of the below:

KEYNOTE INTRODUCTION (SOLD)Position your company and brand front and center during CventCONNECT’s most highly attended session. This Keynote will bring together the entirety of Cvent CONNECT’s buyer and supplieraudiences. Previous Keynote speakers include Arianna Huffington and Jillian Michaels.

REGISTRATION AREA (1 AVAILABLE)Sponsor the area where every conference attendee begins his or her Cvent CONNECT experience. Your company’s name and logo will be prominently displayed on signage in the registration area and your promotional material will be available at registration counters (3,000 promotional pieces provided by sponsor).

WELCOME RECEPTION (1 AVAILABLE)Host the conference kick-off party! Put yourself in the center of a premier setting with strong attendance and lively conversation. Directly connect your brand with attendees during the conference’s opening reception.

CONFERENCE DÉCOR SPONSOR (SOLD)This exclusive sponsorship provides all the excitement and sets the tone for the entire conference. The decorations are designed to incorporate the annual conference theme and Cvent will provide recognition throughout the conference.

AUDIO VISUAL SPONSOR (SOLD)What better way to get your name out there than to have people staring at it all day as they listen to the educational sessions? Each session is provided an audiovisual package, including screen, lectern and microphone. Your company’s logo will be integrated into the presentation that is shown in between sessions in the general session room.

TRAVEL (1 AVAILABLE)As the official travel sponsor of Cvent CONNECT, your company will extend its influence as a leading provider of airfare or travel services for the meetings and events industry. Directly engage with buyers to show them why they should choose your company to book travel for their meetings and events. Position your company front and center among the industry’s top buyers, properties, and destinations.


CVENT CONNECT 2017

TIER 2 – $50,000TRADE SHOW• 1 double booth within the trade show• 2 appointment schedules during the trade show

REGISTRATION• 5 complimentary registrations, with access to the full

conference, including all meals and networking events


(subject to final approval by Cvent)

SOCIAL WALL PROMOTION• 1 custom post on Cvent’s Social Wall to be displayed

throughout Cvent CONNECT



PRE-CONFERENCE EMAIL• Inclusion within pre-conference email with other sponsors

promoting Cvent CONNECT


BRANDING• On-site signage

CONFERENCE MOBILE APP• Logo• 75 word description• Ability to link to featured content


BREAKFAST (2 AVAILABLE)Your company will be featured as the exclusive sponsor for the most important meal of the day. We can work with you to create a unique experience that can kick everyone’s day off in a great way.

ATTENDEE LOUNGEA space where attendees can gather to network, facilitate meetings and catch up on emails. This space will be open during the whole duration of CONNECT, creating added exposure for your company.

LUNCHEONGrab the attention of conference attendees during the mid-day lunch break. We can work with you to create a unique experience for the mid-day break.


During Cvent CONNECT we had 3 members of our sales team attend, and we each walked away with 5 potential pieces of new business at a bare minimum.

Hannah ReedySales Manager

DESTINATIONS BY DESIGN

“

CVENT CONNECT 2017

TIER 3 – $25,000TRADE SHOW• 1 single booth in the trade show• 1 appointment schedule during the trade show

REGISTRATION• 2 complimentary registrations to the full conference, with access

to the full conference, including all meals and networking events









NETWORKING BREAKSDirectly engage with Cvent CONNECT attendees as they unwind during designated networking breaks. Take advantage of this opportunity to interact with attendees in a more casual setting.

GRAB & GO LUNCHPut your brand directly on the lunch packages served on the last day of Cvent CONNECT. Let your logo be the last thing they see before returning home.

BREAKOUT EDUCATION SESSIONSSession sponsorships of Cvent CONNECT allow your company to be branded front-and-center during one of our interactive educational sessions.

ROUNDTABLE TOPICPosition your brand as a thought leader in the meetings and events industry by sponsoring a roundtable discussion topic.


CVENT CONNECT 2017

PARTNERS – $25,000TRADE SHOW• 1 single booth in the trade show• 1 appointment schedule during the trade show

PARTNER AREA• 1 tabletop in recognized partner area – open during

Event Professionals Track (subject to availability)

REGISTRATION• Based on your partner level with Cvent, your organization may have

up to 5 registrations to the full conference, including all meals and networking events









BREAKOUT EDUCATION SESSIONSSession sponsorships of Cvent CONNECT allow your company to be branded front-and-center during one of our interactive educational sessions.

NETWORKING BREAKSDirectly engage with Cvent CONNECT attendees as they unwind during designated networking breaks. Take advantage of this opportunity to interact with attendees in a more casual setting.

TRANSPORTATIONPut your brand front and center as attendees arrive and leave Cvent CONNECT. Sponsor travel to and from the airport.

GRAB & GO LUNCHPut your brand directly on the lunch packages served on the last day of Cvent CONNECT. Let your logo be the last thing they see before returning home.

ROUNDTABLE TOPICPosition your brand as a thought leader in the meetings and events industry by sponsoring a roundtable discussion topic.


Sponsoring Cvent CONNECT allows us to be exposed to so many meeting planners and corporate level planners that we would never get the opportunity to be involved with if we were at a traditional conference.

We as a company are truly gaining high exposure, new contacts, new leads, and new avenues of business.

Gary BordmanPartner

EVERYTSR WEST

“

TIER 1 TIER 2 TIER 3 PARTNER

$75,000 $50,000 $25,000 $25,000

Appointment Schedules during the Trade Show 3 2 1 1

Booth Type: Trade Show Premium Double Single Single

Additional 10x10 space for duration of Event Track Yes No No No

Complimentary registration for full conference (Hospitality & Event Track) 5 3 2 2* (up to 5)

Complimentary Customer Conference Passes during Event Track (approved by Cvent) 10 10 5 5

Social Wall Promotion Yes Yes No No

Social Media Promotion Yes Yes Yes Yes

Pre-Conference Email Promotion (inclusion in email) Yes Yes No No

Push Notification within the Event Mobile App Yes No No No

On-site Signage Yes Yes Yes Yes

Logo on Conference Website Yes Yes Yes Yes

Logo in Mobile Event App Yes Yes Yes Yes

Company Description in Mobile Event App Yes Yes Yes Yes

Guest Blog Post 1 0 0 0

*The number of full conference registrations is determined by Partnership Tier with Cvent.

CVENT CONNECT 2017

SPONSORSHIP MATRIX


TRADE SHOW FLOOR SIGNAGE(5 AVAILABLE) – $2,500 EACH

Increase your brand exposure with custom floor graphics in high traffic areas such as the trade show or the hallway leading to General Session! Sponsors will produce artwork based on the specifications provided by Cvent.

Sponsorship Includes:• 2 color sponsor logo included on designated floor signage

BAG INSERT (FLYER OR BROCHURE)(5 AVAILABLE) – $3,500 EACH

Get your message in the hands of decision makers and potential customers with a custom insert in the trade show Swag Bag - provided to all participants at the trade show. Take advantage of this highly visible marketing option and reach the most engaged attendees at the conference.

Sponsorship Includes:• Custom collateral designed by sponsor, either flyer or brochure


TRADE SHOW FLOOR MAP(1 AVAILABLE) – $5,000

Over 1,500 sets of planner eyes will see your logo featured on the go-to piece of on-site signage, the trade show floor map!

Sponsorship Includes:• Full color sponsor logo included on each of the trade show floor maps

SNAPCHAT FILTER(3 AVAILABLE) – $5,000 EACH

Maximize your presence beyond the conference doors with your own branded geo-filter on Snapchat! While attendees document their experience, your self-designed artwork will be seen by their followers far and wide.

Sponsorship Includes:• Custom branded Snapchat filter designed by sponsor that will be

available in specific areas of the conference space (subject to final approval by Cvent)

CVENT CONNECT KOOZIE(1 AVAILABLE) – $5,000

The gift that keeps on giving! Build brand recognition with your company’s logo on the compact reusable Cvent CONNECT koozie! Help keep attendees’ drinks cold while keeping your logo cool.

Sponsorship Includes:• Company logo branded on each koozie


CVENT CONNECT 2017

À LA CARTE SPONSORSHIPA La Carte sponsorship and marketing opportunities are only available for purchase by existing sponsors and trade show exhibitors.


MOBILE CHARGING STATION(7 AVAILABLE) - $5,000 EACH

Looking for a great way to “connect” your company with conference attendees? Take advantage of this opportunity to allow attendees to charge their mobile devices while on site at the conference compliments of your custom branded mobile charging station.

Sponsorship Includes:• Custom branding on panels• Additional details to be provided by Cvent

PREMIER TABLES FOR KEYNOTE SESSIONS(3 AVAILABLE) – $5,000 EACH

Brand the best seat in the house during Cvent CONNECT’s exciting Keynotes Sessions by having your company customize a premier table at the front of the room during Keynotes and General Sessions.

Sponsorship Includes:• Exact details to follow

CVENT CONNECT SELFIE-STICK(1 AVAILABLE) – $15,000

Place your brand where everyone is looking – at the camera of course!Our selfie sticks were the BIGGEST hit at Cvent CONNECT last year. Attendees bring them everywhere–sessions, networking breaks and at our nightly events!

Sponsorship Includes:• Company logo included on the Cvent CONNECT Selfie Stick


HOTEL ROOM GIFT DROP(ONLY 1 LEFT) (2 SOLD) - $25,000 EACH

Welcome conference attendees back to their rooms after a long day with a sweet gift. This is the perfect way to capture the attention of an attendee with a fun promotional item or informational piece distributed by the hotel. Sponsor must provide the gift and ship to the host hotel.

Sponsorship Includes:• Delivery of provided item to all conference attendees

staying within the hotel room block.

SURVIVAL KIT(1 AVAILABLE) – $20,000

Cvent CONNECT attendees work hard and play even harder! The survival kit is one of the most anticipated giveaways to receive at the conference. Help attendees get through the day after a night of fun with all the essentials and your company logo branded on the kit! There is opportunity to turn this into a hotel room gift drop as well.

Sponsorship Includes:• Exact details to follow

BRANDED USB(1 AVAILABLE) – $20,000

Increase awareness of your company the economical way. Help each Cvent CONNECT attendee save their work by sponsoring a USB flash drive. Your brand will continue to pop up as they use the drive long after the conference ends.

Sponsorship Includes:• Company logo branded on each USB flash drive



We have seen incredible value out of this sponsorship and we’re really happy to be a part of it. In the last two years, we’ve seen significant growth within attendance and really look forward to next year.

If we’re going to invest in a conference, Cvent CONNECT is one we invest in.

Eric BastineAV CONCEPTS

“

CONFERENCE NOTEBOOK(1 AVAILABLE) – $20,000

Given to each attendee, the official Conference notebook will sport your logo as Cvent CONNECT innovators jot down their notes. Position your company as a thought leader every time attendees go to write or review their own big ideas.

Sponsorship Includes:• Company logo branded on each notebook


CVENT CONNECT WATER BOTTLE(SOLD) – $25,000

Help keep Cvent CONNECT conference attendees hydrated during their stay in Vegas! Be the exclusive sponsor of the Cvent CONNECT water bottle. This highly visible sponsorship will ensure your brand gets in the hands of each of our attendees.

Sponsorship Includes:• One color sponsor logo branded on the water bottle


TRADE SHOW SWAG BAGS(1 AVAILABLE) – $25,000

Get your company in the hands of over 1,500 planners by sponsoring the bags they use to collect swag during the trade show. Given out upon entrance to the trade show, your brand logo will be walking the entire show floor!

Sponsorship Includes:• Company logo branded on each bag



CVENT CONNECT 2017

À LA CARTE SPONSORSHIP MATRIX

SPONSORSHIP AVAILABLE SPONSORS PRICE

Trade Show Floor Signage 5 $2,500 each

Bag Insert (Flyer or Brochure) 5 $3,500 each

Trade Show Floor Map 1 $5,000

Snapchat Filter 3 $5,000 each

Cvent CONNECT Koozie 1 $5,000

Mobile Charging Station 7 $5,000 each

Premier Tables for Keynote Sessions 3 $5,000 each

Cvent CONNECT Selfie-Stick 1 $15,000

Hotel Room Gift Drop ONLY 1 LEFT (2 SOLD) $25,000 each

Survival Kit 1 $20,000

Branded USB 1 $20,000

Conference Notebook 1 $20,000

Cvent CONNECT Water Bottle SOLD $25,000

Trade Show Swag Bags 1 $25,000


For more information, [email protected]

CVENTCONNECT.COM

http://www.cventconnect.com

SPONSORSHIP PROSPECTUS...2016 Event Professionals Track 2016 Hospitality Professionals Track Cvent...

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