SPONSORSHIP BROCHURE - Les Victoires du regard...MEDIA RELATIONS • Mention in several news...
Transcript of SPONSORSHIP BROCHURE - Les Victoires du regard...MEDIA RELATIONS • Mention in several news...
SPONSORSHIP BROCHURE
NOVEMBER 2015 TO APRIL 2016victoiresduregard.com
PRESENTED BY
197COUNTRIES
4 CATEGORIES
15 FINALISTS
4WINNERS
2
“The eyes have one language everywhere.” - G. HERBERT
OVER 100 000€ IN PRIZES
Les Victoires du Regard is the International Eyelash Extension Competition.The competition, established to recognize the exceptional talent of eyelash extension artists, attracts the best from around the world to assess their
creativity and technical skills.This international event aims to promote the profession by awarding annual
prizes.Les Victoires du Regard, hosted by international publisher Les Nouvelles Esthétiques & Spa, the world’s number one trade publication, will welcome the Competition finalists to a unique event combining talent and influencers from
all over the world that will be held in Paris in April 2016.
A Victoires du Regard prize is more than a nomination. It also represents an accomplishment in the field of beauty. The Grand Prize winner will be crowned International Eyelash Extension Champion in recognition of his or
her technical expertise and artistic expression.
ABOUT
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A WORLD OF EYELASH EXTENSION
PROFESSIONALS
FREELANCE
HOME-BASEDAESTHETICIAN
BEAUTY SALON
HAIRSALON
THE GLOBAL EYELASH EXTENSION MARKET
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*According to a 2014 Misencil study. According to Emilienne Balon, Director, Make-up Sector, Bourjois, LSA, 2014. LSA, FFPS, October, 2013.
90% OF WOMEN CAN NO LONGER DO WITHOUT THEIR EYELASH EXTENSIONS*
EYELAHS EXTENSION SECTOR = 40% OF THE TOTAL MAKE-UP MARKET*
16 BILLION EUROS: BEAUTY MARKET SALES IN
FRANCE, THE COUNTRY’S 4TH LARGEST
ECONOMIC SECTOR
€
1 representative chosen in each category (Lash Specialist, Lash Stylist and Lash Expert) to take part in the Grand Finale
4 grand prize winners, each representing the profession’s ultimate artist in their respective category
LASH SPECIALIST : INDIVIDUAL LASHNatural effect, black
LASH STYLIST : INDIVIDUAL LASHSophisticated effect, theme: MOVIE, lashes in authorized colours and make-up
LASH EXPERT : VOLUMESophisticated effect, 2D - 6D volume eyelash extensions applied to individual lashes only
RÉSEAUX SOCIAUXLikeMyLash: Facebook photo competitionNatural effect, with make-up, before and after photo
ALL EYES WILL BE ON LES VICTOIRES DU REGARDS
197COUNTRIES
4 CATEGORIES
15 FINALISTS
4 WINNERS
6
IMPORTANT DATES :
OCTOBER 01
Online communication plan launched
NOVEMBER 01
Press communication plan launched and online entries begin
DECEMBER 31
Deadline for entries through the official website
JANUARY 31
Deadline for submitting photos
FEBRUARY 19
Pre-selected finalists announced
APRIL 03
Finale in Paris
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ESTABLISHED IN 1952
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JAPANISRAEL GREECE SLOVAKIA
UNITED STATESCHINA
FRANCESPAIN BRAZILHONG KONG
LITHUANIA TAIWAN POLAND
SOUTH AFRICAITALY
UKRAINE ROMANIA
CANADACZECH REPUBLICBALTIC STATES
VISIBILITY EVERYWHEREONLINE
45 000 SUBSCRIBERS
460 000 + WEBISTE VIASITS
100 000 + FACEBOOK FANS FOR ALL
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INTERNATIONAL EDITION
VISIBILITY EVERYWHEREPRESS & PRINTS
17 400 SUBSCRIPTIONS
PRESS KIT IN THE MAGAZINE’S INTERNATIONAL EDITIONS
PUBLICITY & ARTICLES IN INTERNATIONAL EDITIONS
OVER 20,000 MAGAZINE INSERTS PRINTED
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VISIBILITY EVERYWHEREON SITE
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AT THE CONGRESS
TOTE BAGS WITH PARTNER LOGOS
SPONSORED BOOTH
BANNERS
PHOTO WALL WITH PARTNER LOGOS
GIFTS FOR CONGRESS VISITORS
GALA EVENING
BANNERS
PHOTO WALL WITH PARTNER LOGOS
PARTICIPANT GIFT PACKS
MENUS
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COMPETITION PROCESS BRINGING TOGETHER THE BEST
ENTRIES SUBMITTED THROUGH THE COMPETITION’S OFFICIAL WEBSITE: victoiresduregard.com
With: Category Selection
BEFORE/AFTER PHOTOS TAKEN OF SELECTED MODEL
PRE-SELECTION BY OUR PANEL OF INTERNATIONAL PROFESSIONALS
PRE-SELECTED FINALISTS ANNOUNCED
TRAVEL TO & ACCOMMODATION IN PARIS FOR THE FINALISTS
GRANDE FINALE IN PARIS
3 GRAND PRIZE WINNERS SELECTED
WORLD CHAMPIONSHIPPRIZES
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OVER 100 000€ IN GIFTS!
TRIP TO PARIS FOR THE 15 FINALISTS IN 3 CATEGORIES
GRAND GALA EVENING
GUARANTEED INTERNATIONAL MEDIA COVERAGE
THE FIRST-PRIZE WINNER IN EACH CATEGORY WILL RECEIVE:
€10,000€ IN GIFTS
NON-WINNERS FINALISTS IN EACH CATEGORY WILL RECEIVE:
2 000€ IN GIFTS
GRAND FINALESAVING THE BEST FOR LAST
26 000 PROFESSIONAL
VISITORS
À PARISEXHIBITION
CENTRE
46TH CONGRESS EDITION
WORLD’S NO1PROFESSIONAL BEAUTY CONGRESS
20 000m2
OF EXHIBITION SPACE
Photos : David Poirot
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AWARDS CEREMONY IN FRONT OF MORE
THAN
2 000 PEOPLE
Photos : David Poirot
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WHY BE A SPONSOR
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WORLDWIDE VISIBILITY THROUGH OUR INTERNATIONAL EDITIONS
DIRECT AND TARGETED IMPACT ON BEAUTY PROFESSIONALS
ASSURANCE THAT YOUR BRAND IMAGE WILL
BE ENHANCED BY THE NO. 1 BEAUTY MARKET
NETWORK
5 SPONSORSHIP LEVELS:
TO BE A SPONSORTHE BEST WAY TO ENHANCE YOUR BRAND
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VISIBILITY• Logo on the Competition’s official website
• Mention in official online competition communications
(newsletter + social networks)
• Logo on official Competition communications in print media
• Logo on all International Congress of Applied Aesthetics event display visuals
at the Porte de Versailles Exhibition Centre in Paris
• Logo on promotional material in Les Nouvelles Esthétiques
• Brand presented at the Competition’s booth at the Congress
• Posts on sponsored social networks
• Presence on the Competition’s official promotional items
MEDIA RELATIONS • Mention in several news releases
• Message or pamphlet inserted in the press kit (all items shall be submitted to the committee for approval)
PRIVILEGES • Thanked on stage during prize awarding
• Tickets to the Congress and VIP Room
• Option of offering gifts in a gift bag presented to the 15 Competition finalists
• 6 invitations to the Gala Evening
• 6 tickets to the International Congress of Applied Aesthetics
INVESTMENT 50,000€
PLATINUM SPONSOR
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VISIBILITY
• Logo on the Competition’s official website
• Mention in official online competition communications
(newsletter + social networks)
• Logo on official Competition communications in print media
• Logo on all International Congress of Applied Aesthetics event display visuals at the Porte de Versailles Exhibition Centre in Paris • Logo on promotional material in Les Nouvelles Esthétiques • Brand presented at the Competition’s booth at the Congress • Posts on sponsored social networks • Presence on the Competition’s official promotional items
MEDIA RELATIONS
• Mention in several news releases • Message or pamphlet inserted in the press kit (all items shall be submitted to the committee for approval)
PRIVILEGES
• Thanked on stage during prize awarding • Option of offering gifts in a gift bag presented to the 15 Competition finalists • Tickets to the Congress and VIP Room• 4 invitations to the Gala Evening• 6 tickets to the International Congress of Applied Aesthetics
INVESTMENT
20 000€
GOLD SPONSOR
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VISIBILITY
• Logo on the Competition’s official website
• Logo on all International Congress of Applied Aesthetics event display visuals at the Porte de Versailles Exhibition Centre in Paris • Logo on promotional material in Les Nouvelles Esthétiques
PRIVILEGES • Option of offering gifts in a gift bag presented to the 15 Competition finalists
• 2 invitations to the Gala Evening
• 4 tickets to the International Congress of Applied Aesthetics
INVESTMENT
10 000€
SILVER SPONSOR
20
VISIBILITY
• Logo on the Competition’s official website
• Logo on the official bag of the Competition
PRIVILEGES
• Option of offering gifts in a gift bag presented to the top
15 Competition finalists
• 2 invitations to the Gala Evening
• 4 tickets to the International Congress of Applied Aesthetics
INVESTISSEMENT
5 000€
BRONZE SPONSOR
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VISIBILITY
• Logo on the Competition’s official website
PRIVILEGES
• Option of offering gifts in a gift bag presented to the top 15 Competition finalists • 2 invitations to the Gala Evening• 4 tickets to the International Congress of Applied Aesthetics
INVESTMENT
2500€
PARTNER
22
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