Splitzee -- Overview 12-15-13
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Transcript of Splitzee -- Overview 12-15-13
![Page 1: Splitzee -- Overview 12-15-13](https://reader036.fdocuments.in/reader036/viewer/2022062707/5583bcb1d8b42a784f8b457f/html5/thumbnails/1.jpg)
Transforming the way people pool money.
OverviewDecember 2013
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The problem: we all pool money
Group gifting
Registries, wish lists
Expense sharingShared meals,
group travel, events
Fundraising
Charities, scholarships, personal
needs,community projects
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But the process sucks.
Chasing people down
Juggling cash and checks
Keeping track
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Splitzee removes the suckfrom pooling money.
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1 2 3
How Splitzee works
Create a‘Splitzee’
... online or from a mobile device
Invite friendsto contribute
... through your social network
Purchase from a Splitzee partner
... or cash out to your bank account
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Splitzee offers different products for different kinds of money pooling
Website integrations
and APIsButtons and widgets
capturing group-purchasing demand on
retailer sites
Registry andwishlist servicesFreestanding services for gathering and monetizing
aspirational purchases
Customcampaigns
Customized web and mobile collectionsfor specific uses
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Splitzee has a solution for all the ways we pool money today
Gifting Expense sharing
Fundraising
Registries, wish lists Shared meals, group travel, events
Charity, personal needs, scholarships
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Online retail partnerships jumpstart Splitzee’s growth
With online retail partners
Viral/consumer-only
Time
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Splitzee delivers new revenue to online retailers
New revenuefor onlineretailers
Retailerwebsite
integrations
Registry andwishlistservices
Customcampaigns
Grouppurchase
transactions
5%-25%of each sale
Commissionto Splitzee
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Market PotentialOnline retail is a $252 billion market, growing 29% annually
Three online registry categories represent a $14 billion market
Source: MaRS Commons,referralcandy.com
Online retail
$252 billion
Online wedding registriesOnline baby giftsOnline group travel
$7 billion$4 billion$3 billion
What else is out there?
Online registries
$14 billion
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Competition
Onlinecampaigns
Broad payment options
Product/purchase-oriented
‘Cash out to purchase’ options
Integrations with online
retailers
Group gifting
Expense sharing
Personal fundraising
Group purchasing platform
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Partner promotions
Active referral marketing
Promotional and media partnerships
Banner advertising
Publicity
Consumer acquisition strategyYear 2Year 1
Online retailer referrals
Contributor conversion
Inbound and social media marketing
Pay-per-click and online marketing
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Initial ProductDevelopment
Milestones
Fall
2012
Website
1.0Website
1.6
First
Retail partner
3Plug-inplatforms
1300Users
2500Users
December
2014December
2015
50Majorpartners
186kUsers
$6.5mProcessedfunds
250Majorpartners
460kUsers
$13mProcessedfunds
$100kProcessedfunds
Website
2.0ChromePlugin(Beta)
PartnerWidget(Beta)
December
2013
$200kProcessedfunds
8kUsers
December
2012
Retail Partner
Solicitation
$50kProcessedfunds
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Team
Brad HartmanCEO
Camelot Capital,LucidIQ
Andrei OprisanCTO
Wayfair, Lycos
Michael SattlerCOO
Punchey, Cauzoom,Endurance International
Wendy SavageOperations
Liberty Mutual, Goodwin Procter
Luke PetersonFounder
First Republic Bank,Wells Fargo
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“I’ve never seen a service like this.
It makes total sense and I will definitely be using it in the
future.”Customer Marchelle Lien, February 2013