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Transcript of speech ethics
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WEEK 4
ETHICS & PUBLIC
SPEAKINGCOURSE: GENERAL LANGUAGE
TRAINING
LECTURER: SABRINA MAHMOOD
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1) THE IMPORTANCEOF ETHICS
Speechmaking is a form of power andtherefore carries with it heavy ethicalresponsibilities.
Ethics is the branch of philosophy that dealswith issues of right and wrong in humanaairs.
Questions of ethics arise whenever we ask
whether a course of action is moral orimmoral, fair or unfair, just or unjust, honestor dishonest.
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Questions of ethics also come into play
whenever a public speaker faces an
audience.
Power of speech is often abused,
sometimes with disastrous results.
dolf !itler was un"uestionably a
persuasive speaker. !owever his aims
were horrifying and his tactics despicable.
!e remains to this day the ultimatee#ample of why the power of the spoken
word needs to be guided by a strong
sense of ethical integrity.
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s a public speaker, you will faceethical issues at every stage of thespeechmaking process$ from the initialdecision to speak through the %nalpresentation of the message.
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2) GUIDELINES FOR
ETHICAL SPEAKING
I MAKE SURE YOUR
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I MAKE SURE YOURGOALS ARE ETHICALLY
SOUND &our %rst responsibility as a speaker is to askwhether our goals are ethically sound.
'uring (orld (ar )), !itler stirred the *erman
people to condone war, invasion, and genocide.
+ore recently we have seen politicians and
public %gures e.g- ance rmstrong/ betray thepublic trust for personal gain, business leaders
who defraud investors of millions of dollars, etc. 0here can be no doubt that these are notworthy goals.
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II) BE FULLY PREPARED
FOR EACH SPEECH
&ou have an obligation$ to yourself andto your listeners$ to prepare fully everytime you stand in front of an audience.
0he person who makes a bad 12minutes speech to an audience of 322people wastes only a half hour of his
own time. 4ut that same speakerwastes 522 hours of the audience6stime. 0his should be a hanging oense7
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4ut neither the si8e nor the
composition of your audience changesyour ethical responsibility to be fullyprepared.
&our speech classmates are as worthy
of your best eort.
4eing prepared for a speech involveseverything from analy8ing your
audience to creating visual aids,organi8ing your ideas, to rehearsingyour delivery.
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s a speaker you have an ethicalresponsibility to consider the impact
and to make sure you have preparefully so as not to communicateerroneous information or misleadingadvice.
9o matter what the topic, no matterwhat the audience, you need to e#ploreyour speech topic as thoroughly as
possible.)nvestigate the whole story, learn aboutall sides of an issue, seek outcompeting viewpoints, get the facts
right.
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III) BE HONEST IN WHAT YOU SAY
9othing is more important to ethicalspeechmaking than honestly.
Public speaking rests on the unspokenassumption, that :words can be trustedand people will be truthful;.
(ithout this assumption, there is no basis
for communication, no reason for oneperson to believe anything that anotherperson says.
<nce the bond of trust between a speakerand listener is broken it can never be full
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Subtle forms of dishonesty are just
unethical. 0hey include juggling statistics, "uotingout of conte#t, misrepresenting thesources of facts and %gures, citing
unusual cases as typical e#amples, etc.
ll of these violate the speaker6s dutyto be accurate and fair in presenting
information.
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IV) AVOID NAME-CALLING
AND OTHER FORMS OF
ABUSIVE LANGUAGE(ords are powerful weapons that canleave psychological scars.
9ame$calling is the use of language todefame, demean, or degradeindividuals or groups.
Such terms have been used to debasepeople because of their ethnicsbackground, religious beliefs, or se#ualorientation.
&ou demean the dignity of these
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V) PUT ETHICALPRINCIPLES INTO
PRACTICE(e are all familiar with people who sayone thing and do another.
4eing ethical means behaving ethicallyall the time, not only when it isconvenient.
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3) PLAGIARISM
Plagiarism means to present anotherperson6s language or ideas as your own$to give the impression you have writtenor thought something yourself when you
have actually taken it from someone else.)f you are caught plagiari8ing in class, thepunishment can range from a failinggrade to e#pulsion from school.
)f you are caught plagiari8ing outside theclassroom, you stand you forfeit yourgood name, to damage your career, or of
you are sued to lose a large amount of
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I) GLOBAL
PLAGIARISM
*lobal plagiarism is stealing yourspeech entirely from another sourceand passing it o as your own.
0he best way to avoid this is not toleave your speech until the last minute.
4y starting early you will give yourself
plenty of time to prepare a %rst$ratespeech, a speech of your own.
)
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II) PATCHWORK
PLAGIARISM
=nlike global plagiarism, in which aspeaker pirates an entire speech from asingle source, patchwork plagiarismoccurs when a speaker pilfers from two
or three sources.
Speakers who consult a wide range ofresearch materials are less likely to fall
into the trap of plagiarism than arespeakers who rely on a limited numberof sources.
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III) INCREMENTAL
PLAGIARISM
)ncremental plagiarism- Plagiarism cane#ist even when the speech as a wholeis not pirated.
)t occurs when the speaker fails to givecredit for ideas that are borrowed fromother people.
4e careful of your "uotations andparaphrasing.
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4) GUIDELINES FORETHICAL LISTENING
Public speaking is not a one way street.
isteners also have their own ethicalobligations.
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I) BE COURTEOUS AND
ATTENTIVE
)magine that you are giving a speech, andmany people are not paying attention orlistening to you. !ow would you feel>
(hen you listen to speeches, give thespeaker the same courtesy and attentionyou want from them.
?eep in mind the power you have as alistener over the speaker6s con%denceand composure.
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II) AVOID PREUDGINGTHE SPEAKER
Speakers should strive to understandand respect the speakers beforeevaluating and responding to their
messages.
III) MAINTAIN THE FREE
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III) MAINTAIN THE FREEAND OPEN E!PRESSION
OF IDEAS)n a free country, everyone has the right toe#press the ideas and viewpoint.
(hile you are listening to speeches, keep an
open mind, and respect their freedom ofe#pression.
!owever ensuring a person6s freedom toe#press their ideas does not imply agreement
with those ideas.
&ou can disagree entirely with the messagebut still support the speaker6s right to e#pressit.
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)S@E <AES )@9
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DISCUSSION
'o you think that the goals andcontents of the speech are ethical>
'id the speaker use abusive languageor name$calling>
(as the speaker prepared for thespeech>
'o you think the speaker had ful%lledhis ethical obligations>