Special k cereal research
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Transcript of Special k cereal research
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Special K Cereal Research
Shahna Pinnock
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Special K Website
Introduction of what you can do on the website and the product
Plan your own slimming plan when you sign up
It has a BMI calculator to tell you whether you are underweight, average or overweight for your height.
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Videos on normal womens stories about Special K found on social netwrok sites like Facebook.
A collection of Special K products
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Information on the cereal• Introduced in the USA in 1956
• Low fat cereal to help people to lose weight
• Advertises diets e.g. ‘The Special K Challenge’
• Has 110 Cal per 29 g cup serving
• In the UK,& Ireland Special K currently comes in ten varieties:
• Special K• Special K Red Berries• Special K Purple Berries• Special K Peaches & Apricots• Special K Bliss Creamy Berry Crunch• Special K Bliss Strawberry & Chocolate• Special K Oats & Honey• Special K Yoghurty• Special K Sustain• Special K Medley
• Special K provides meal replacements in the form of Special K Protein Meal Bars and Special K Protein Shakes.
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Adverts
• The adverts for Special K cereal all over the world has the theme of the women being in red and having confidence in themselves
• However in our documentary we will discover whether the women live up to the ideologies of women being slim. This links into our topic of the sexualisation of food.
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Statistics
http://www.weightloss-hq.biz/weight-loss-reviews/special-k-diet.html