Speak like a leader to motivate and inspire

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If you're a leader of any type, it's your job to motivate and inspire people. Learn the difference between motivation and inspiration. And learn how to speak in a way that motivates and inspires.

Transcript of Speak like a leader to motivate and inspire

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Speak Like a Leader

Christopher Witt www.wittcom.com

To Motivate and Inspire

Leaders motivate, inspire, and influence others to take the initiative, work toward a common purpose, accomplish tasks, and achieve organizational objectives.

The Army Field Manual on Leadership

Leaders establish the vision for the future and set the strategy for getting there. They cause change. They motivate and inspire others to go in the right direction and they, along with everyone else, sacrifice to get there.

John Kotter

Motivation is the art of getting people to do what you want them to do because they want to do it.

- Dwight Eisenhower

If your actions inspire others to dream more, learn more, do more, and become more, you are a leader.

- John Quincy Adams

Motivation gives people incentives to take action towards achieving short-term goals.

Inspiration urges people to act in accord with their most authentic self.

To learn more about How Leaders Speak, go to http://www.wittcom.com/how_leaders_speak_article.htm

To Motivate, First Un-demotivate

Identify those factors that demotivate







Assume that people start out motivated,

and that something has demotivated them.

Photo courtesy of foilman at klickr.com

What demotivates your people?

Common Demotivators

Lack of knowledge or ability

Lack of clarity

Lack of recognition

Denial of self-initiation



Gossip / office politics



More Common Demotivators

Being treated as disposable or expendable

Receiving inadequate recognition and reward

Bureaucracy and Red Tape Unproductive and

endless meetings Endless paperwork and

required approvals Insufficient training Failure to communicate Infrequent delegation of

authority Lack of a credible vision

- Harvard Business Review

How to Un-demotivate

1. Identify the demotivator.

2. Remove or lessen it, if possible and if desirable.

3. Help people live with it, as necessary, without feeling victimizedor to move on.

To motivate people, ask three questions.

1. What do you want them to do?

(Be clear, specific, immediate.)

2. How do you want them to do it?

3. Why would they want to?

Because I told you so isnt sufficient reasonat least not for adults.

What motivates your people?

Photo courtesy of AJU_photography at flickr.com

External Motivators


Job security

Good working conditions

Good boss

Friendly people


Internal Motivators

Interesting, challenging work

Opportunity to excel



Good relationships

Making a contribution


To Motivate People

1. Tell them exactly what you want them to do.

2. Limit the time or effort that youre asking for.

3. Appeal to their emotions.

4. Show them how their actions will benefit them.

5. Share in the sacrifice.

Motivation doesnt last, but neither does a bath.

And you dont stop bathing,

do you?

- Zig Ziglar

Photo courtesy of Blackpit Shooting at flickr.com

Motivation Inspiration

Inspiration urges people to act in accord with their most authentic self.

Motivation gives people incentives to take action towards achieving short-term goals.

Motivation To see a motivational speech, go to http://www.youtube.com/watch?v=XwoXJernqCc

In the movie Patton, the general (played by George C. Scott) , addresses his troop on the night before battle.

His message is simple, direct, and immediate.

What does he want his troops to do?

To advance, never retreat, and kill the enemy.

Why should they do what he wants them to?

Because if they dont kill the enemy, the enemy will kill them.

Inspiration To hear an inspirational speech, go to http://www.americanrhetoric.com/speeches/douglasmacarthurthayeraward.html

General Douglas MacArthur was the Supreme Commander of the Southwest Pacific Area during World War II and a recipient of the Medal of Honor.

In 1962 he spoke to the cadets at West Point.

His message was moving, personal, and aspirational.

What does he ask of his audience?

To embody West Points code of Duty, honor, country.

What does he offer in return?

The privilege of being an officer.

How to Inspire

Be inspired.

Lead by example.

Show people that what they hope for is possible.

Tap into their dreams.

Tell stories.

Challenge them.

If you want to build a ship, don't drum up the men to gather wood, divide the work and give orders. Instead, teach them to yearn for the vast and endless sea.

- Antoine de Saint-Exupry, author of The Little Prince

You must do the things you think you cannot do.

Eleanor Roosevelt First Lady

Humanitarian First Ambassador to the UN

Chris Witt of Witt Communications, LLC

chris@wittcom.com www.christopherwitt.com

Working with leaders who want to influence and inspire audiences, and with technical experts who want to make themselves understood by the rest of us.

To receive a free newsletter: http://www.wittcom.com/newsletter.htm.

For questions or more information, email Chris at chris@wittcom.com.

Ideas in this presentation are drawn from the book

Few skills are more important to entrepreneurs than the ability to sell ideas... In Real Leaders Don't Do PowerPoint, Christopher Witt offers solid advice, emphasizing the importance of having a compelling message, making the whole event memorable and ensuring that you the messenger are credible. Fortune Small Business