ASX: ICI

Southeast Asia’s Leading Mobile Game Company

Investor Presentation: Southeast Asia Investor Roadshow

Jun 2017

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Disclaimer

The information contained in this document (this “Presentation”) or any revision thereof, or of any other written or oralinformation made or to be made available to any Recipient or their advisers (all such information being referred to as"Information") has been prepared by iCandy Interactive Ltd, an Australian corporation (the "Company"). This Presentation isbeing provided to persons (“Recipients”) who may wish to participate in one or more transactions designed by theCompany to fulfill its business plans. Recipients are advised to read the Company’s financing legal documents whichincludes a more detailed explanation of the Company’s business plans and certain identified Risk Factors.

This presentation contains forward-looking statements and information, and words such as “will”, “anticipates”, “believes”,“expects”, “estimates” and words of similar meaning are generally intended to identify forward looking statements. Theseforward-looking statements are subject to risks, uncertainties, assumptions and other factors that could cause actual resultsand outcomes to differ materially from those expressed or implied by the forward looking statements.

While the Information contained herein has been prepared in good faith, neither the Company nor any of its shareholders,directors, officers, agents, employees or advisers give, have given or have authority to give, any representation orwarranties (express or implied) as to, or in relation to, the accuracy, reliability or completeness of the Information containedwithin this Presentation, and liability therefore is expressly disclaimed.

The distribution of this Presentation in or to persons subject to other jurisdictions may be restricted by law and Recipients intowhose possession this Presentation comes should inform themselves about, and observe any such restrictions. Any failure tocomply with these restrictions may constitute a violation of the laws of the relevant jurisdiction.

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Executive Summary

1. We are a leader in Southeast Asia’s

Mobile Games Market

2. A consolidator that acquires the most

capable GAME STUDIOS in the region.

3. That provides unparalleled access to the

regional and international ecosystem

Top DeveloperEditor’s Choice

from Southeast Asia

Office

or Partnership

Our Userbase

Concentration

ASX:ICI1st SEA listed

smartphone game

company

836% y-o-y

rev. growth 2016

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Our Corporate History

June 2011

Founding

of

AppXplore

Studio

Mar 2012

1st game

published -

Lightopus

Dec 2012

Awarded MSC-

status by

Malaysian

Government (10

yr tax free)

June 2014

10 millionth

download

Feb 2016

IPO on

ASX

(ASX:ICI)

Nov 2016

18 millionth

download

Apr 2017

Acquisition of

Inzen Studio

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We have built an End to End Value-Chain

Incubation Programs Game Development Game Publishing

Consulting Fees (Governments)

Rights to co-develop

Rights to publish

Advertising

In-App Purchases

Licensing of Games Engine

Revenue-share

Games Operation Fee

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Through our Business Units

Country: Singapore/ Indonesia

Core activities:

− Game Publishing

− Game Engine Licensing

− Mobile Advertising

iCandy Ventures

Country: Singapore / China

Core activities:

− Game Publishing in China

− Game Development

− Incubation Programs

Inzen Studio

Country: Malaysia

Core activities:

− Game Development

− Game Publishing

AppXplore

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With the mission to consolidate and grow the Best Studios in Southeast

Asia

Our strengths enable us to build an End to End Ecosystem in South East Asia,

where we consolidate and grow the best of the best in the Games Industry.

Incubation

FundingPublishingIntel

Game Dev

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And connect them with our Global

Network of players and games

20,000,000Existing install base

Top DeveloperEditor’s Choice

Connecting with a global audience with quality content from Southeast Asia

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We have unparalleled access to resources via Strategic Shareholders

China’s Top-3 Internet Company

Japan’s top tech/game incubation fund

China’s Mobile Games Developers Network

ASX-listed Venture Builder

Singapore and Middle-East Based Accelerator

• Baidu, NASDAQ-listed, market cap of

USD60b

• Baidu Games, operates one of

China’s top appstores

• Strategic partnership to co-develop

and co-publish games for Asia Pacific

• To work with iCandy to source for

games from outside of China for

publishing in China

• To connect companies within the

Incubate Fund's network with

strategic partners in China and SEA

• Using a Co-entrepreneurship model

to drive growth in funded

companies.

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And a proficient leadership team: #1 Directors with strong track records

Lau Kin WaiChairman

A tech entrepreneur who started at

age 23, who took his company to IPO

at 28, Kin-Wai has since taken 4 SEA

tech companies public. This CEO of

Singapore-headquartered venture

builder Fatfish Internet Group is also

the founding Director and investor of

the Cellsafe Biotech Group, a fast

growing regional stem cell cryogenic

and therapeutic company with

operations in 4 countries and a strong

team of 120 employees.

Kin-Wai is an Engineering graduate

from University of Manchester, who

completed an MBA from University of

Oxford.

An Advisor at Patersons Securities,

who is also involved in an advisory

role at the project management firm

Kollins, Robert has over 20 years’

experience in investment

management. His extensive

experience includes working in the

property development sector

specialising in due diligence and

strategy, with Ernst & Young in the

Property Trust area, while running a

business specialising in eco-tourism.

With expertise in investing in small

capitalisation companies (especially

in the technology and renewable

sectors), he has been actively

arranging transactions in the equity

capital market.

Donald has served as CEO and as

Director on the boards of several

privately and publicly listed

companies in Asia, Australia, and

Europe, with interests in traditional

businesses (agriculture, logistics,

finance, mining, manufacturing, F&B)

as well as new economy businesses

(telecommunication, media &

technology, internet).

Donald has a Bachelor of Economics

from University of Western, Australia.

Robert KolodziejNon-Executive Director

Donald Han LowNon-Executive Director

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A proficient leadership team: #2 Veteran Industry Operators

Desmond LeeCOO (Operations)

Desmond leads development and publishing

operations for the iCandy Group and is the concurrent

CEO of group company, Appxplore

Desmond is a 15-year veteran in the creative industries.

Prior to iCandy and Appxplore, he was the producer of

Saladin – The Animated Series, 2011 nominee for the

International Emmy Awards (Malaysia’s first Emmy

Award nomination). And before that, Desmond spent 5

years in the USA, working as a Multimedia Designer in

Garmin International, Art Director in Digital Pipe Inc.,

and Streaming Media Specialist at Fantastic Corp.

Desmond has a Bachelor of Fine Arts (Computer Arts)

from Academy of Art University, San Francisco.

Gerald TockCOO (Strategy and

Partnerships)

Gerald leads strategic initiatives and partnerships

within the iCandy Group and is the concurrent CEO

of group company, Inzen Studio.

Before iCandy and Inzen, Gerald was the Head of

Operations at the Singapore-MIT GAMBIT Game Lab,

an initiative funded by the Singapore Government, in

collaboration with the Massachusetts Institute of

Technology (MIT) to incubate the next generation of

games industry talents in Singapore. In addition,

Gerald had operated 2 previous indie-game

companies from startup through to

commercialization (including the indie-hit game,

Toribash). From 2006 to 2008, Gerald also worked with

Singapore’s Media Development Authority, to design,

implement and lead games industry growth

initiatives.

Gerald has a Bachelor of Commerce from the

University of Adelaide

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A proficient leadership team: #3 Veteran Industry Operators + Advisor

Jenn Yu LImChief Creative Officer

Jenn Yu provides design and design process

direction at iCandy and he has been instrumental in

setting the design template for some of the group’s

greatest hits.

Jenn Yu is also the co-founder of Appxplore and a

highly skilled artist with more than 15 years’

experience in conceptual drawing, 3D animation

and game design.

One of the pioneers in the Malaysian gaming

industry, in 2004 he helped Phoenix Game Studios

develop Malaysia’s first MMORPG game Fung Wan

Online. In addition to having one of his 3D digital

artworks featured in EXPOSÉ, Jenn-Yu has won

numerous New Media awards during his career.

Masahiko Honma is co-founder and general partner

of Incubate Fund.

Incubate Fund is a Venture Capital Company

dedicated to the investment and development of

venture companies at the startup phase. Since the

establishment of Incubate Capital Partners in 1999,

Incubate Fund has operated funds totalling 269

million US$ and invested in over 200 venture

companies. Notable investments/exits include gumi,

Pokelabo, Minnano Wedding, Sansan, Aiming and

Axelmark.

Masahiko has 15 years working experiences at VC

industry.

Masahiko HonmaStrategic Advisor

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Our Strategy

Steps Why we do it

1. Establish a sizeable user-base in mature markets and

generate sustainable income from those markets.

To grow a sizeable cash

base from key markets.

2. Pick the best studios in Southeast Asia to acquire and groom

them under the group collaboration structure. To connect our player

base with the best

games

3. Mine user-base for intel to understand content and

monetisation preferences:

a) Use this to grow pipeline of developed games.

b) And publish suitable games from 3rd parties.

To enable our studios to

make games that

connect deeply with

our player base

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Outcome: Consolidating the ecosystem in SEA and linking across markets

Studios and Key PartnersSingapore: - HQ- Inzen StudioMalaysia:- AppxploreJapan:- Incubate Fund (Partner)China:- Baidu (Partner)

Pending PartnershipsTaiwan: 1Hong Kong: 1Philippines: 1Indonesia: 1

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iCandy Interactive is a well positioned Leader within South East Asia,

with strong access to Chinese and Western Markets.

China US/ Europe

South East Asia

20 Million

Total Smartphone

Install Base

836 %

Y-o-Y Revenue

Growth for 2016

Putting it all together: We are a Leader within Southeast AsiaF

or p

erso

nal u

se o

nly

For Reference: Latest Financials

Unprecedented Revenue Growth in 2016

Recent Operation Matrix:

We are clearly one of the fastest growing mobile games companies of Southeast Asia

Total no. of Installs (as of 15th Feb 2017) 20.2 million

New Installs added in Q4, 2016 1.232,451

Estimated New Installs Run-rate 5 million p.a.

Revenue for FYE 31 Dec 2016 A$ 1,130,566

Y-o-Y Revenue Growth 733 %

Profit / (Loss) for Financial Year (A$ 554,787)

$-

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

Q1 2016 Q2 2016 Q3 2016 Q4 2016

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For Reference: Recent Games

• Draw, Resize and Rotate to manipulate

your formation.

• Collect, Upgrade or Evolve over 80

unique Darklets, each with their very

own skills and power.

• Published Sep 2016

• “Editor’s Choice” on

Google Play

• Over 300,000 global

installs

• Tap to spawn a variety of crabs

• Evolve to 80 different crabs and 30

crab queens

• Collect and upgrade skills

• Published May 2016

• “Best Games of 2016”

from Google Play

• Over 3m global installs

• Earning over A$0.40 per

install

Dark Dot (Inzen Studio) Crab War (AppXplore)

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For Reference: Recent Games

• Match-3 with sliding tile puzzles for a

game that feels both familiar and

fresh.

• Swipe tiles to make matches –

combine eggs to hatch cute baby

aliens, and then help them fully evolve

into Supreme Aliens!

• Launched Mar 2013

• Over 2m global installs

• Earning over A$0.09

per install

Alien Hive (Appxplore)

• Unique action puzzle game

• Combines RPG, Puzzle, Path Planning

and Strategy

• "My surprise of the week." - Eli Hodapp,

TouchArcade

• Launched Jan 2017

• Over 800k global

installs

• Earning over A$0.05

per install

Alien Path (AppXplore)

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For Reference: Upcoming Games

Star Tap (Inzen)

• Early Access

• Scheduled for launch

July 2017

• Over 60k installs

• ~A0.16 per install

• Tap to travel through Space

• Build Drones to collect Resources

• Upgrade Shuttle Abilities and go further

• Estimated Launch in June 2017

• New title inspired by

Crab War

• Fresh take on a

proven genre

• Launching July 2017

Unannounced(AppXplore)

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Thank You

lau@icandy.io

ASX: ICI

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