Solgenia - Powua Cloud Management and Cloud Monetization for Governments and Public Sector

B R I D G E T H E G A P

Enabling Consumption Based Cloud Services for the Masseswww.solgenia.com

Enabling the Cloud for the MassesGovernments and Enterprises are entrusted with the responsibility of ensuring that key services reach

citizens and consumers in the best possible means. With the launch of the Cloud, within the tech sector Cloud service offerings are now a reality and providers are jumping on the Cloud on an everyday basis. The next logical step is for Public sector organizations to be able to offer Cloud based services to citizen that offer the convenience of “pay for what you use” billing and in compliment offer load or time based billing models for providers. Enabling these services, that include collaboration, Big data analytics and communication, that connect to the infrastructure of providers to the delivery point of consumers is now a reality.

Learn from a recent implementation of Cloud services for a leading European Telco, how services are now consumed on the Cloud and how these are made possible by a new revolutionary platform by Solgenia. In this presentation you will learn from a real customer case study and find out about the possibilities of where providers can take the Cloud and applications for Governments, Telcos, and large scale Enterprises.


www.solgenia.com

Enabling Consumption Based

Cloud Services for the MassesDriving Monetization through the Cloud

Tuesday, March 24, 2015

Data4Decisions, Raleigh



Topics

2015 State of the Cloud

Introduction t0 Solgenia

Enabling the Consumption Cloud

Business Models on the Cloud

Managing Your Customers

Consumption & Subscription Models of SaaS

The Consumption Economy

Success Story of a European Telcom

The Road Ahead



The State of Cloud Today

Between 2008 & 2014 the Cloud

Industry has Grown over 300%


Enabling Consumption Based Cloud Services for the Masseswww.solgenia.com 5


50 percent of enterprises

will Have hybrid clouds by

2017- Gartner




US Government IaaS Spending to Reach by 2017IDC Report

$5.4 Billion




Source Computer World




Today 82 percent of

enterprises have a (hybrid)

cloud strategy, up from

74 percent in 2014.

Right Scale – State of Cloud Report 2015




Public cloud services to hit $131B by 2017- Gartner



The State of the Government Cloud Today

Cloud spending now represents 5% of all IT spending by

the federal government

- IDC 2014

Private Cloud

$5.9 billion by FY2018.

Public Cloud

$3 billion by FY2017

Community Cloud$868.9 million by FY2018

Hybrid Cloud

Decline to $118.8 million by FY2018

*Source : IDC Government Insights




In 2013 the US Federal Government

spent $81 Billion on IT Investments.




3 Core Areas of Focus

• IT consolidation

• Shared services

• Citizen services

• Engage in Events

• Get Services

• Apply for permits

• Apply for Licenses

• Pay bills

• Report & Access Fines

• File Reports

Provide access to relevant data such as weather, traffic,

pollution air quality, or unemployment.

Citizens can consume and submit information 24 hours a

day through social media promotes their engagement and participation.



Top 6 Benefits for Governments

Control Cost

Infrastructure & Hardware Costs

Save Energy

Create energy efficiency

Enable Availability

IT systems will be powered by the Cloud

Create Agility

Be ready for change & respond quick

Enable Security

Give citizens peace of mind

Offer Reliability

Create a quality service


www.solgenia.com

Solgenia OverviewA Quick Introduction



SOLGENIA FAST FACTS

+20

Large SI

Strategic Partners

Yearly Revenues

$15 Million

Customers Include

Top Fortune 500

Companies

+16,000 sq. ft.

Autonomous IDC

& Backup IDC

Providing Enterprise

Solutions since 1994

US, Canada, Italy, Mexico

+3,500

Customers

Worldwide

+150

Team Members

Worldwide

+200

Solution Resellers

Globally



OUR CUSTOMERS

Banking & Insurance Manufacturing & Retail

Telecommunications Energy Business ServicesHealthcare



OUR VISION

“We help businesses and cloud providers

monetize the cloud, on their own terms”

Bridge the Gap™

between Personal and Professional digital experience.

CONSUMER

DIGITAL

EXPERIENCE

ENTERPRISE

DIGITAL

EXPERIENCE



MONETIZE THE CLOUD THE

WAY YOU WANT

• Provisioning

• Metering - Monitoring

• Billing - Chargeback

• Catalog - Store

COMMUNICATE

ANYWHERE, ANYTIME

• Meeting

• Voice

• Presence

• Fax

BIG DATA AT YOUR

FINGERTIPS

• Reporting &

Dashboarding

• Data Visualization

• Advanced Analytics

CLOUD APPLICATIONS CLOUD INFRASTRUCTURE

18

OUR INNOVATIONS

DIGITIZE YOUR ENTERPRISE

COLLABORATION

• Document

Collaboration

• Document Imaging &

OCR

• Workflow

• File Sync & Share

MANAGE KEY

BUSINESS AREAS

• Sales

• Projects

• Service Billing

• Pipeline



Enterprise Private Cloud

Our solutions available

either on your

infrastructure or our

dedicated infrastructure.

Suitable for

Enterprise

SMB Public Cloud

Our solutions available

on a dedicated public

Cloud infrastructure

across multiple global

regions.

Suitable for

Small Medium Biz

OEM/Whitelabel

Our offering for large

enterprises. The ability to

Whitelabel, embed or

resell if needed.

Suitable for

Telco - ISP - ISV - LSI

19

LICENSING OPTIONS



PowuaBusiness Profile



EVERYTHING HAPPENS THROUGH POWUA

WHAT IS Powua?

“A Key Enabler for the Consumption Cloud Economy”

• The ‘Cloud Management Platform’

from Solgenia

• Based on Solgenia’s experience

and research on High Performance

Computing and cloud

• Powua 2.0 is a Web Platform that

manages the self configuration,

provisioning, metering and billing

of Hardware & Software Resources

and Services through the cloud

• Built on Solgenia’s patented

technology



WHAT IS A CMP?

• “IT architects and directors are under increasing pressure to deliver IT services more rapidly and efficiently while reducing costs.

• The demand for greater flexibility in delivering infrastructure services is forcing organizations to build internal clouds.

• By operating the whole cloud environment, cloud management platforms are a critical component to the overall success of a cloud initiative.”

– Gartner 2014

Powua – Gartner View



POWUA COMPONENTS



Powua Functionality



Powua



Why Powua



Typical Cloud Pricing Models

ConsumptionPay for what you use.

Under these models you only pay for the amount of resources you actually use such as disk space,

CPU time and network traffic.

SubscriptionIn this model you pay to use the service for a period of time – typically on a monthly basis. Your

subscription cost typically allows for unlimited usage during the subscription period. So you pay the

same amount regardless of the amount or resources you use.

Advertising ModelIn this model the service is no or low-cost, but features advertising. So the user gets a no charge or

heavily-discounted service and the provider receives most or all of their revenue from advertisers.

Market BasedWith market-based pricing there is a market price for a service, like per hour of CPU time. The

market price varies over time based on supply and demand. As a customer you can buy the

service at the current price and use it straight away



Powua Overview



Unlocking Value through Powua



What Telco’s are Facing

Need for Operational Strategy Dual Focus



Looming Threat to be Better

• Fight against commoditization

• Secure customer-centric quality of experience

• Be the first choice for next generation digital ecosystem

Competitive

Business

Influencers



SME Market (Italy)



Market Growth and Drivers



One Way to Move Ahead

Focus on

Innovation



Expanding Business Opportunity for Ericsson

1. Unlock Cloud Market for SoHo & SME with smart biz applications

2. Unlock enriched communication & customer experience

3. Expand in new areas developing IoT ecosystems & partnerships

4. Partnerships enabling new business models



Typical Results from Subscription Cloud

• 1 Msubs in 3 Years

• 5% penetration of Italian families

• 25€ month average ARPU of fixed+BB services

• 300M€ of revenues per year



Unlock Value from Broadcasters

• Maximise Broadcaster Revenues through Telco Infrastructure

• New market opportunities are opening with OTTs

• Live Event revenues are projected to be of Significant Value for Broadcasters

• Broadcasters are relying on Mobility for Market Penetration

• LTE Broadcast & IPTV are two new opportunities

• Quality of Services is a must



Real Results - Tre.it Service Launched



True Consumption Model in Action



Next Wave of Implementations

• Self Service Business Intelligence (BI)

• Enterprise Content Management (ECM)

• Business Management Suite

• Enterprise Presence

• Unified Communications

• and more..



A Consumption Cloud Business Productivity Suite



The Road Ahead

Consumers of the Cloud

• Subscription & Consumption Cloud Models will Continue to Grow

• End users will focus on perpetual licensing with low focus on Hardware

• Consumers will prefer simpler solution models that require no IT

Vendors in the Cloud

• Recurring revenue models are already changing the stat quo of traditional solution models

• Consumption model will replace subscription billing because its better for business

• Cloud Monetization will pave the way for better solutions


Thank you. Questions?

[email protected]

+1 (866) 436-3278

www.Solgenia.com

Solgenia - Powua Cloud Management and Cloud Monetization for Governments and Public Sector

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