Software As A Service

17
Changing Landscape From ISV Monopoly to Integrated SaaS”

description

A report on Software as a Service

Transcript of Software As A Service

Page 1: Software As A Service

Changing Landscape From ISV Monopoly to Integrated

“SaaS”

Page 2: Software As A Service

Executive SummaryProlonged recession - slow recovery, Capital investment Crunch and EU debt crisis has impacted business of all sizes causing tightening budgets and forced

the business leaders to rethink how they can leverage software and technology as a consolidated service with optimum productivity, transparency and accountability. Which will better support their rapidly changing business requirement & corporate objectives. Now The expectation is

How IT can Do More with Increased Efficiency with the Existing Resources at a Lower Cost!

SaaS platform is a rapidly maturing and emerging as the most powerful business model for emerging markets. Customized low cost rapid implementation is the key in overcoming the barriers to adaptation – either real or perceived!!

SaaS market continue to see rapid growth, despitemacroeconomic volatility

Growing prominence of SaaS will change traditionalbusiness thinking and metrics

Technology advancements, Virtualization andCloud Computing will fuel SaaS adoption!

SaaS market will evolve many folds over the next five years

“Momentum shows no signs of slowing as SaaS and cloud continue to converge in 2011, with the firm predicting a more than 16 percent growth rate for 2011 SaaS revenue to hit $10.7 billion.” - Gartner

“I expect enterprise computing to collapse like Communism and the Berlin Wall.” - Bob Moul President & CEO Boomi

“The next five yearswill see an explosion in SaaS.”-John Girard, CEO Clickabilty

“In five years whenwe look back on thesoftware market, itwill be very clear that SaaS was the most important trend of thedecade” - Byron Deeter, Partner, Bessemer Venture Partners

SaaS will see not only rapid growth but accelerating growth, not in spite of the macroeconomic slowdown, but because of it. SaaS will become an inevitable choice to maximize technology ROI and organizational effectiveness…especially when barriers like integration, security and customization – are being addressed. SaaS Deployment is a win-win situation for Users-Vendors-Investors. We can expect more rapid growth relative to the traditional software market as companies like Salesforce.com, Omniture, NetSuite and SuccessFactors continue to grow much faster than Oracle and SAP. “The most important driver of SaaS businesses is the customers’ needs.” – Josh James, President and CEO, Omniture

In terms of SaaS, the most important word is ‘service,’ which means that customers can vote each month whether or not they’re still happy with their vendor. As a result, SaaS companies are very focused on time-to-value, and those that can truly serve their customers are being rewarded handsomely. SaaS is a disruptive force in the industry, and has made the business leaders to think differently. ‘Five C’s’ will be the game changer in shaping the business: Contracted Monthly Recurring Revenue (CMRR), Customer Acquisition Cost (CAC), Cashflow, Customer Lifetime Value, and Churn. “You will see more companies drifting into the cloud, whether they like it or not.” - Zach Nelson, CEO NetSuite

With the emergence of cloud computing platforms and the maturation of virtualization SaaS Business benefits two ways First, businesses will able to take advantage of some of these technologies in rolling out go –to–market solutions. Second, these technologies (and in particular SOA) will make it much easier for SaaS applications and platforms to talk with one another, and to talk to installed or on-premise applications which will make “integration in the cloud” relatively trivial, and will allow the companies to stitch together. Industry is already seeing the emergence of full SaaS platforms now as well and the economics are just too compelling to ignore with cost advantages! “SaaS not only disrupts the market, but also expands it.” - Mark Gorenberg, Managing Director, Hummer Winblad Venture Partners

The next five years will see an explosion in SaaS. The penetration of SaaS is still tiny compared to its potential. Two major categories of SaaS vendors will clearly emerge: displacers and niche providers. There will be changes in the market landscape – specifically, the distinction between SaaS and Platform-as-a-Service (PaaS)/cloud computing (platform providers) will start graying. Pressure will build, perhaps for the next several years, but then the mass exodus for on-demand technology will happen very, very quickly. “Over the next five years we see a world where many companies are deploying 100 percent SaaS applications to run their businesses.” - Michael Braun, CEO, Intacct

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Software as a Service is….

ASP

SaaS providers sourced software from 3rd party software providers

Application Centric

SaaS providers own the software

SOA

Vendors provide platforms for development, run-time, and integration as a service.

SaaS 3.0SaaS 1.0 SaaS 2.0

Infrastructure As A ServiceIn

tegr

ation

-as-

a-se

rvic

e

Dev

elop

men

t-Pl

atfor

m-

as-a

-ser

vice

Service Application-as-

a-Service

Runtime-Platform-as-a-

Service

a Stable, Flexible , Standardized, Dynamic Multiple tenant Platforma new way to deliver and consume software over the Interneta new pricing/financial model for the payment of softwareSaaS does compress the supply chain for software and eliminates IT responsibilities for the end-customer

ISVs•New ISVs ( Or ISVs developing new SaaS Applications•Transitioning ISVs (ISVs Migrating their Existing Apps to SaaS)

IT Services Players

Enterprises• IT Leaders• Business Leaders

Stakeholders

Supply Side

Service from vendors which can be accessed across the internet using systems in one or more data centers, shared among multiple customers with varied degrees of data privacy control.

Computer architecture built, managed and used

internally by an enterprise and using a shared services model

with variable usage of a common pool of

virtualized computing resources.

Computing environment in which an organization provides and manages

some resources in-house and has others provided

externally.

Demand Side

This architecture allow numerous enterprises to subscribe to the computing capabilities while retaining privacy and security. This is the common and dominant model. E.g.: NetSuite, Oracle CRM, Microsoft, Salesforce.com

Multi-tenant model offered through SaaS provider’s hosted partners.

E.g.: Microsoft Dynamics provides SaaS services to its customers through its thousands of hosted partners across geography.

Typically, large companies prefer to deploy isolated / single-tenant models. This doesn’t share services with other enterprises. E.g.: Oracle CRM provides single-tenant model

Public Private Hybrid Multi Tenant MT through Partners Single Tenant

Source: McKinsey& Other Secondary Sources

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Software as a Service is….

Flexibility in the pricing is critical so SaaS provides ISVs with 3 ways to acquire software to run their services

ISVs pay on a hourly basis based on usageNo Commitments, Minimums , or termination feesCost can be as low as 25c per hour

Monthly usage basis engagement. Variable Plan: Pay as you go model, no minimum monthly commits Committed: commitment of a base level monthly usage and then on a usage basis

ISVs with predictable software usage requirements can maximize their discounts and flexibility by purchasing software through their existing channels

Hourly Monthly Perceptual

SaaS Market

Inte

grat

ors

Providers

Regu

lato

rs

Consumers

Gov

t Ins

tituti

ons

/Ind

ustr

y Re

gula

tors

Companies facilitating im

plementations

Companies operating SaaS systems to deliver services

Enterprises and individuals

Software Delivery Model

Traditional SaaS

Software as a Service ModelHosting Of Traditional

ApplicationsNet-Native SaaS

On Premise

Software

CAPEX+ OPEX

On Demand

Service

OPEX

License + Subscription

Single TenantDedicated

Infrastructure

Subscription

Multi Tenant

Shared Infrastructure

Source: IBM White Paper & Other Secondary Sources

Components of MarketPopular Pricing Models

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SaaS Applications

Physical Data Centre

Remote Infrastructure Management

Developm

ent

Mash Ups (SaaS-SaaS)

Middleware(SaaS on Premises)

Multi-tenant database,metadata customization

Runtime Cloud

Storage as a service

Computing as a service

Billing , Metering & Monitoring

Provisioning & authentication

Run time cloud

SaaS Platform Stack

SaaS Platform

SaaS Platform is a set of technologies and Services used to develop, Deploy, Integrate and Deliver SaaS Applications.

SaaS Platforms contains components that simply didn’t exist in traditional software platforms.

SaaS Platform is designed for multi-tenancy , which affects layers across the stake in many ways.

SaaS platform components are often provided as a service (i.e . On –demand and over the cloud)

Application Developm

ent

SaaS Platform Components

Source: McKinsey

•Domain knowledge•Customer Relationship•Customer Understanding•Existing Applications and Solutions

S

•Web-Centric Sales & Marketing•Web 2.0 Usability/User Experience, Infrastructure & Operations•Web 2.0 Customer Service•Internet-scalable Applications•Service Level Management

•Incremental Revenue Opportunity in New Market Segments•Annuity-like Recurring Revenue•Higher Total Revenue Opportunity•Alignment with economic climate

•Pure-Play SaaS Competitors•Traditional Competitors with SaaS Offerings•Traditional Competitor acquisition of SaaS Startup in Your Market

W

o T

SWOT Analysis on ISV Prospective

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0%

10%

20%

30%

40%

50%

60%57%

54% 52%48%

31%26%

19%

9%

Survey Data - Cutter Consortium

N=650

Benefits & Criticism

Reduce capital expenditures and improved capital utilization through infrastructure pooling and reduced license cost

Reduce IT Labor Cost in configuration, Operations, Management & Monitoring

Rapidly Provisioned from weeks to minutesCentralize operationsManaged as a single Large Resource (Virtualized)Increase admin efficiencyServices at Elastic Scaling

Improve service levels

Standardize offeringsAppropriate service level for applicationsTechnology advancements: Can shape the software for better operational efficiencyBest of breed services from the author of your application.

Flexibly Priced - Pay as you go

Pay only for what you need-useful when the service demand fluctuatesEnforced SecurityReduced TCO

0%

5%

10%

15%

20%

25%

30%

35% 32%29%

26%

19% 19% 19% 19%

N=800

The primary concern stems from the fact that the data is being stored, and controlled, by third parties. Further more SaaS is often rejected due to concerns and perceptions based on

Security and TransparencyFixed Cost Advantage vs Variable Rental Cost Meeting various Non functional SLAs like Reliability, Performance etcInefficiencies of Generic ComputingPerception exists as more generic, more complex, less understandable, performance drop, not easy to migrateVendor Lock-in

Source: Making the SaaS Decision: Jeff Hagins, Cutter Consortium white paper and Other Secondary sources

Criticism

Benefits

Survey Data - Cutter Consortium

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Competitive Landscape

The SaaS Market has an intense competitive landscape given the number of Mega-vendors and the startups that have entered or likely to enter the space . Two Types of competition emerging among SaaS Platforms

1. Between the Established Mega Vendors & pure play SaaS Vendors2. Between different archetypes of SaaS Platforms

Large Customers

Typical Customers

Non Addressable Customers

Newly Addressable Market

The SaaS Market will be shaped as much by the demands of the stake holder as by platform vendor action .Vendors have to focus on Four critical Elements of their business to succeed.

1. Build a robust Offering

2. Monetize Effectively3. Deliver Extensive

Value Added Service 4. Drive Ecosystem

Growth

Success Mantra!

Source: Making the SaaS Decision: Jeff Hagins, McKinsey and Other Secondary sources

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3Leaf Systems ElasticHosts3PAR EMC

10Gen GoogleAdaptivity Grid Dynamics

Agathon Group IBMAkamai iCloud

Amazon EC2 Layered TechnologiesApache Hadoop LongJump

AppNexus MicrosoftApprenda Novell

Aptana OracleAT&T Parallels

Bluewolf ParaScaleBoomi QuantivoCisco RackspaceCitrix SalesForce.com

Cloud9 Analytics SavvisCloudBerry Lab Sun

Cloudscale TerremarkCloudswitch UnisysCohesiveFT VMware

Cordys WorkXpressCumulux YahooDataline Zimory

Dell Zoho

SaaS Stats

Customer Relationship Management

Collaboration Document Management

Business Process Management

Accounting/Financial

Project Management

Business Intelligence

Marketing

IT/Application Management

eCommerce

Human Resource Management (HRM)

Small and Mid-Size Businesses (SMBs)

Banking/Financial Services

Healthcare

Technology

Manufacturing

Professional Services

Government

Retail

Software

Telecommunications/Service Providers

Top 10 Application Areas (based on number of SaaS providers(n>1500))

Top 10 Application Areas (based on number of SaaS providers (n>80))

Top 50 SaaS Vendors (Q1 2010)

70%

6%

5%

4% 15%

Geographic Distribution

USA

CANADA

EUROPE

PACRIM

REST OF THE WORLD

Business Technology Operations5 Key Process Areas

Busi

ness

& F

inan

cial

M

anag

emen

t

Go

to M

arke

t Effe

ctive

ness

Appl

icati

on A

rchi

tect

ure

Hos

ting

Arch

itect

ure

Ope

ratio

ns M

anag

emen

t

Ope

ratio

n Su

ppor

t

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Spreading SaaS: Horizontally & Vertically

34%

36%

30%

Horizontal Market Applications (CRM, ERP, SCM,HRM, SFA, etc.)

Vertical Market Applications

Both

Vertical Markets

Survey - Cutter Consor-tium

N=650CRM ERP SCM HRM SFA OTHER

0%

10%

20%

30%

40%

50%

60%

70%61%

44%42%

37% 37%

12%

Horizontal Applications

Survey - Cutter Consor-tiumN=650 Ban

king/F

inancia

lCPG

Educa

tion

Govern

ment

Manufac

turin

g

Other

None

0%

5%

10%

15%

20%

25%

30%

35% 31%

23%20%

13% 13%

33%

9%

Industry Specific Applications

Survey - Cutter Consor-tium

N=650

2006 2007 2008 2009 20130

2

4

6

8

10

12

14

16

4.35.1

6.67.5

14In billion US$

In billion US$

CAGR ~17%

Worldwide market for software-as-a-service is $7.5 billion in 2009, which represents 7.7% of the total enterprise application revenues and constitutes 89% of the cloud computing market.

On-premise software market is expected to grow at a CAGR of ~4% up to 2013. The market share will reduce to 87% ($117.8bn) in 2013 from 91% ($96.2bn) in 2008. SaaS market will share 13% in 2013, growing at a CAGR of ~17% from 2009

Source: Data Monitor, Gartner and Other Secondary sources

SaaS Market Share Projection

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2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

0

500

1000

1500

2000

2500

3000

3500

4000

1553.81762.5

1962.62173.1 2265.2

2431.62634.5

2865.93130.2

3410.7

R² = 0.988873123592402

R² = 0.990554294022802

Application Software Software & Software ServicesLinear (Software & Software Services) Moving AvgLinear (Software & Software Services) Internet Software and Services

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

-10

-5

0

5

10

15

20

15.616.9 17.5

9.1

12.6 12.2 12 11.810.8

R² = 0.172284088097006

R² = 0.459127592195321

Application Software Moving average (Application Software)Software & Software Services Linear (Software & Software Services)Internet Software and Services Linear (Internet Software and Services)Moving average (Internet Software and Services) IT ServicesIT Consulting

SaaS Associated Industry DynamicsIndustry Value by Revenue In US$B (Projected) Industry Value by % Growth (Projected)

Americas

Europe

Asia-Pacific

Rest of the world

0

10

20

30

40

50

60

Application Software

Software & Services

Internet Software and Services

IT Services

IT Consulting Application SoftwareSoftware & ServicesInternet Software and ServicesIT ServicesIT Consulting

Market Segmentation Share (Demographics), by Volume & Industry (2009)

Source: Data Monitor, Gartner and Other Secondary sources

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The SaaS Opportunity

2004 20100%

5%

10%

15%

20%

25%

30%

35%

40%

31% Growth (CAGR) forOn-Demand CRM

2008 20120

5

10

15

20

25

30

61% Growth In Enterprise Adaptation

61%

25% Penetration of $220 Billion Software Industry by 2011

25%

The economics of purchasing SaaS solutions in a down-trending market are more attractive to IT buyers than purchasing enterprise software. Rising oil prices, limitations on access to credit, and the financial market uncertainty will apply more pressure on capital expenditures – forcing companies to lower their risk, and pay-as-you- go services provide a credible alternative.

Increasing interest in simplified IT management and demand for better utilization of IT assets are creating a greater focus on the development of enabling technologies such as SOA, virtualization, and cloud computing. Further cost reduction and efficiencies to implement SaaS solutions will fuel adoption.

Consumerization is beginning to drive innovation at the enterprise level. There is a real surge when it comes to the consumerization of technology and leveraging the power of the masses. Part of this is the transformative force of the Internet and the burgeoning market for mobile and wireless applications; as consumers and businesses become increasingly more comfortable with using reliable and secure apps that are not on their desktops, adoption of SaaS will be inevitable.

1. Current Macroeconomics favor SaaS model 2. Enabling technologies will fuel SaaS acceptance:

3. The “Consumerization” of Technology is inevitable:

Source: Making the SaaS Decision: Jeff Hagins, McKinsey and Gartner

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Market Segmentation

Source: Gartner, Deloitte, IDC

CRM – Sales will remain the largest contributor (70%) while marketing and servicing segments have weaker penetrations but are expected to experience higher growth. About half of the sales revenue within CRM market is contributed by Salesforce.com, which maintains its leadership in CRM SaaS market. The bigger IT organizations like Oracle and SAP are heavily investing in developing and acquiring on demand solutions

ERP - On demand represents a 5% of total ERP market. The Human Capital Management segment (such as e-recruitment, performance and talent management, and expense management) is promising mainly due to out-of-box- functionalities that can be applied across industries. However, SaaS has a weaker presence of Enterprise Asset Management (EAM), Manufacturing/ Operations and Financial Management Systems s a result of their higher process and integration complexity

CCC - The strongest segments are web conferencing and e-learning and to a lesser extend e-mail and team collaboration. However, Enterprise Content Management and Instant Messaging sub-segments remains barely adopted at ~3%

SCM – On demand represents 11% of total SCM market. The higher adoption areas will be Procurement and Logistics. Supply chain planning will experience lower growth due to higher business process complexity

20082009

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

32.70%31.20%

2.06%6.37%

27.89% 26.99%

19.06% 17.13%

11.35% 10.72%

5.87% 6.01%

Other Application Software

Supply Chain Management (SCM)

Enterprise Resource Planning (ERP)

Customer Relationship Management (CRM)

Digital Content Creation (DCC)

Office Suits

Content, Communication & Colaboration (CCC)

$6.6Bn

$7.5Bn

Total Enterprise Soft-ware

Worldwide Software Revenue for SaaS Delivery Within the Enterprise Application Software Markets & Demand Side Trends

CRM Customer Relationship Management Salesforce.com-Oracle-Rightnow

ERP Enterprise Resource Planning SAP-Netsuit-Workday

SCM Supply Chain Management Descartes-Ariba-Ketera

CCC Content, Communication and Colaboration Cisco-Webex-SumtotalDCC Digital Content Creation Youtube-Adobe

Key Providers In Each Key Segment

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Analysis of Key Providers

Provider Domain Activity First Cloud Released Product Solutions Clientele

Marketing, Sales Customer Service 1999Sales Cloud, Service Cloud, Jigsaw, Chatter, Force.com Platform,

Communications, Financial Services, Healthcare & Lifesceince, Hightec, Public Sector, Retail

http://www.salesforce.com/

customers/

Marketing, Sales Customer Service 2006Oracle Database, Oracle Fusion Middleware, Oracle Enterprise Manager, Oracle VM

Oracle Database, Oracle TimesTen In-Memory Database, Oracle WebLogic Application Server, Oracle Application Grid, Oracle SOA Suite, Oracle Identity Management, Oracle WebCenter Suite, Oracle Content Management, Oracle BI Foundation, Oracle Enterprise Manager, Oracle VM

http://www.oracle.com/

customers/cust_list_atoz.html

Marketing, Sales Customer Service 1997RightNow App Builder, RightNow Knowledge Foundation, RightNow Mission Critical Operations

Consumer Electronics / Hardware, Financial Services, Gaming / Entertainment, Government, Higher Education, Non-Profit Organizations, Retail / Consumer Goods, Software / Online Services, Telecommunications, Travel / Hospitality

http://www.rightnow.com/clients-directory.php

Provider Domain Activity First Cloud Released Product Solutions Clientele

Manufacturing, Financial Services, Human Resource Management

2006 BO Services, Predictive Analytics, Business Transformation Services, IT Transformation Services, Program, Project & Quality Assurance

BI, CRM, Enterprise information management, ERP/EPM, Risk Management, HCM, Manufacturing, Enterprise mobility, Product life-cycle management, Service and asset management, SCM, Supplier relationship management,

http://www.sap.com/

customer-showcase/brochures/index.epx

Manufacturing, Financial Services, Human Resource Management

1998 NetSuite Financials, NetSuite CRM+, NetSuite Ecommerce, NetSuite OneWorld, SuiteAnalytics, SuiteFlow, SuiteCloud Platform

Software, Wholesale Distribution, Manufacturing, Ecommerce, Services, Media & Publishing

http://www.netsuite.co

m/portal/customers/main.shtml

Manufacturing, Financial Services, Human Resource Management

2005 Operational Intelligence, Business Intelligence, Employee Experience , Manager Experience, Business Process Framework, Contextual Reporting

Global Core, Security, Integration On Demand, Actionable Analytics, User Experience, Mobile Solutions, Business Process Framework, Organizational Structures

http://www.workday.co

m/customers/customers_a_to_

z.php

CRM

ERP

Source: Other Secondary sources

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Buyer Behavior Segmentation/Polarization

Business CentricW

eb A

gnos

tic

Web

Cen

tric

Best Opportunity Buyer for SaaS

Best Opportunity Buyer for SaaS

Buyers who are primarily interested in On-Premise Software

Buyers whoare primarilyinterested in

SaaS

Technology/ Feature Centric

0%

10%

20%

30%

40%

50%

60%59%

45%

39%

19% 19%

12%9%

0%

Evaluation and Selection of Partner

When considering a hosting service provider to partner with for hosting your

SaaS solution there are many important criteria you should evaluate. Some of the

most important criteria you should consider are depicted in the chart.

Source: McKinsey, Data Monitor, Gartner, IDC and Other Secondary sources

Survey - Cutter Consortium

N=650

Both Technology and Business models are very nascent in SaaS market, and innovation levels are high. While this is

an opportunity for vendors to shape the market, it is a major issue for stake holders that are struggling to identify the market’s direction. In addition due to extensive use of

open technologies and web services by vendors SaaS Platforms are more disaggregated and open compared

with traditional software platforms.

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IT Consulting LandscapeMarket Value: The global it consulting market shrank by 0.6% in 2009 to reach a value of $498.2 billion.Market value forecast: In 2014, the global it consulting market is forecast to have a value of $561.5 billion, an increase of 12.7% since 2009.Market segmentation I: Integration & development services constitute the largest segment of the global it consulting market, accounting for 49.5% of the market's total value.Market segmentation II: Americas accounts for 51.9% of the global it consulting market value. Market share: IBM Global Services is the leading player in the global it consulting market, generating a 6.7% share of the market's value.

49.50%

22.40%

15.30%

12.80%

Integration & Development Services Hardware Maintenance & Support Software SupportIT Consulting

Market Segmentation I: % share, by value, 2009

6.70%3.10%2.50%

1.50%

86.20%

IBM Global Services HP Services Accenture LtdCapgemini Other

Market Share: % share, by value, 2009

51.90%

27.80%

19.20%1.10%

Americas Europe Asia-Pacific Rest of the world2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

0

100

200

300

400

500

600

407.6442.6

478.3501 498.2 503.2 516.3 531 545.9

561.5

Source: Data Monitor, and Company filings

Market Value: $ billion, 2005–14Market Segmentation II : % share, by value, 2009

Page 16: Software As A Service

Significant Development

Canada’s Government the First to Step into the Cloud

Call Center Software Provider MRI Launches SaaS Offering

CDC Software Updates SaaS for Government, Non-Profits

IBM Tivoli Launches SaaS Help Desk Software for Small Businesses

IBM Announces Blueworks Live, 'Lite' SaaS Based BPM

IBM, ADP Launch Cloud Tax Service For SMBs

Navajo Systems Virtual Private SaaS for LotusLive Included by IBM ...

Microsoft launches Office 365 cloud suite a day after Ozzie retires

Microsoft & CambridgeSoft target SaaS data sharing

Dell picks Symantec for e-mail security for SaaS services

SAP's StreamWork Now Available in Google Apps Marketplace

Orange, Cisco, EMC, VMware form cloud computing alliance

SaaS Specialist Reels In Cisco As Investor, Reseller

Epicor Unveils On-Demand Carbon Accounting Solution

Salesforce's Database.com: Fat SaaS Here We Come!

Salesforce.com unveils cloud database and free Chatter

Salesforce.com Further Integrates with Google Apps, Data

'Best SaaS LMS' Awarded to GeoLearning for Sixth Consecutive Year

Brit Insurance Moves to IT Management in the Cloud

AppFirst Upgrades Cloud Management for Amazon, Rackspace, Others

One to One Connect's MessageMaker Goes Social, Mobile with Version 3.8 Release

Kawasaki Motors Corp., U.S.A. Chooses SaaS Service Desk InfraDesk to Automate IT

Service Management

OpenLogic Exchange Expands Open Source Compliance Capabilities

1. Dell Acquires Boomi

2. Dell buys Big Blue-based health cloud piccy firm

inSiteOne.

3. HP Purchases Stratavia

4. Google Snaps up DocVerse

5. Red Hat Snags Makara

6. IBM Buys Cast Iron System

7. CA Picks up 3Tera

8. CA Purchases Nimsoft

9. CA Nabs 4Base Technologies

10. Salesforce.com Acquires Heroku

11. Cisco System Buys Linesider Technologies

12. J2 Global Acquires Protus IP Solutions For $213 Mln

13. Citrix buys European SaaS firm Netviewer

14. Rackspace Buys Cloudkick

15. Teradata Acquires Aprimo

16. VMware jumps further into SaaS with Zimbra

17. Epicor to Acquire Spectrum HR

18. Paychex to Acquire SurePayroll

19. Lawson buys human-resources specialist Enwisen

20. NIIT Technologies acquires IP assets for foray into

Healthcare segment

Coverage (Q4-2010) Top 20 SaaS/ Cloud Computing Acquisitions of 2010

Source: Google news & other secondary resources

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Thank You!