Society, Culture, Media, Politics and Economics Brazil & Portugal: Society, Culture, Media, Politics...
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Transcript of Society, Culture, Media, Politics and Economics Brazil & Portugal: Society, Culture, Media, Politics...
Brazil & Portugal: Society, Culture, Society, Culture,
Media, Politics and Media, Politics and EconomicsEconomics
Miguel Ángel LópezMiguel Ángel López
Latin American StudiesLatin American Studies20132013
Music: from fado to samba.Music: from fado to samba. Communicating with Brazilians.Communicating with Brazilians. Brazil: a racial paradise?Brazil: a racial paradise? Government and political system in Portugal and Government and political system in Portugal and
Brazil.Brazil. Capoeira, candomblé, umbanda and witchcraft.Capoeira, candomblé, umbanda and witchcraft. Brazilian media and cinema.Brazilian media and cinema. Brazil: Art, literature and architecture.Brazil: Art, literature and architecture. Portuguese and Brazilian gastronomy.Portuguese and Brazilian gastronomy. Doing business with Brazilians.Doing business with Brazilians. From Pelé to Neymar: Brazilian football.From Pelé to Neymar: Brazilian football. Energy: petroleum, ethanol and hydropower.Energy: petroleum, ethanol and hydropower. The Amazon: soya bean, nationalism and ecology.The Amazon: soya bean, nationalism and ecology.
Portugal - SpainPortugal - Spain
Treaties
Treaty of Alcáçovas 1479 Portugal: Azores, Madeira, Cape VerdeCastilla: Canary Islands
1481 Portugal: South Canary Islands Africa Inter caetera 1493 Pope Alexander VITreaty of Tordesillas 1494 World: Western part exclusive to Spain
and the east part to Portugal.
Treaty of Zaragoza 1529 Asia
Treaty of Treaty of TordesillasTordesillas
Methodology: : Semiotic Semiotic approachapproach
• Miguel López Miguel López 20.9.201320.9.2013
• University University of Jyväskylä of Jyväskylä
SemioticsSemiotics, semiotic studies, or , semiotic studies, or semiology is the study of semiology is the study of signsign processes, or signification and processes, or signification and communication. communication. It includes It includes the the
study of how meaning is study of how meaning is constructed and understood.constructed and understood.
DEDUCTION DEDUCTION (rationalism(rationalism))INDUCTION (INDUCTION (empiricismempiricism))
ABDUCTIONABDUCTIONMaking senseMaking sense
MEANINGMEANING
MEANINGMEANING
Point of viewPoint of view
SENSESSENSES
COMMUNICATIONCOMMUNICATION
CULTURECULTURE
LANGUAGELANGUAGE
RELIGION and BELIEFSRELIGION and BELIEFS
NATURENATURE
COMMUNICATION=EMPACOMMUNICATION=EMPA
THYTHY
http://www.interpellatie.nl/2010/07/23/escher-in-3d/
SPACE SPACE
TIMETIME
KNOWLEDGE + KNOWLEDGE + EXPERIENCE + LINKINGEXPERIENCE + LINKING
Crossing the…Crossing the…
……bordersborders
Music: from fado to samba. Communicating with Brazilians. Brazil: a racial paradise? Government and political system in Portugal and
Brazil. Capoeira, candomblé, umbanda and witchcraft. Brazilian media and cinema. Brazil: Art, literature and architecture. Portuguese and Brazilian gastronomy. Doing business with Brazilians. From Pelé to Neymar: Brazilian football. Energy: petroleum, ethanol and hydropower. The Amazon: soya bean, nationalism and ecology.