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Transcript of Socialdataweeklondon googlepresentation-130926053522-phpapp01
Google confidential | Do not distribute
Brad Kilshaw - Cloud Platform Partner Sales Google Enterprise EMEA
Build. Store. Analyze. Transform your IT Infrastructure with Google Cloud Platform
Google confidential | Do not distribute
Global 117 language
interfaces
Google Confidential and Proprietary
'Gang of 4' GOOG, AAPL, AMZN,
FB
Revenue $50,1bn in 2012
Net Income $12,7bn in 2012
Innovation Part of our DNA
($6,7bn R&D in 2012)
Employees ~54,000(~50% in engineering)
One Google Enterprise & Digital as
one
Services Services 1b+ end-users
Google Overview
ADVERTISING
Go-to-Market Strategy
CONTENT
DEVICES (Hardware)
ENTERPRISE
Google confidential | Do not distribute
Google Enterprise Solutions
Build Connect Visualize Find Access
collaborate with global teams & partners
analyze & make better data-driven decisions
store, analyse and build on our Cloud
content and people across every system
everything from anywhere, on any device
Google confidential | Do not distribute
Build Cloud
Connect Apps
Visualize Geo
Find Search
Access Chrome
MassiveScale Consumer Heritage
Customer Success
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For the past 15 years, Google has been building out the world’s fastest, most powerful, highest quality cloud infrastructure on the planet.
Let’s not underestimate this statement!
● ● Global, multi-tenant cloud infrastructure ● We own the data centres, network and fibre ● 2nd largest I/P network globally ● We index the worlds internet and deliver a sub second response ● We have solved global scalability challenges ● We deliver a magical consumer experience that is often taken for granted ● Google have made this technology available to businesses ● The ultimate platform to develop any application, unlimited scale, maximum
performance and lowest cost
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Cloud Platform is built on the same infrastructure that powers Google.
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Cloud Storage (Object)
Cloud SQL (Relational)
Cloud Datastore (NoSQL)
Persistent Disk (Block)
Compute
BigQuery
Cloud EndPoints
Caching
Queues
and more...
Storage
Compute Engine (IaaS)
App Engine (PaaS)
App Services
Products For Enterprise
GFS
MapReduce
Big Table
Pregel
FlumeJava
Dremel
Spanner
Colossus
The Birth of Big Data at Google
2002 2004
2006 2008
2010 2012
Google confidential | Do not distribute
:: 500M+ users :: 5M+ businesses worldwide
:: 750M+ browser users :: 3K+ schools on Chromebooks
:: 3M+ apps on Appengine :: 250K+ developers
:: 72hrs/min :: "Gangnam" 1B+ views
:: 900M+ devices :: 1.5M+ activations/day
:: 100B+ searches p/mth :: 570M+ entities; 12 languages on knowledge graph
:: 190M+ in active stream :: 500M+ across Google :: 100M+ gigabytes
:: 1B+ active users :: 200M+ mobile users
Big Data at Google
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• Fully Managed Big Data Analytics Service
• Fast
• Scalable
• Flexible and Familiar
• Secure and Reliable
• 99.9% SLA
• Enterprise Ready
BigQuery
Google confidential | Do not distribute
Delivering Big Data Exploration
Business challenge • NHS need to find £20bn of savings • Looking for smart ways of identifying inefficiencies
and optimisations • Vast amounts of data, but it’s difficult for individual
NHS bodies (and others) to access and manipulate that data cheaply and effectively
Benefits of BigQuery • Incredibly fast start times, days to load a billion
rows of data which was then immediately usable • Super fast query times – capable of querying the
entire dataset in less than 20 seconds • Encouraged iterative exploration and refinement of
hypotheses • Integrated with other Google tools: days to integrate
with Google Maps
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Diverse Customers - Big Problems
Snapchat 150 million photos a day
Tivo 500 million daily events Delivering personalised
user experience
Eurovision First ever mobile app
Peaked at 1500 linux cores and 200,000 QPS
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Analyze interactively Mash it up
Securely Share/
distribute the results Store all your data
in the cloud
Scalable Storage App Engine App
Marketing Merchandising Local Stores Partners
POS Clickstream
RFID Customer Loyalty
Add Clickthroughs
Corporate data 3rd party data
API SQL
Data sets for further Analysis
BigQuery
Making Social a Reality: Consolidate - Analyse - Visualise
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We are in the right place at the right time!
Gartner - Convergence of Cloud, Mobile, Social & Information (The
Nexus of Forces)
To take advantage of the Nexus of Forces and respond effectively, organizations must face the challenges of modernizing their systems,
skills and mind-sets.
Organizations that ignore the 'Nexus of Forces' will be displaced by those that can move into the opportunity space more quickly — and the
pace is accelerating. (Source: Gartner October 18th 2012)
http://www.gartner.com/DisplayDocument?doc_cd=234840
Google confidential | Do not distribute
Brad Kilshaw - Cloud Platform Partner Sales Google Enterprise
Thank You