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YesMore Ltd. 2019

YesMore Ltd. 2019

We began by targeting fans

of competitor wine

subscription services.

Anyone who engaged with

the initial sets were

catagorised and retargeting

in a second phase.

Within the second phase we

began sending people to the

shop to learn more.

Built from pixel tracking

data, anyone who came to

the shop and didn't buy from

phase one will be retargeted

again.

In the space of just a week

we drove 790 already

engaged and interested

people to the site at just

£0.93 per visit. The average

cost per click (CPC) for

Facebook ads across all

industries is £1.40 for

reference.

Pixel data was also able to

show us and our client were

potential buyers were

dropping off. Giving us a

heat map of where the site

needed edits.

YesMore Ltd. 2019

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