Social Media Success Stories!

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$$$ success video Social Media Success Stories @JayBerkowitz

description

Real business examples of Social Media programs that generate positive ROI - Infographics, memes, kicks, captions, pins - Local businesses that are making it work - A few fun and surprising categories - What is next in Social Media opportunities - My 101% guarantee

Transcript of Social Media Success Stories!

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Social Media Success Stories

@JayBerkowitz

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Social Media Success StoriesPowerful Case Studies for your business and personal

brand

• Real business examples of Social Media programs that generate positive ROI

• Infographics, memes, kicks, captions, pins

• Local businesses that are making it work

• A few fun and surprising categories• What is next in Social Media

opportunities• My 101% guarantee

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In the Media…

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Internet Marketing Agency

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Eleanor Hoh -- WokStar!

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Phonto ‘app’

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Ref: http://socialwayne.com/2010/12/01/how-ways-brands-can-use-instagram-customer-today-engagment/

Companies using Instagram

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Eleanor Ho - Wokstar

• Instagram with great product shots

• Phonto to add brand• Submit photos, voting,

caption contests• Regular engagement with

audience

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Aquabumps' began in 1999 when founder Eugene Tan started emailing

shots of Bondi Beach to his mates

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The Aquabumps community refers people to the shopping pages

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Community Engagement

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Facebook Engagement

• Aquabumps = awesome content• Squiahable.com engagement

through voting• Charitable donation for pictures

= pictures of your product on fans profile pages

• 29% of Squishables traffic comes from Facebook

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Video

• How to videos • Answer the top 10 questions• Get more free content• Training

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WorstPizza.com

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#1 Podcast in its category

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High Facebook Engagement

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Facebook ‘memes’

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JB Glossinger – Morning Coach

• Calendarize your content• Meme’s are powerful

engagement devices!

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Pinterest.com

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Rapid Growth

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“We saw traffic triple from Pinterest and it converts at a higher rate than traffic from Facebook and Twitter” Warby Parker co-founder Neil Blumenthal

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Infographics

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The 3 E’s of Social Mediahttp://www.tengoldenrules.com/3-Es-Infograph.jpg

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Pinterest

• A visual medium • Pinterest contests• Great for designers, retail,

recipes• Active interaction, pinning,

following etc.• The 3 E’s Infographic http://

www.tengoldenrules.com/3-Es-Infograph.jpg

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Amazon KDP Select

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Traditional marketing sucks, use Twitter, blogging and email

instead

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Amazon

• KDP Select – 5 Free days• Active social media to build

traffic

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Kickstarter

• Great way to fund a start-up• Awesome social integration

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171,757 likes 29,810 ‘talking about this’ (17.4%)

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Facebook Engagement

• Get people engaged with your brand

• Offline to online• NorthSocial contest app

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Facebook Advertising

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Same Landing Page For 2 Campaigns.

Google CPA $24.42Facebook CPA $6.02

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Facebook Advertising

• Likeographics• Need conversion tracking

Google Analytics URL Builder• Beating Google 3:1

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JayBerkowitz.com

LiveBlogging

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Cascade Content!

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Social Media Success StoriesPowerful Case Studies for your business and personal

brand

• Engagement – images• Try something – infographs,

memes, instagram• Video!• Facebook Advertising • Top 10 / Do 1 thing tonight!• Be my friend! Facebook,

LinkedIn, Twitter @jayberkowitz, PinterestJay Berkowitz

TenGoldenRules.com 561-620-9121