Social Media Stats to Consider

in 2014

or so of social media time is spent not on desktop

computers but on smartphones and tablets.

Source: http://www.businessinsider.com/social-media-engagement-statistics-4-2014-3

Average minutes Americans spend

daily on social media

37

Source: http://www.businessinsider.com/social-media-engagement-statistics-4-2014-3

The percent of social media users have purchased an item after sharing or “favoriting” it on these social media sites . . . . Social media drives not just online purchasing, but in-store purchasing as well – and at about equal rates.

Source: http://www.forbes.com/sites/avaseave/2013/07/22/how-social-media-moves-consumers-from-sharing-to-purchase/

40%

82%

Of SMBs in "hyper growth" (significant increase in revenue year over year) say that social media is effective for generating leads.

Source: http://blog.hubspot.com/marketing/stats-smb-social-media-list

Google+ yearly growth rate. Is it part of your social strategy yet?

33%

Source: http://socialmediatoday.com/monica-romeri/2181461/new-social-media-statistics-you-need-know

>1BActive monthly YouTube users.

Source: http://socialmediatoday.com/monica-romeri/2181461/new-social-media-statistics-you-need-know

The percentage of those 65 years old and above are engaged in

social media. Social media . . . . It’s not just for spring chickens!

43%

Takeaways• Your customers are using mobile

and social media – it’s an opportunity capture attention when they may be walking by your store.

• Your prospects and customers are spending significant time on social – make sure they can find you there.

• Social media engagement drives offline purchases.

• Social media drives leads for SMBs and B2B companies.

• Google+ may be your frog prince – have you kissed it yet?

• YouTube reaches over 1 billion people monthly. Invest in video.

• If your audience is older, social media is a good way to reach them.

Contact Us for a Social Media or

SEO Consultation! jacksonmarketingservic

es.com