Social Media ROI · Social Media ROI @meena_thiru. Meena Thiruvengadam @meena_thiru...
Transcript of Social Media ROI · Social Media ROI @meena_thiru. Meena Thiruvengadam @meena_thiru...
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Social Media ROI@meena_thiru
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Meena Thiruvengadam @[email protected]
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Never Enough.
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Setting Priorities - Traffic drivers, brand builders and
revenue generators
- Pay attention to product roadmaps
- Listen to the data
- Decide what you’re willing to invest in experimentation.
- Be nimble.
- Be ok with pulling the plug.
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Be true to your brand.
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Snapchat, Instagram or Facebook?
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Don’t reinvent every wheel.
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Blurring of the platforms
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Date, Marry, Dump.
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Embrace a spirit of experimentation -you’re trying something out and if it doesn’t work, move on.
Some projects will become products and features you and your users can’t live without.
Some things just aren’t going work out. Don’t be afraid to pull a plug.
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Meena Thiruvengadam @[email protected]?