Social Media & Politics Bliss Institute March 2012
7
Social Media &Politics Kevin Holtsberry KevinHoltsberry.com @kevinholtsberry
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Transcript of Social Media & Politics Bliss Institute March 2012
Social Media &Politics
Kevin Holtsberry
KevinHoltsberry.com
@kevinholtsberry
Social Media RemindersLive ItListen & MonitorAdd ValueBuild RelationshipsKeep a sense of humor
Why It MattersReal time Temperature checkChange the narrativeTargetedCrisis management
What WorksInsightClarityPersuasion
What Works, cont.
AuthenticityTrustStyle
Measure & AdjustHave a planMetrics, metrics, metricsEvaluate and adjust
