Social Media Overview with the UNL OLLI program
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The Social Media Landscape & Google Docs Overview Presented by Tyler Thomas Social Media Specialist – University Communications @UNLincoln | @TylerAThomas [email protected] August 14, 2013
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Transcript of Social Media Overview with the UNL OLLI program
The Social Media Landscape & Google Docs Overview
Presented by Tyler ThomasSocial Media Specialist – University Communications
@UNLincoln | @[email protected]
August 14, 2013
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UNL Social Media Objective
• Our social media activities support the University efforts of growing student recruitment and retention, enhancing reputation and boosting research.
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Target Audiences
• Current Students• Prospective Students• Faculty & Staff • Alumni
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Social Channels
Facebook Twitter Instagram
YouTube Pinterest
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Types of Content
• Posting news, announcements & communicating general updates
• Notifying target audiences of events & campus happenings
• Highlighting student, staff, faculty & alumni• Engagement through asking & answering
questions • Text, Links, Photos, Videos
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Content Examples: Facebook Posts
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Content Examples: Instagram Photos
19 likes
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Content Examples: YouTube Videos
232 views 9 countries and 23 states
160 views 13 countries and 20 states
288 views 17 countries and 25 states
605 views 23 countries and 25 states
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Content Examples: Pinterest Boards
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Social Media for OLLI
• A tactic to: – Share news, highlights & updates – Promote events – Promote new courses or courses that still have
seats available – Share photos and videos from classes and events– Spotlight members, faculty & staff – Connect with members in a new space & further
build a community
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Content Examples: Other OLLI Groups
NEWS
EVENTS
MEMBERS
COURSE CONTENT SNEAK PEEK
HIGHLIGHT COURSES
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Other OLLI Groups on Facebook
• OLLI National Resource Center• Saginaw Valley State College• University of Oregon• University of Illinois• University of Alabama in Huntsville• University of Cincinnati • Penn State
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Google Drive Overview
• Web Based Tool that allows you to:– Access Anywhere – Store Files Safely– Collaborate with Google Docs
• What you need: – Gmail Account
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Google DocsDOCS keeps everything and everyone on the same page. Add artichokes to a shared shopping list, or put the finishing touches on your business plan from the lobby before the meeting, right from your mobile device.
SHEETS is more than just columns and rows. Don't just make a spreadsheet; share it to collaborate and stay organized together. Track your fitness plan, do fancy financial calculations with your team, or manage your fantasy league stats.
SLIDES is good for shiny 6-pagers or 600 page snoozefests. Not only does it have everything you need to pull together an awesome presentation but you'll never have to hit "save" again.
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Connect With Us: @UNLincoln, #UNL
