Social Media Marketing by Vijay Ram
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Transcript of Social Media Marketing by Vijay Ram
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Social Media Marketing
VijayRam
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OverviewSocial media marketing refers to the process
of gaining website traffic or attention through social media sites
77 % of B2C companies and 43 % of B2B companies find customers on Facebook.
And the numbers prove high across other platforms too, including Twitter, LinkedIn, Google+, Pinterest, and Instagram.
Effectively managing your social media sites will produce higher brand recognition, more leads, and more conversions
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Most Popular
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Important ChannelsFacebook : Put a Facebook “like” button
somewhere on the homepage of your website.YouTube: A well-done YouTube video can give
viewers a comprehensive overview of your business or of a product or service
LinkedIn: You can create your company page and post content
Twitter: Post updates, communicate with new/existing clients
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Few tips to make Social media manageable.Keep it SimpleSet a ScheduleFind Tools to Work Smarter(Hootsuite,
Sprouter)Integrate with What You're Already UsingBe active on your Facebook page.Frequently leave comments on social media
sites that you follow
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Measuring your results
Shares and re-tweetsBlog post activityFan and follower countsMentionsTrafficSearch engine optimizationSales: Have your sales increased?
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How Social Media Is Changing The World
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ConclusionSocial media marketing is a huge asset to any
business in today’s world. Your efforts can pay off big time and motivate you to become a social media marketing expert. Social media can and will do some awesome things for your bottom line.
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Thank You