Social Media in Disaster
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Social Media in Disaster. Rocky Lopes Disaster Preparedness Dude [email protected]. What is “social media”. A category of sites that is based on user participation and user-generated content. . Is this “web 2.0?”. “Web 2.0” is a term-of-art with implied but unspecific meaning - PowerPoint PPT Presentation
Transcript of Social Media in Disaster
What is “social media”A category of sites that is based on user
participation and user-generated content.
Is this “web 2.0?”“Web 2.0” is a term-of-art with implied but
unspecific meaning
“Web 2.0” conference of 2004 coined the term
Refers to cumulative ways in which software developers and end-users use the web
Who uses social media?More than 400,000,000 active Facebook
users (6/2010)106,000,000 Twitter users (5/2010)53,000,000 LinkedIn users (3/2010)140,000 blogs on Blogger, 65,000 blogs on
LiveJournalMedian age of Facebook users has changed
from age 19 (2008) to age 34 (2010).Frequency: Facebook says the “average”
user visits Facebook 15x per day.
How is social media used?User-generated updates via various wireless
platforms (beyond traditional PC): iPhone, Blackberry, Android, etc.
Status updatesPhoto sharingRequestsRants
Government uses of Social Media
Disaster related uses
More examples
Another example
FearsPrivacy concerns“TMI”Feeling compelled
to monitor for accuracy and correct information
Can’t handle “one more thing.”
CopingIt’s here and it’s not going awayMore people are using it as a primary
means of communicationA highly “vulnerable to disaster”
population is all over social media technologies – that is, “the invulnerable population” – students!
BenefitsVisible community presenceSharing accurate informationTailoring information for a community It can be viral
